{"id":474434,"date":"2010-03-17T01:16:24","date_gmt":"2010-03-17T05:16:24","guid":{"rendered":"http:\/\/autoshow.autotrader.ca\/?p=12959"},"modified":"2010-03-17T01:16:24","modified_gmt":"2010-03-17T05:16:24","slug":"hyundai-beats-toyota-and-honda-in-customer-loyalty","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/474434","title":{"rendered":"Hyundai Beats Toyota and Honda in Customer Loyalty"},"content":{"rendered":"

56.3% of Hyundai Owners Looking to Buy Korean Brand Again<\/strong>
\nCanadian Auto Press<\/span><\/em><\/p>\n

Ask anyone who owns a business what the best sign is that they\u2019re going about it right, and they\u2019ll tell you it\u2019s customer loyalty.\u00a0 Repeat sales are more cost effective too, thanks to less marketing money than needed to pull in that first time customer.\u00a0 And which automaker is best at keeping its customers happily coming back for more?\u00a0 Hyundai!<\/p>\n

\"2011<\/a><\/p>\n

2011 Hyundai Sonata<\/p>\n<\/div>\n

What keeps new car buyers coming back?\u00a0 Appealing products, first and foremost, and reliability.\u00a0 It scored above average in the J.D. Power and Associates 2009 Vehicle Dependability Study (VDS), and Hyundai placed fourth on the J.D. Power and Associates 2009 Initial Quality Study (IQS), and was the leading non-luxury brand, ahead of Toyota and Honda.<\/p>\n

Now it\u2019s Kelley Blue Book (KBB) reporting that Hyundai has risen to first place in brand loyalty, with 56.3% of owners looking within the Korean brand for new car purchases. Honda maintains a strong second place with 55.8%, and Toyota dropped 4.4% to 53.3% for third place.<\/span><\/p>\n

Hyundai no doubt was happy to hear that its Sonata midsize sedan is KBB\u2019s fifth most popular new vehicle search, likely because of strong media attention that\u2019s backed up by the sleek lines of the 2011 model.\u00a0 Just the same, the Honda Accord and Toyota Camry beat the Sonata in search popularity, as do Honda\u2019s Civic and CR-V.<\/p>\n

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56.3% of Hyundai Owners Looking to Buy Korean Brand Again Canadian Auto Press Ask anyone who owns a business what the best sign is that they\u2019re going about it right, and they\u2019ll tell you it\u2019s customer loyalty.\u00a0 Repeat sales are more cost effective too, thanks to less marketing money than needed to pull in that […]<\/p>\n","protected":false},"author":6383,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-474434","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/474434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/6383"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=474434"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/474434\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=474434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=474434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=474434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}