![\"110](\"http:\/\/assets.theatlantic.com\/static\/mt\/assets\/business\/110%20itunes.png\")
The song: “Guess Things Happen That Way” by Johnny Cash. The buyer: Louie Sulcer, 71, of Woodstock, Georgia. The price: $0.99, of course.<\/p>\nThe song: “Guess Things Happen That Way” by Johnny Cash. The buyer: Louie Sulcer, 71, of Woodstock, Georgia. The price: $0.99, of course.<\/p>\n
Apple iTunes is celebrating its 10 billionth song download since it was introduced in 2003. Meanwhile in the music industry, this happened<\/a>:<\/p>\n But iTunes isn’t selling access. It’s selling content, song by song. It changed the game by letting (Photo: Wikimedia Commons) The song: “Guess Things Happen That Way” by Johnny Cash. The buyer: Louie Sulcer, 71, of Woodstock, Georgia. The price: $0.99, of course. Apple iTunes is celebrating its 10 billionth song download since it was introduced in 2003. Meanwhile in the music industry, this happened: It’s interesting that the success of iTunes seems to slightly […]<\/p>\n","protected":false},"author":1534,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-367539","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/367539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1534"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=367539"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/367539\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=367539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=367539"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=367539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"chart_music.top.gif\"](\"http:\/\/i2.cdn.turner.com\/money\/2010\/02\/02\/news\/companies\/napster_music_industry\/chart_music.top.gif\")
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\nIt’s interesting that the success of iTunes seems to slightly the buck
\nthe trend in bundling you see in the rest of our information-hungry,
\nand supposedly information-cheap, world. On television, we pay for
\ncable, which means we pay for access to a menu of channels, which in
\nturn provide access a range of content. In the home movie industry,
\nNetflix charges a flat fee for nearly limitless access to shipped or
\nstreamed movies. On the Web, the world is at our finger tips for the
\nprice of monthly access fee. In other words, we’re largely living in a
\nworld where we pay for access — and we pay a lot<\/i>, as Nick Carr reminds<\/a> — rather than content. <\/p>\n
\nus buy individual recordings instead of albums, which dovetailed beautifully with the
\nrise of playlists, the modern cousin of the mix tape. I wish it a
\nhearty congratulations, even as I suspect that the content-over-access
\nmodel might not be long for this world.<\/p>\n
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