{"id":410812,"date":"2010-03-10T03:01:56","date_gmt":"2010-03-10T08:01:56","guid":{"rendered":"http:\/\/www.grist.org\/article\/tasting-five-organic-french-roasts-leads-to-buzzkill\/"},"modified":"2010-03-10T03:01:56","modified_gmt":"2010-03-10T08:01:56","slug":"tasting-five-organic-french-roasts-leads-to-buzzkill","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/410812","title":{"rendered":"Tasting five organic French roasts leads to buzzkill"},"content":{"rendered":"<p>\t\t\t\tby Lou Bendrick <\/p>\n<p><a href=\"http:\/\/www.jasonhouston.com\/\"><\/a>Photos: <a href=\"http:\/\/www.jasonhouston.com\" >Jason Houston<\/a><\/p>\n<p><\/p>\n<p>To say that I love coffee is<br \/>\na big, fat lie. I need coffee in a chemically dependent way. Its effect upon<br \/>\nme is essentially the reverse of those <a href=\"http:\/\/www.drugfree.org\/Portal\/DrugIssue\/MethResources\/faces\/index.html\">faces-of-meth photos<\/a>.<\/p>\n<p><\/p>\n<p>There are two things that can<br \/>\nreally screw up a good coffee buzz (OK, three if you count skim milk). First<br \/>\nis the fact that conventionally grown coffee is an environmental bummer. To<br \/>\nquote <a href=\"http:\/\/feeds.grist.org\/article\/2009-04-16-umbra-green-coffee\">Umbra Fisk<\/a>,<br \/>\n&#8220;Conventional coffee production involves chemicals, deforestation, and<br \/>\nmistreated workers and dead birds.&#8221;<\/p>\n<p><\/p>\n<p>So to avoid songbird blood on your<br \/>\nhands first thing in the morning, buy coffee with organic, fair trade, and <a href=\"http:\/\/nationalzoo.si.edu\/ConservationAndScience\/MigratoryBirds\/Coffee\/online.cfm\">shade-grown certifications<\/a>.<br \/>\n(Super-extra bonus points for triple-cert!) You&#8217;ll pay a premium for this<br \/>\ncoffee, but it&#8217;s worth it.<\/p>\n<p><\/p>\n<p><a href=\"http:\/\/www.jasonhouston.com\/\"><\/a>But just because a coffee is<br \/>\nprincipled doesn&#8217;t mean it tastes heavenly. The second thing that can ruin a<br \/>\ngood cup of coffee? Bad taste. I don&#8217;t know about you, but bad coffee makes me<br \/>\nfeel like <a href=\"http:\/\/www.youtube.com\/watch?v=Im7W1AnDmgA\">this<\/a>. In order to<br \/>\nspare you such an experience (AHHAIAHH! So many coffees! Why is there no good<br \/>\ncoffee? I want good coffee!), I assembled a panel of four other coffee lovers<br \/>\nand headed to my neighborhood roaster, <a href=\"http:\/\/www.barringtoncoffee.com\/\">Barrington Coffee<\/a>. There, founders Barth<br \/>\nAnderson and Gregg Charbonneau hosted&#8212;but, in the interests of strict<br \/>\nneutrality, did not participate in&#8212;my tasting in their chic &#8220;cupping room.&#8221;&nbsp;<\/p>\n<p><\/p>\n<p>This blind tasting provided a<br \/>\n&#8220;sensorial analysis&#8221; of five organic French roasts. Under Gregg and Barth&#8217;s<br \/>\ncareful tutelage, we evaluated the dry grounds for appearance and aroma. Then,<br \/>\nafter hot water was poured over each, we waited two minutes and then noted an<br \/>\naromatic impression at &#8220;crust break&#8221;&#8212;you break up surface grounds with spoon<br \/>\nand sniff &#8220;dangerously close.&#8221; Next, Gregg skimmed the floating grounds, and we<br \/>\ntasted by aspirating a spoonful over the palate: a procedure that allows<br \/>\ngrownups to make the very fun, loud slurping sound we&#8217;re always telling our<br \/>\nkids to stop making. Lastly, we let the coffee cool down and tasted it again.<br \/>\n(More slurping.)<\/p>\n<p><\/p>\n<p>And now, the results &#8230;<\/p>\n<p><\/p>\n<p><a href=\"http:\/\/www.jasonhouston.com\/\"><\/a><\/p>\n<p><\/p>\n<p><strong><a href=\"http:\/\/www.fullcirclefoods.com\/\">Full Circle French Roast<\/a><\/strong><br \/>Price: $7.49 per pound<br \/>Eco cred: USDA Organic and Fair Trade certified. A portion of every<br \/>\nsale is donated to <a href=\"http:\/\/www.coffeekids.org\/\">Coffee Kids<\/a>.<br \/>Feedback: Despite the slogan for Price Chopper&#8217;s in-store brand of<br \/>\nFrench roast&#8212;&#8220;Deep, Dark, A Perfect Ending&#8221;&#8212;&nbsp; this joe was described as &#8220;mellow&#8221; by one taster and &#8220;thin&#8221;<br \/>\nby a few. One said it was like &#8220;truck stop coffee that&#8217;s been sitting for an<br \/>\nhour.&#8221; (Had this taster, who was stylishly dressed and sporting pearl earrings,<br \/>\never been to a truck stop? We&#8217;ll never know.) One comment could be have been<br \/>\nconstrued as both praise or criticism: &#8220;It&#8217;s like Starbucks.&#8221; Kindest comment:<br \/>\n&#8220;I could almost drink this without<br \/>\ncream.&#8221;<\/p>\n<p><\/p>\n<p><strong><a href=\"http:\/\/www.jimsorganiccoffee.com\/\">Jim&#8217;s Organic Coffee French Roast<\/a><\/strong><br \/>Price: $11.95 per pound, purchased in bulk<br \/>Eco cred: Certified Organic by <a href=\"http:\/\/www.qai-inc.com\/0_0_0_0.php\">Quality Assurance International<\/a>.<br \/>Feedback: The Web marketing copy describes this coffee as &#8220;Big,<br \/>\nfull flavor with slightly carbonized taste.&#8221; OK, I know &#8220;carbonized&#8221; means<br \/>\nscorched, but the Internet also defines it as a &#8220;Swedish avant garde death<br \/>\nmetal band.&#8221; I like &#8220;Swedish death metal band taste&#8221; much better!<\/p>\n<p><\/p>\n<p>One taster particularly liked<br \/>\nthe chocolaty smell of this coffee, which he also described as &#8220;winy.&#8221;<br \/>\nUnfortunately, no one liked the taste. &#8220;It&#8217;s sweet but not a good sweet&#8221;<br \/>\nscowled one lady, while another noted its &#8220;synthetic flavor.&#8221; If you like your<br \/>\nFrench roasts real smoky, this coffee might be the one for you. One taster,<br \/>\nstruggling for words, sipped and mused, &#8220;If you take a flip-flop and put it in<br \/>\nthe fire &#8230; &#8221; The damning comments continued: &#8220;Reminds me of robusta!&#8221;&#8212;straight to a coffee snob&#8217;s heart. And, even worse: &#8220;Like instant.&#8221;<strong> <\/strong><\/p>\n<p><\/p>\n<p><strong><a href=\"http:\/\/www.newmansownorganics.com\/food_coffee.html\">Newman&#8217;s Own Organics French<br \/>\nRoast<\/a><br \/><\/strong>Price: $7.99 for 10 oz<br \/>Eco cred: This coffee is sourced and roasted by<strong> <\/strong><a href=\"http:\/\/www.greenmountaincoffee.com\/\">Green Mountain Coffee<\/a>,<br \/>\na Vermont roaster with a corporate ethic that includes <a href=\"http:\/\/www.gmcr.com\/CSR\/ProtectingTheEnvironment\/ChangingClimateChange.aspx\">fighting climate change<\/a>,<br \/>\nwhich is good because some coffee growers are going to <a href=\"http:\/\/feeds.grist.org\/article\/2010-02-26-coffee-hit-by-global-warming-growers-say\">get hosed by it<\/a>. It<br \/>\nis also USDA &amp; QAI Organic and Fair Trade certified; while it&#8217;s not<br \/>\ncertified bird friendly, it &#8220;typically is grown under a shade<br \/>\ncanopy,&#8221; emailed a spokesperson.<br \/>Feedback: It seems wrong to speak critically of <a href=\"http:\/\/www.youtube.com\/watch?v=g39Vh4VSXQQ\">the dead<\/a>, especially when the late Mr.<br \/>\nNewman has given $250 million to charities worldwide. But technically, only the<br \/>\ndead&#8217;s coffee got dissed badly. The kindest comment for this java&#8212;billed as<br \/>\n&#8220;a dignified dark roast with a passionate French undercurrent&#8221;&#8212;came at the<br \/>\ncool-down: &#8220;It gets worse with time, but this one would be OK by me.&#8221; Disparate<br \/>\ncomments: &#8220;sourish&#8221;&nbsp; &#8230; &#8220;funny tongue-feel&#8221;<br \/>\n&#8230; &#8220;dirty.&#8221; The most damning comment was from a cranky taster who skipped her<br \/>\nmorning coffee in order to participate in the tasting: &#8220;I wouldn&#8217;t even drink<br \/>\nthis after a hangover. It&#8217;s bitter and shitty.&#8221;<\/p>\n<p><\/p>\n<p><strong><a href=\"http:\/\/www.suncoffeeroasters.com\/our_blends.html\">Sun Coffee Roasters Organic<br \/>\nFrench Roast<\/a><\/strong><br \/>Price: $5.99 per 10 oz (on sale! regularly $7.49)<br \/>Eco cred: USDA Organic, Fair Trade certified, and <a href=\"http:\/\/nationalzoo.si.edu\/ConservationAndScience\/MigratoryBirds\/Coffee\/roaster.cfm\">Bird Friendly<\/a>,<br \/>\nwhich is good considering that the term &#8220;sun coffee&#8221; means coffee that is the<br \/>\nopposite of shade-grown. For those of us in southwestern Massachusetts, this is<br \/>\nregional coffee roasted in nearby Connecticut, 55 miles away.<br \/>Feedback: &#8220;It has chocolate in the nose! I&#8217;d drink it!&#8221; exclaimed<br \/>\none participant, who said this coffee was the &#8220;richest.&#8221; The cranky taster (see<br \/>\n&#8220;shitty&#8221; comment, above) said, &#8220;It&#8217;s the only one I&#8217;d drink.&#8221; Another said,<br \/>\n&#8220;Nice chocolaty flavor.&#8221; But its noirish-ness may have been too much for one<br \/>\ndetractor, who said it &#8220;desperately needs cream.&#8221;<strong> <\/strong><\/p>\n<p><\/p>\n<p><strong><a href=\"http:\/\/www.equalexchange.coop\/coffee-blends#OFR\">Equal Exchange<\/a><\/strong><br \/>Price: $9.19 per 10 oz<br \/>Eco cred: Organic certification by <a href=\"http:\/\/tilth.org\/\">Oregon Tilth<\/a> and<br \/>\nFair Trade certified. Not shade grown,&nbsp;<br \/>\nbut Web FAQ says the company is &#8220;currently exploring the range of<br \/>\noptions for shade-grown certification that are now available to us.&#8221;<br \/>Feedback: This coffee, according to a wine-loving taster, &#8220;had more<br \/>\nstructure.&#8221; Another concurred that it had &#8220;some depth.&#8221; More than one panelist<br \/>\ndescribed it as &#8220;rich,&#8221; and its smell offended no one.&nbsp; Cranky lady pronounced it &#8220;ashy.&#8221;<br \/>\nStrangest comment of the day: &#8220;Skunky smell, but in a really good way!&#8221;<\/p>\n<p><\/p>\n<p><strong>The bottom line<\/strong><\/p>\n<p><\/p>\n<p><a href=\"http:\/\/www.jasonhouston.com\/\"><\/a>After the tasting the above<br \/>\ncoffees, we tried <a href=\"http:\/\/www.barringtoncoffee.com\/WebObjects\/Merchantz.woa\/wa\/detail?store=1000021&amp;item=138\">Barrington Coffee&#8217;s in-house<br \/>\norganic French roast<\/a>, which had been roasted the prior day. The<br \/>\nresults were quite shocking: The panel unanimously found it to be delicious.<\/p>\n<p><\/p>\n<p>And it wasn&#8217;t because Barth and<br \/>\nGregg were our gracious hosts. (Trust me&#8212;this group had Tourette&#8217;s-like<br \/>\nhonesty.) This fresh stuff was straight-to-your-brainstem yummy: smooth, rich,<br \/>\nchocolaty.<\/p>\n<p><\/p>\n<p>The point worth remembering here is that coffee is perishable;<br \/>\nfreshly roasted stuff is best. So, if you are able and lucky, find yourself a<br \/>\nsmall, local roaster. The coffee will not only be fresher, but your direct<br \/>\nrelationship with them will allow to you ask questions to determine whether or<br \/>\nnot its production is sustainable. Some smaller roasters such as Barrington may<br \/>\nsource their beans from small growers who lack certifications, but whose<br \/>\npractices are nonetheless praiseworthy.<\/p>\n<p><\/p>\n<p>Short of that, reach for Equal<br \/>\nExchange, which our panel ranked the highest. (Although, strangely enough, the<br \/>\ncomments toward Sun were kinder. So, gas up your morning tank with that one, too.) And despite the<br \/>\ngrumpiness of this panel, it should be noted that the ranked coffees were more<br \/>\nalike than different&#8212;so much so that one taster gave up and essentially<br \/>\ndropped out of the tasting, declaring &#8220;I can&#8217;t make heads or tails of any of<br \/>\nthese, and I&#8217;m wearing gay* coffee shoes.&#8221;<\/p>\n<p><\/p>\n<p>But really, no matter what your<br \/>\ntaste, you&#8217;re off to great start by choosing environmentally principled coffee.<\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p>*This<br \/>\ncomment was in no way meant to offend the gay community. Trust me; I<br \/>\npinkie-swear that this particular Massachusetts panel fully supports gay<br \/>\nmarriage. And while we&#8217;re at it, we&#8217;re all really sorry about Scott Brown. And apropos<br \/>\nof nothing but the spirit of fending off potentially pissy comments: This<br \/>\ntasting was vegan. We didn&#8217;t oppress a cow by taking her cream.<\/p>\n<p><strong>Related Links:<\/strong><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/2010-03-10-banana-briefs-are-growing-on-us\/\">Banana briefs are growing on us<\/a><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/2010-02-26-ask-umbra-down-comforters-soapy-gray-water-and-canned-tomatoes\/\">Ask Umbra on down comforters, soapy gray water, and canned tomatoes<\/a><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/2010-02-26-coffee-hit-by-global-warming-growers-say\/\">Coffee hit by global warming, growers say<\/a><\/p>\n<p>\t\t\t<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<a href=\"http:\/\/ads.pheedo.com\/click.phdo?s=db4f147a526a5c1ec8a76537a3a89041&#038;p=1\"><img decoding=\"async\" alt=\"\" style=\"border: 0;\" border=\"0\" src=\"http:\/\/ads.pheedo.com\/img.phdo?s=db4f147a526a5c1ec8a76537a3a89041&#038;p=1\"\/><\/a><br \/>\n<img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"0\" width=\"0\" border=\"0\" style=\"display:none\" src=\"http:\/\/a.rfihub.com\/eus.gif?eui=2223\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Lou Bendrick Photos: Jason Houston To say that I love coffee is a big, fat lie. I need coffee in a chemically dependent way. Its effect upon me is essentially the reverse of those faces-of-meth photos. There are two things that can really screw up a good coffee buzz (OK, three if you count [&hellip;]<\/p>\n","protected":false},"author":765,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-410812","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/410812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/765"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=410812"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/410812\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=410812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=410812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=410812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}