{"id":299281,"date":"2010-02-08T20:00:38","date_gmt":"2010-02-09T01:00:38","guid":{"rendered":"http:\/\/seattletimes.nwsource.com\/html\/northwestvoices\/2011018942_microsoftsmissteps.html?syndication=rss"},"modified":"2010-02-08T20:00:38","modified_gmt":"2010-02-09T01:00:38","slug":"microsofts-missteps","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/299281","title":{"rendered":"Microsoft’s missteps"},"content":{"rendered":"

Take hint from \u2018Undercover Boss\u2019<\/strong><\/p>\n

The recent commentary by former Microsoft Executive Dick Brass regarding Microsoft\u2019s loss of any innovative edge and the rebuttal by Frank Shaw, corporate vice president for corporate communications [\u201cMicrosoft\u2019s creative destruction\u201d and \u201cMicrosoft: A good idea isn\u2019t enough,\u201d Business, Feb. 8], was eerily reminiscent of Dilbert \u2014 a regular feature I read in the comics section of the paper.<\/p>\n

On the one hand, we have a logical reconstruction of Microsoft\u2019s miscues, articulated by a company insider with a credible perspective on the issues under discussion. On the other hand, we have a corporate executive striving to characterize the color black as actually only a misrepresentation of a slightly shaded color white.<\/p>\n

Following the Super Bowl, I watched the new reality series \u201cUndercover Boss.\u201d In a nutshell, the boss discovers that life in the real world of his company is distinctly different from that perceived in the executive hallways. What an innovative observation, right?<\/p>\n

Seeing yet another real-world example of the enormous disconnect between the reality of what most in the working-world experience and the bubble framing the executive\u2019s world view \u2014 as apparently also exists at Microsoft \u2014 suggests that perhaps [Microsoft CEO] Steve Ballmer should go undercover and get a clue.<\/p>\n

\u2014 Patrick Schrote, Seattle<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Take hint from \u2018Undercover Boss\u2019 The recent commentary by former Microsoft Executive Dick Brass regarding Microsoft\u2019s loss of any innovative edge and the rebuttal by Frank Shaw, corporate vice president for corporate communications [\u201cMicrosoft\u2019s creative destruction\u201d and \u201cMicrosoft: A good idea isn\u2019t enough,\u201d Business, Feb. 8], was eerily reminiscent of Dilbert \u2014 a regular feature […]<\/p>\n","protected":false},"author":2861,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-299281","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/299281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/2861"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=299281"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/299281\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=299281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=299281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=299281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}