{"id":341101,"date":"2010-02-19T15:20:33","date_gmt":"2010-02-19T20:20:33","guid":{"rendered":"http:\/\/techdirt.com\/articles\/20100219\/0139308235.shtml"},"modified":"2010-02-19T15:20:33","modified_gmt":"2010-02-19T20:20:33","slug":"reminder-you-dont-compete-with-piracy-by-being-lame-the-dvd-edition","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/341101","title":{"rendered":"Reminder: You Don’t Compete With Piracy By Being Lame, The DVD Edition"},"content":{"rendered":"

It’s a point we’ve tried to make over and over again: you don’t compete with “piracy” by offering a product that’s a lot worse. And yet, so many people do. A bunch of you have sent over the following image that highlights this in the DVD world (tragically, no one seems to know who made this image — but if anyone knows, please tell us in the comments and we’ll add it to the post). It shows how an unauthorized downloaded copy of The Matrix<\/i> lets you start watching it immediately. But if you purchase the legitimate DVD, it forces you to sit through multiple<\/i> FBI warnings and multiple<\/i> trailers for other movies, with no ability to skip past them. It’s humorous, but the point it makes is really important. When your product is less valuable<\/i> (and yes, that includes being more annoying) than the unauthorized alternatives, you’re going to be hard pressed to get people to agree to pay you for your product.
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It’s a point we’ve tried to make over and over again: you don’t compete with “piracy” by offering a product that’s a lot worse. And yet, so many people do. A bunch of you have sent over the following image that highlights this in the DVD world (tragically, no one seems to know who made […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-341101","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/341101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=341101"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/341101\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=341101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=341101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=341101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}