{"id":434860,"date":"2010-03-16T15:03:01","date_gmt":"2010-03-16T19:03:01","guid":{"rendered":"http:\/\/www.szone.us\/f20\/sugar-peddler-talks-heart-health-40920\/"},"modified":"2010-03-16T15:03:01","modified_gmt":"2010-03-16T19:03:01","slug":"sugar-peddler-talks-heart-health","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/434860","title":{"rendered":"Sugar peddler talks heart health"},"content":{"rendered":"
Sugar peddler talks heart health<\/b> <\/p>\n

Would you take investment advice from Bernie Madoff? <\/p>\n

No? Then don’t let Coke lecture you on heart health. <\/p>\n

The world’s largest peddler of sugary drinks has purchased a partnership with the National Heart, Lung and Blood Institute, giving Diet Coke a prime role in a bit of nonsense called the "Heart Truth Campaign," allegedly to raise awareness about heart disease among women. <\/p>\n

The NHLBI is part of the National Institutes of Health, which would explain their complete lack of judgment. <\/p>\n

And it doesn’t stop with Coke. When it comes to bad marriages, the NHLBI is a polygamist — they’ve also climbed into bed with snack queen Sara Lee and the pretzel king Snyder’s of Hanover for this program. <\/p>\n

Any awareness of heart health should begin here: Soda and carb- packed snacks will leave you fat, sick, weak and prone to heart disease — and switching to diet soda won’t save you. <\/p>\n

Since the word "truth" is right there in the name of this cockamamie campaign, they should put that right on the product labels. <\/p>\n

Of course, they’ll do no such thing. You won’t sell much soda with honesty. <\/p>\n

Instead, they’re decorating Diet Coke cans with little hearts… and because there’s nothing like a big star to obscure the real issues, they’ve named supermodel Heidi Klum the official "Diet Coke heart health ambassador." <\/p>\n

Talk about doublespeak. <\/p>\n

Coke defends its sponsorship, claiming its money is paying for free heart screenings for women… which is kind of like Jack the Ripper offering free abdominal examinations. <\/p>\n

But what would you expect from these people? Coke has been trying desperately to buy credibility. Last year, the company paid its way into the American Academy of Family Physicians, causing members of the group to resign in protest. (Read "The great Coca-Cola rebellion."<\/font><\/a>) <\/p>\n

This newest effort is just one more step over the line… and another reason why you can’t trust any piece of medical advice from the mainstream — especially if it comes from our own government. <\/p>\n

By the way, I’m not the only one critical of the NHLBI’s partnerships. The deals have led to a wave of bad press. Since it’s a government body, you’d think they’d have to be accountable for this one, right? <\/p>\n

WRONG! <\/p>\n

When contacted by CBS News, the NHLBI refused to talk about it. So much for open government and change we can believe in. <\/p>\n

Not drinking the Kool-Aid over soda sponsorships,<\/p>\n

William Campbell Douglass II, M.D.<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Sugar peddler talks heart health Would you take investment advice from Bernie Madoff? No? Then don’t let Coke lecture you on heart health. The world’s largest peddler of sugary drinks has purchased a partnership with the National Heart, Lung and Blood Institute, giving Diet Coke a prime role in a bit of nonsense called the […]<\/p>\n","protected":false},"author":4296,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-434860","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/434860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/4296"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=434860"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/434860\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=434860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=434860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=434860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}