{"id":355032,"date":"2010-02-23T18:05:54","date_gmt":"2010-02-23T23:05:54","guid":{"rendered":"http:\/\/gigaom.com\/?p=101157"},"modified":"2010-02-23T18:05:54","modified_gmt":"2010-02-23T23:05:54","slug":"the-usual-suspects-dominate-online-but-there-are-surprises","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/355032","title":{"rendered":"The Usual Suspects Dominate Online, But There Are Surprises"},"content":{"rendered":"<p><\/p>\n<p>Security services firm ZScaler is out with its &#8220;State of the Web&#8221; report for the fourth quarter of 2009, which presents a number of views &#8212; many of them graphical &#8212; of the top level domains in various tech categories most often sought out by web users. While some results are predictable, there are quite a few surprises.<\/p>\n<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/111.jpg\"><img loading=\"lazy\" decoding=\"async\"  title=\"11\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/111.jpg?w=148&#038;h=159\" alt=\"\" width=\"148\" height=\"159\" class=\"alignleft size-full wp-image-101207\" \/><\/a>ZScaler&#8217;s data largely lines up with reports from analysts and others in most technology categories it tracks. Its survey numbers show that search engines remain &#8220;a three-horse race,&#8221; as seen here, with Google leading at 57 percent, well ahead of Yahoo, with 18 percent of the search engine market. Microsoft&#8217;s Bing comes in at third with 10 percent, while Disney&#8217;s Go.com search engine, which is powered by Yahoo, is actually in fourth place, but has only 1.22 percent of the market, according to the survey.<\/p>\n<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/21.jpg\"><img loading=\"lazy\" decoding=\"async\"  title=\"2\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/21.jpg?w=209&#038;h=224\" alt=\"\" width=\"209\" height=\"224\" class=\"alignright size-full wp-image-101208\" \/><\/a>A whopping three quarters of the huge and growing volumes of traffic on the web aimed at social networks are headed for Facebook, according to ZScaler&#8217;s numbers. MySpace still commands 15 percent of traffic to top social networking sites, but we&#8217;ve written about the <a href=\"http:\/\/gigaom.com\/2010\/02\/10\/myspace-r-i-p\/\">dark clouds hovering over it<\/a>.<\/p>\n<p>Among the top file-sharing and torrenting sites around the globe, there are some surprises in the ZScaler data, as seen below. Si@mBIT, a Thai web hosting provider that specializes in serving torrents, led with 37.49 percent of all file-sharing traffic online in the fourth quarter. The third-largest domain, tb.in.th., is also controlled by Si@mBIT, and commanded about 13 percent of file-sharing traffic.\u00a0 Without a doubt, non-U.S. sites dominate the file-sharing scene.<\/p>\n<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/311.jpg\"><img loading=\"lazy\" decoding=\"async\"  title=\"31\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/311.jpg?w=405&#038;h=307\" alt=\"\" width=\"405\" height=\"307\" class=\"aligncenter size-full wp-image-101209\" \/><\/a><\/p>\n<p>In addition to becoming <a href=\"http:\/\/gigaom.com\/2010\/02\/22\/amazon-the-most-trusted-brand-in-america\/\">the most trusted brand in America<\/a>, Amazon is the top shopping site online, according to ZScaler&#8217;s data. However, there is healthy competition among shopping sites. ShopLocal.com is right behind Amazon in this survey&#8217;s results, and Macy&#8217;s and Shop.com are very competitive too.<\/p>\n<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/4.jpg\"><img loading=\"lazy\" decoding=\"async\"  title=\"4\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/02\/4.jpg?w=418&#038;h=305\" alt=\"\" width=\"418\" height=\"305\" class=\"aligncenter size-full wp-image-101168\" \/><\/a><\/p>\n<p>There are quite a few other interesting data points in the ZScaler report, which is <a href=\"http:\/\/www.zscaler.com\/downloadwhitepaper_stateofweb-q4-2009.html\">available online<\/a>.<\/p>\n<p><strong>Related content from GigaOM Pro (sub req&#8217;d):<\/strong><\/p>\n<p><a href=\"http:\/\/pro.gigaom.com\/2010\/01\/in-q4-data-centers-not-the-cloud-were-the-big-story\/\">In Q4, Data Centers, Not the Cloud, Were the Big Story<\/a><\/p>\n<p>  <a rel=\"nofollow\" href=\"http:\/\/feeds.wordpress.com\/1.0\/gocomments\/gigaom.wordpress.com\/101157\/\"><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/feeds.wordpress.com\/1.0\/comments\/gigaom.wordpress.com\/101157\/\" \/><\/a> <a rel=\"nofollow\" href=\"http:\/\/feeds.wordpress.com\/1.0\/godelicious\/gigaom.wordpress.com\/101157\/\"><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/feeds.wordpress.com\/1.0\/delicious\/gigaom.wordpress.com\/101157\/\" \/><\/a> <a rel=\"nofollow\" href=\"http:\/\/feeds.wordpress.com\/1.0\/gostumble\/gigaom.wordpress.com\/101157\/\"><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/feeds.wordpress.com\/1.0\/stumble\/gigaom.wordpress.com\/101157\/\" \/><\/a> <a rel=\"nofollow\" href=\"http:\/\/feeds.wordpress.com\/1.0\/godigg\/gigaom.wordpress.com\/101157\/\"><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/feeds.wordpress.com\/1.0\/digg\/gigaom.wordpress.com\/101157\/\" \/><\/a> <a rel=\"nofollow\" href=\"http:\/\/feeds.wordpress.com\/1.0\/goreddit\/gigaom.wordpress.com\/101157\/\"><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/feeds.wordpress.com\/1.0\/reddit\/gigaom.wordpress.com\/101157\/\" \/><\/a> <img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/stats.wordpress.com\/b.gif?host=gigaom.com&#038;blog=1149864&#038;post=101157&#038;subd=gigaom&#038;ref=&#038;feed=1\" \/><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=DCXDlfpUERo:4gyc5wyt4Kc:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=DCXDlfpUERo:4gyc5wyt4Kc:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=DCXDlfpUERo:4gyc5wyt4Kc:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=DCXDlfpUERo:4gyc5wyt4Kc:F7zBnMyn0Lo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=DCXDlfpUERo:4gyc5wyt4Kc:F7zBnMyn0Lo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=DCXDlfpUERo:4gyc5wyt4Kc:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=DCXDlfpUERo:4gyc5wyt4Kc:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=DCXDlfpUERo:4gyc5wyt4Kc:D7DqB2pKExk\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/OmMalik\/~4\/DCXDlfpUERo\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Security services firm ZScaler is out with its &#8220;State of the Web&#8221; report for the fourth quarter of 2009, which presents a number of views &#8212; many of them graphical &#8212; of the top level domains in various tech categories most often sought out by web users. While some results are predictable, there are quite [&hellip;]<\/p>\n","protected":false},"author":6442,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,7],"tags":[],"class_list":["post-355032","post","type-post","status-publish","format-standard","hentry","category-mobile","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/355032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/6442"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=355032"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/355032\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=355032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=355032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=355032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}