{"id":378865,"date":"2010-03-01T16:48:16","date_gmt":"2010-03-01T21:48:16","guid":{"rendered":"tag:typepad.com,2003:post-6a00d834519bc269e20120a8e82815970b"},"modified":"2010-03-01T16:48:16","modified_gmt":"2010-03-01T21:48:16","slug":"come-on-you-know-you-want-to-take-the-kotex-panty-challenge","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/378865","title":{"rendered":"Come on, you know you want to take the Kotex Panty Challenge"},"content":{"rendered":"<p><a href=\"http:\/\/www.kotex.com\/na\/ChallengeIntro.aspx\" style=\"float: right;\"><img decoding=\"async\" alt=\"Kotex\" class=\"asset asset-image at-xid-6a00d834519bc269e201310f4ee345970c \" src=\"http:\/\/brandmediaweek.typepad.com\/.a\/6a00d834519bc269e201310f4ee345970c-300wi\" style=\"margin: 0px 0px 5px 5px; width: 300px;\"><\/img><\/a> <\/p>\n<p>Kimberly-Clark has so much confidence in its Kotex brand that it&#8217;s asking consumers to &quot;<a href=\"http:\/\/www.kotex.com\/na\/ChallengeIntro.aspx\" >Take the Panty Challenge<\/a>.&quot; The point is, Kotex&#8217;s Ultra Thin with CleanSorb pads &quot;break down heavy flow&quot; so fast that you don&#8217;t need to worry about &quot;leaks [that] might crash the party.&quot; The personal-care products maker has launched an online campaign that lets women record the brand&#8217;s effectiveness during their monthly cycle. For the dissatisfied, K-C is offering a rebate of $4 for the purchase of new panties. (You can even win a $100 panty shopping spree and take a quiz to see what kind of panty wearer you are.) An ad in this month&#8217;s <em>Redbook<\/em> magazine proclaims, &quot;Join the undie ground party.&quot; (We just did.) &quot;Protection and comfort. Now that&#8217;s worth celebrating!&quot; (You got that right.)<\/p>\n<p>\u2014Posted by Elaine Wong<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kimberly-Clark has so much confidence in its Kotex brand that it&#8217;s asking consumers to &quot;Take the Panty Challenge.&quot; The point is, Kotex&#8217;s Ultra Thin with CleanSorb pads &quot;break down heavy flow&quot; so fast that you don&#8217;t need to worry about &quot;leaks [that] might crash the party.&quot; The personal-care products maker has launched an online campaign [&hellip;]<\/p>\n","protected":false},"author":3984,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-378865","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/378865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/3984"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=378865"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/378865\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=378865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=378865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=378865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}