{"id":273981,"date":"2010-02-03T15:00:00","date_gmt":"2010-02-03T20:00:00","guid":{"rendered":"Gizmodo-5462981"},"modified":"2010-02-03T15:00:00","modified_gmt":"2010-02-03T20:00:00","slug":"a-must-read-classic-steve-jobs-interview-hardware-vs-software-blockquote","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/273981","title":{"rendered":"A Must-Read Classic Steve Jobs Interview: Hardware vs. Software [Blockquote]"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/cache.gawker.com\/assets\/images\/gizmodo\/2010\/02\/hardwareblockquoterevised.jpg\" class=\"left image340\" width=\"340\" \/>In 1994, <a class=\"autolink\" title=\"Click here to read more posts tagged #stevejobs\" href=\"http:\/\/gizmodo.com\/tag\/stevejobs\/\">Steve Jobs<\/a> was not on top of the world. Which is why he was willing to let Rolling Stone probe him at great length in <a href=\"http:\/\/www.rollingstone.com\/news\/story\/31896381\/from_the_archives_a_revealing_interview_with_steve_jobs\/print\">this classic, must-read interview<\/a>. The insights&mdash;into Steve and the industry&mdash;are astounding.<\/p>\n<p>This quote is actually more true today than it was in 1994 when Steve Jobs said it:<\/p>\n<blockquote>\n<p>&#8220;The problem is, in hardware you can&#8217;t build a computer that&#8217;s twice as good as anyone else&#8217;s anymore. Too many people know how to do it. You&#8217;re lucky if you can do one that&#8217;s one and a third times better or one and a half times better. And then it&#8217;s only six months before everybody else catches up. But you can do it in software.&#8221;<\/p>\n<\/blockquote>\n<p>Today, everybody uses the same guts, whether it&#8217;s in big computers or little ones. The same chips from Intel power Windows PCs and Macs, which didn&#8217;t used to be the case. iPhones and Palms Pres and Android phones and basically every other damn phone uses ARM-designed processors. What separates them all now? Software.<\/p>\n<p>Steve takes a few stabby stabs at Microsoft too. Referring to the stagnancy of Macintosh in 1984, he sneers, &#8220;It&#8217;s amazing that it took Microsoft 10 years to copy something that was a sitting duck. &#8221; And says that the reason consumers often don&#8217;t see the benefits of a technology before businesses is because &#8220;unfortunately, people are not rebelling against Microsoft. They don&#8217;t know any better.&#8221;<\/p>\n<p>Like I said, a must-read interview. [<a href=\"http:\/\/www.rollingstone.com\/news\/story\/31896381\/from_the_archives_a_revealing_interview_with_steve_jobs\/print\">Rolling Stone<\/a> via <a href=\"http:\/\/www.marco.org\/367611112\">Marco Arment<\/a>]<\/p>\n<p><br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<a href=\"http:\/\/ads.pheedo.com\/click.phdo?s=86b2cb3da78fb5a7736b3f3299efd1df&#038;p=1\"><img decoding=\"async\" alt=\"\" style=\"border: 0;\" border=\"0\" src=\"http:\/\/ads.pheedo.com\/img.phdo?s=86b2cb3da78fb5a7736b3f3299efd1df&#038;p=1\"\/><\/a><br \/>\n<img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"0\" width=\"0\" border=\"0\" style=\"display:none\" src=\"http:\/\/a.rfihub.com\/eus.gif?eui=2226\"\/><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.gawker.com\/~ff\/gizmodo\/full?a=s4hd96YQUJ0:krDABxPJ5jc:H0mrP-F8Qgo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/gizmodo\/full?d=H0mrP-F8Qgo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.gawker.com\/~ff\/gizmodo\/full?a=s4hd96YQUJ0:krDABxPJ5jc:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/gizmodo\/full?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.gawker.com\/~ff\/gizmodo\/full?a=s4hd96YQUJ0:krDABxPJ5jc:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/gizmodo\/full?i=s4hd96YQUJ0:krDABxPJ5jc:D7DqB2pKExk\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.gawker.com\/~ff\/gizmodo\/full?a=s4hd96YQUJ0:krDABxPJ5jc:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/gizmodo\/full?i=s4hd96YQUJ0:krDABxPJ5jc:V_sGLiPBpWU\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/gizmodo\/full\/~4\/s4hd96YQUJ0\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 1994, Steve Jobs was not on top of the world. Which is why he was willing to let Rolling Stone probe him at great length in this classic, must-read interview. The insights&mdash;into Steve and the industry&mdash;are astounding. This quote is actually more true today than it was in 1994 when Steve Jobs said it: [&hellip;]<\/p>\n","protected":false},"author":1718,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,10],"tags":[],"class_list":["post-273981","post","type-post","status-publish","format-standard","hentry","category-news","category-software"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/273981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1718"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=273981"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/273981\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=273981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=273981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=273981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}