{"id":486873,"date":"2010-03-29T18:49:03","date_gmt":"2010-03-29T22:49:03","guid":{"rendered":"http:\/\/www.gizmag.com\/cassette-playa-augmented-reality-fashion-show\/14651\/"},"modified":"2010-03-29T18:49:03","modified_gmt":"2010-03-29T22:49:03","slug":"augmented-reality-hits-the-catwalk","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/486873","title":{"rendered":"Augmented reality hits the catwalk"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.gizmag.com\/pictures\/hero\/playa.jpg\" alt=\"Cassette Playa brings augmented reality to the catwalk of the London Fashion Show\"><\/p>\n<p>It&#8217;s not unusual to see some bizarre and extraordinary creations at the London Fashion Show and this year Cassette Playa continued this fine tradition with a live augmented reality catwalk performance. CGI animations on screens behind the models on the catwalk were triggered by different symbols on the clothing being shown, transporting the audience into a rich, colorful digital world where the boundaries separating reality and the virtual are blurred&#8230;<\/p>\n<p><b>Tags:<\/b> <a href=\"http:\/\/www.gizmag.com\/tag\/3d\/\" rel=\"tag\">3D<\/a>,<br \/>\n <a href=\"http:\/\/www.gizmag.com\/tag\/augmented+reality\/\" rel=\"tag\">Augmented Reality<\/a>,<br \/>\n <a href=\"http:\/\/www.gizmag.com\/tag\/fashion\/\" rel=\"tag\">fashion<\/a><\/p>\n<p><b>Related Articles:<\/b><\/p>\n<ul>\n<li><a href=\"http:\/\/www.gizmag.com\/vuzix-augmented-reality-headset\/11368\/\">Vuzix announces Augmented Reality Accessory Kit for VR glasses<\/a><\/li>\n<li><a href=\"http:\/\/www.gizmag.com\/go\/2726\/\">Augmented Reality enables computer-enhanced work<\/a><\/li>\n<li><a href=\"http:\/\/www.gizmag.com\/avatar-toys-interact-computer\/12403\/\">Avatar toys &#8216;come to life&#8217; on home computers<\/a><\/li>\n<li><a href=\"http:\/\/www.gizmag.com\/go\/3173\/\">Wearable 3D Augmented Reality displays go high resolution<\/a><\/li>\n<li><a href=\"http:\/\/www.gizmag.com\/go\/3512\/\">Pac-Man classic arcade game enters augmented reality<\/a><\/li>\n<li><a href=\"http:\/\/www.gizmag.com\/virtual-cocoon-real-virtuality-headset\/11201\/\">Virtual reality for all five senses<\/a><\/li>\n<\/ul>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~a\/1xTJedZGlQHGJCY6FnHeUJARCH8\/0\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~a\/1xTJedZGlQHGJCY6FnHeUJARCH8\/0\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~a\/1xTJedZGlQHGJCY6FnHeUJARCH8\/1\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~a\/1xTJedZGlQHGJCY6FnHeUJARCH8\/1\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?a=ZjeGu59khOM:9ZCSvLDm_3Q:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?a=ZjeGu59khOM:9ZCSvLDm_3Q:H0mrP-F8Qgo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?d=H0mrP-F8Qgo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?a=ZjeGu59khOM:9ZCSvLDm_3Q:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?i=ZjeGu59khOM:9ZCSvLDm_3Q:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?a=ZjeGu59khOM:9ZCSvLDm_3Q:wF9xT3WuBAs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?i=ZjeGu59khOM:9ZCSvLDm_3Q:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?a=ZjeGu59khOM:9ZCSvLDm_3Q:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/GizmagEmergingTechnologyMagazine?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/GizmagEmergingTechnologyMagazine\/~4\/ZjeGu59khOM\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s not unusual to see some bizarre and extraordinary creations at the London Fashion Show and this year Cassette Playa continued this fine tradition with a live augmented reality catwalk performance. CGI animations on screens behind the models on the catwalk were triggered by different symbols on the clothing being shown, transporting the audience into [&hellip;]<\/p>\n","protected":false},"author":639,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-486873","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/486873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/639"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=486873"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/486873\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=486873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=486873"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=486873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}