{"id":335672,"date":"2010-02-18T11:29:00","date_gmt":"2010-02-18T16:29:00","guid":{"rendered":"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/"},"modified":"2010-02-18T11:29:00","modified_gmt":"2010-02-18T16:29:00","slug":"video-audi-renews-ad-wars-takes-shot-at-bmw-in-new-commercial","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/335672","title":{"rendered":"Video: Audi renews ad wars, takes shot at BMW in new commercial"},"content":{"rendered":"<p>Filed under: <a href=\"http:\/\/www.autoblog.com\/category\/marketing-advertising\/\" rel=\"tag\">Marketing\/Advertising<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/videos\/\" rel=\"tag\">Videos<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/audi\/\" rel=\"tag\">Audi<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/bmw\/\" rel=\"tag\">BMW<\/a><\/p>\n<div style=\"text-align: left;\"><strong><em><small><a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/#continued\"><img decoding=\"async\" hspace=\"0\" vspace=\"4\" border=\"1\" alt=\"\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/02\/audibmwcommercopt.jpg\" \/><\/a><br \/>\n<\/small><\/em><\/strong><\/div>\n<div style=\"text-align: center;\"><strong><em><small>Click above to watch the video <a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/#continued\">after the jump<\/a><\/small><\/em><\/strong><\/div>\n<p>\n<a href=\"http:\/\/www.autoblog.com\/make\/bmw\/\">BMW<\/a> and <a href=\"http:\/\/www.autoblog.com\/make\/audi\/\">Audi<\/a> can always be counted on for a good marketing fight. The two German luxury automakers first went <em>kopf an kopf <\/em>in <a href=\"http:\/\/www.autoblog.com\/2006\/08\/08\/ad-fight-audi-bmw-and-subaru-take-each-other-on\/\">European print ads<\/a>, then on <a href=\"http:\/\/www.autoblog.com\/2009\/10\/05\/video-bmw-jump-for-joy-ad-part-2-ends-with-audi-nut-buster\/\">U.S. airwaves<\/a> and next on our <a href=\"http:\/\/www.autoblog.com\/2009\/04\/17\/billboard-war-redux-audi-shoots-back-bmw-turns-away\/\">billboards<\/a>. But after a bit of back and forth, the &#8220;good natured&#8221; ribbing appeared to have died down &#8211; at least for a while. We didn&#8217;t receive an official notice in the mail stating that the ad battle between BMW and Audi was back on, but the <a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/#continued\">post-jump commercial<\/a> tells us everything we need to know.<\/p>\n<p>Audi appears to be drawing first blood in round two of <a href=\"http:\/\/www.autoblog.com\/2008\/11\/04\/video-audi-debuts-meet-the-beckers-episode-3\/\">BMW v Audi<\/a>, as the four-ringed automaker gives us a lesson on the dynamics of friendly competition. It appears Audi is very smitten with the fact that its vehicles won three straight <em>Car and Driver<\/em> comparisons against its German rival; smitten enough to spend bucks on a new 30-second spot to rekindle one of the more entertaining rivalries in the auto industry. We can hardly wait for BMW&#8217;s response. <a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/#continued\">Hit the jump<\/a> to watch the video for yourself.<\/p>\n<p>[Source: <a href=\"http:\/\/www.youtube.com\/watch?v=e16QgD5-aLc\">YouTube<\/a>]<\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/\" rel=\"bookmark\">Continue reading <em>Video: Audi renews ad wars, takes shot at BMW in new commercial<\/em><\/a><\/p>\n<p style=\"padding:5px;background:#ddd;border:1px solid #ccc;clear:both;\"><a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/\">Video: Audi renews ad wars, takes shot at BMW in new commercial<\/a> originally appeared on <a href=\"http:\/\/www.autoblog.com\">Autoblog<\/a> on Thu, 18 Feb 2010 11:29:00 EST.  Please see our <a href=\"http:\/\/www.weblogsinc.com\/feed-terms\/\">terms for use of feeds<\/a>.<\/p>\n<h6 style=\"clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;\"><\/h6>\n<p><a href=http:\/\/www.youtube.com\/watch?v=e16QgD5-aLc>Read<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/\" rel=\"bookmark\" title=\"Permanent link to this entry\">Permalink<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/forward\/19363372\/\" title=\"Send this entry to a friend via email\">Email this<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/02\/18\/video-audi-renews-ad-wars-with-bmw\/#comments\" title=\"View reader comments on this entry\">Comments<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filed under: Marketing\/Advertising, Videos, Audi, BMW Click above to watch the video after the jump BMW and Audi can always be counted on for a good marketing fight. The two German luxury automakers first went kopf an kopf in European print ads, then on U.S. airwaves and next on our billboards. But after a bit [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-335672","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/335672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=335672"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/335672\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=335672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=335672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=335672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}