{"id":473967,"date":"2010-03-26T00:38:15","date_gmt":"2010-03-26T04:38:15","guid":{"rendered":"http:\/\/www.readwriteweb.com\/archives\/gravity_new_form_of_fun_for_groups_or_a_dinosaur_a.php"},"modified":"2010-03-26T00:38:15","modified_gmt":"2010-03-26T04:38:15","slug":"gravity-new-form-of-fun-for-groups-or-a-dinosaur-at-launch","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/473967","title":{"rendered":"Gravity: New Form of Fun for Groups or a Dinosaur at Launch?"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/img.skitch.com\/20100326-et976t6e8gsqwheauu2pe8hfhb.jpg\">High-profile startup <a href=\"http:\/\/gravity.com\">Gravity<\/a> launched its group conversation website to the public tonight.   Founded by three former MySpace executives &#8211; Amit Kapur, Steve Pearman, and Jim Benedetto &#8211; and backed by Redpoint Ventures and August Capital, Gravity &#8220;connects people with shared interests and helps them engage in meaningful and fun conversations.&#8221;<\/p>\n<p>Unlike other social networks that rely on previous relationships, Gravity connects users with others &#8220;you should know and should be talking to because they share your passions.&#8221;  Rather than rely on existing social connections, Gravity encourages users to make new ones.<\/p>\n<p align=\"right\"><em>Sponsor<\/em><br \/><a href='http:\/\/d.ads.readwriteweb.com\/ck.php?n=18872&amp;cb=18872' ><img src='http:\/\/d.ads.readwriteweb.com\/avw.php?zoneid=14&amp;cb=18872&amp;n=18872' border='0' alt='' \/><\/a><\/p>\n<p>Using metaphors from astrophysics Gravity allows users to create &#8220;Worlds&#8221; (topics)<br \/>\nthat they can &#8220;orbit&#8221; (follow). \u00a0This metaphor does not extend to &#8220;Amir, the friendly neighborhood dinosaur&#8221; that serves as the guide.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/img.skitch.com\/20100326-kbfpri87gsfhw75xm7gdej3s89.jpg\"><\/p>\n<p>There are real-time notifications to conversations that one &#8220;orbits,&#8221; and the company indicates there will be an API that allows widgets to be embedded elsewhere.<\/p>\n<p>Although Gravity seeks to do something new, the dinosaur might be an apt mascot, for the site seems to be in most respects a combination of forums and groups &#8211; two of the Internet&#8217;s earliest forms of social networking. \u00a0The threads are organized chronologically, with embedded comments and the ever-popular &#8220;like&#8221; feature.<\/p>\n<p>Liz Gannes <a href=\"http:\/\/gigaom.com\/2010\/03\/25\/gravity-launches-public-beta-former-myspace-execs-take-on-forums\/\">wrote tonight on GigaOm<\/a> that &#8220;the back end is a dynamic &#8216;interest graph&#8217; with deep analytics about people&#8217;s participation.&#8221;  She notes though that Om Malik &#8220;thinks the company is just hoping to latch onto general tech industry excitement about big data.&#8221;  TechCrunch had <a href=\"http:\/\/techcrunch.com\/2009\/12\/16\/exclusive-ex-myspace-execs-launch-gravity-into-private-beta\/\">in-depth coverage<\/a> of the company&#8217;s plans for its data in December.<\/p>\n<p>The service has been in private beta since December, and those who are active on Gravity already seem to be pleased with the service and with its look-and-feel. \u00a0I did get quick and friendly responses to the conversations I started there, although admittedly the topics seemed, well, conversational. \u00a0Contrast this with an informational site like <a href=\"http:\/\/Quora.com\">Quora<\/a>, a site founded by former Facebook CTO Adam D&#8217;Angelo, where users participate less in conversation than in Q&#038;A.  <a href=\"http:\/\/snapgroups.com\">SnapGroups<\/a>, a site started by Yahoo Groups inventor Mark Fletcher earlier this month, is similar as well.<\/p>\n<p>Some say there are two types of people in social networking: \u00a0those who like Facebook and those who prefer MySpace. \u00a0The difference between Quora and Gravity might just echo this.<\/p>\n<p><strong><a href=\"http:\/\/www.readwriteweb.com\/archives\/gravity_new_form_of_fun_for_groups_or_a_dinosaur_a.php#comments-open\">Discuss<\/a><\/strong><\/p>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/dKnMI5dnKjQBJuc6wRMVdudCihc\/0\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~at\/dKnMI5dnKjQBJuc6wRMVdudCihc\/0\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/dKnMI5dnKjQBJuc6wRMVdudCihc\/1\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~at\/dKnMI5dnKjQBJuc6wRMVdudCihc\/1\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:FFnlKYwJmN0\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?d=FFnlKYwJmN0\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:Ij26kaj3iuU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?d=Ij26kaj3iuU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:C2pbw5bZMiI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?d=C2pbw5bZMiI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?i=1vBJYUNkR74:AHoGeEqKkKE:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:gIN9vFwOqvQ\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?i=1vBJYUNkR74:AHoGeEqKkKE:gIN9vFwOqvQ\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:F7zBnMyn0Lo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?i=1vBJYUNkR74:AHoGeEqKkKE:F7zBnMyn0Lo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?a=1vBJYUNkR74:AHoGeEqKkKE:OqabYuBsmOY\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/readwriteweb?d=OqabYuBsmOY\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/readwriteweb\/~4\/1vBJYUNkR74\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>High-profile startup Gravity launched its group conversation website to the public tonight. Founded by three former MySpace executives &#8211; Amit Kapur, Steve Pearman, and Jim Benedetto &#8211; and backed by Redpoint Ventures and August Capital, Gravity &#8220;connects people with shared interests and helps them engage in meaningful and fun conversations.&#8221; Unlike other social networks that [&hellip;]<\/p>\n","protected":false},"author":6240,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-473967","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/473967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/6240"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=473967"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/473967\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=473967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=473967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=473967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}