{"id":382971,"date":"2010-03-03T17:59:53","date_gmt":"2010-03-03T22:59:53","guid":{"rendered":"tag:contentnext.com,2010-03-03:article\/419-washington-post-adds-iphone-app-with-annual-fee"},"modified":"2010-03-03T17:59:53","modified_gmt":"2010-03-03T22:59:53","slug":"washington-post-adds-iphone-app-with-annual-fee","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/382971","title":{"rendered":"Washington Post Adds iPhone App With Annual Fee"},"content":{"rendered":"

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A few hours after Steve Case tweeted<\/a> that Washington Post Co. (NYSE: WPO<\/a>) CEO Don Graham told a hometown crowd Tuesday the paper wouldn’t charge for online news, the company told paidContent it was launching its first paid iPhone app today. With that, the Washington Post<\/em> joins a small but growing number of publishers who refuse to build pay walls or run meters but are willing to charge for mobile apps. It’s a switch from the usual browser-based mobile strategy for news outlets that mirrors their ad-supported websites. (The most notable exception is the Wall Street Journal<\/em>, which started with a free WSJ.com WAP site and apps despite its emphasis on online subscriptions and is moving to a premium app model.)\n<\/p>\n

WaPo is charging $1.99 for 12 months of customized access and offline reading<\/strong>, suggesting that a price change could kick in after it sees the first year’s results.  Looking at the paid mobile news landscape, The Guardian<\/em> sold 101,457 downloads<\/a> of its iPhone app in the first 10 weeks at $3.99 (\u00a32.39). The cost limits reach but provides a new source of revenue. CNN, which has tried and dropped various premium online options, opted for a $1.99 one-time fee for its iPhone app. The free New York Times<\/i> iPhone app has been downloaded 3.2 million times but will be tied<\/a> to the metered model set to kick in early next year, as will the WAP site. <\/p>\n

Update<\/b>: The app was in the online iTunes store long enough for us to take screen grabs<\/a> midday but then disappeared.<\/a>. It’s back now—and in the mobile app store. too. <\/p>\n

Disclosure: Our publisher ContentNext is a wholly owned subsidiary of Guardian News & Media.<\/i>\n<\/p>\n

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A few hours after Steve Case tweeted that Washington Post Co. (NYSE: WPO) CEO Don Graham told a hometown crowd Tuesday the paper wouldn’t charge for online news, the company told paidContent it was launching its first paid iPhone app today. With that, the Washington Post joins a small but growing number of publishers who […]<\/p>\n","protected":false},"author":3014,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,7],"tags":[],"class_list":["post-382971","post","type-post","status-publish","format-standard","hentry","category-mobile","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/382971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/3014"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=382971"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/382971\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=382971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=382971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=382971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}