{"id":48422,"date":"2009-11-25T13:27:00","date_gmt":"2009-11-25T18:27:00","guid":{"rendered":"http:\/\/techdirt.com\/articles\/20091125\/0159527079.shtml"},"modified":"2009-11-25T13:27:00","modified_gmt":"2009-11-25T18:27:00","slug":"if-google-visitors-are-worthless-its-only-because-newspaper-execs-dont-know-what-theyre-doing","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/48422","title":{"rendered":"If Google Visitors Are Worthless, It’s Only Because Newspaper Execs Don’t Know What They’re Doing"},"content":{"rendered":"

Once again, Danny Sullivan is ripping to shreds the arguments being made by newspaper execs who are talking about how Google is a “parasite” on their content, despite sending tons of traffic. In this episode, Danny looks at the silly claim that visitors from Google are worthless<\/a>, by comparing the situation to a regular shopfront and how they handle browsers vs. requiring a fee to get inside in the first place. He also goes on to look at how the Wall Street Journal (to which he is a subscriber) tries to monetize him online, and the only clear conclusion is that if News Corp. execs think that traffic from Google is worthless, it’s only because they’re making it worthless<\/b> by doing an incredibly poor job capitalizing on all that free traffic.<\/p>\n

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Once again, Danny Sullivan is ripping to shreds the arguments being made by newspaper execs who are talking about how Google is a “parasite” on their content, despite sending tons of traffic. In this episode, Danny looks at the silly claim that visitors from Google are worthless, by comparing the situation to a regular shopfront […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-48422","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/48422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=48422"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/48422\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=48422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=48422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=48422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}