{"id":500520,"date":"2010-04-01T11:45:00","date_gmt":"2010-04-01T15:45:00","guid":{"rendered":"http:\/\/www.autoblog.com\/2010\/04\/01\/hyundai-equus-2011-new-york-auto-show-debut\/"},"modified":"2010-04-01T11:45:00","modified_gmt":"2010-04-01T15:45:00","slug":"2011-hyundai-equus-arrives-to-take-on-the-big-guns","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/500520","title":{"rendered":"2011 Hyundai Equus arrives to take on the big guns"},"content":{"rendered":"<p>Filed under: <a href=\"http:\/\/www.autoblog.com\/category\/new-york-auto-show\/\" rel=\"tag\">New York Auto Show<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/sedans\/\" rel=\"tag\">Sedan<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/hyundai\/\" rel=\"tag\">Hyundai<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/luxury\/\" rel=\"tag\">Luxury<\/a><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/gallery\/2011-hyundai-equus\/\"><img decoding=\"async\" vspace=\"4\" hspace=\"0\" border=\"1\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/04\/equus-7988opt.jpg\" alt=\"\" \/><\/a><\/p>\n<div style=\"text-align: center;\"><em><strong><small>2011 Hyundai Equus &#8211; Click above for high-res image gallery<\/small><\/strong><\/em><\/div>\n<p>\nWhen the first <a href=\"http:\/\/www.autoblog.com\/make\/hyundai\/\">Hyundai<\/a> Excels rolled onto American roads in the late-1980s, it was hard to image the Korean automaker getting taken seriously as a builder of budget cars. Taking on the likes of <a href=\"http:\/\/www.autoblog.com\/make\/mercedes-benz\/\">Mercedes-Benz<\/a> and <a href=\"http:\/\/www.autoblog.com\/make\/bmw\/\">BMW<\/a> would have been an absurd thought. And yet later this year that is exactly what Hyundai is doing as the new Equus begins to arrive at American dealers. <\/p>\n<p>Visually, the the <a href=\"http:\/\/www.autoblog.com\/tag\/equus\">Equus<\/a> hasn&#8217;t changed much in its trip across the Pacific. For the U.S. market, the winged hood ornament had been discarded in favor of a flush mounted badge with the same logo that adorned the trunk lid of the Korean market model. The bars of the grille have been replaced with horizontal slats that make it look more like the Genesis sedan. <\/p>\n<p>The Equus is equipped with all the techno-gimmickry one expects in a big luxury sedan today, including adaptive cruise control and navigation. The 4,376-pound is suspended on electronically controlled air springs and power comes from a 385 horsepower version of the 4.6-liter Tau V8 already seeing duty in the <a href=\"http:\/\/www.autoblog.com\/model\/genesis+sedan\">Genesis<\/a>. The only thing the Equus lacks compared to a Lexus or Benz is an oversized sticker price. Hyundai says the Equus will be priced in the mid $50,000 range when it goes on sale later this year. You can check out the full press release (including a by-the-numbers comparison of how the Equus stacks up against its main rivals) after the jump, or check out the high-res gallery below (we&#8217;ll have live shots from Javitz shortly).<\/p>\n<p><\/p>\n<div class=\"postgallery\">\n<p><strong>Gallery: <a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\">2011 Hyundai Equus<\/a><\/strong><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/03\/equus-7988_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/03\/equus-6962_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/03\/equus-8078b_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/03\/equus-7636_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/2011-hyundai-equus\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/03\/equus-6023_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><\/div>\n<p>\n[Source: Hyundai]<\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/2010\/04\/01\/hyundai-equus-2011-new-york-auto-show-debut\/\" rel=\"bookmark\">Continue reading <em>2011 Hyundai Equus arrives to take on the big guns<\/em><\/a><\/p>\n<p style=\"padding:5px;background:#ddd;border:1px solid #ccc;clear:both;\"><a href=\"http:\/\/www.autoblog.com\/2010\/04\/01\/hyundai-equus-2011-new-york-auto-show-debut\/\">2011 Hyundai Equus arrives to take on the big guns<\/a> originally appeared on <a href=\"http:\/\/www.autoblog.com\">Autoblog<\/a> on Thu, 01 Apr 2010 10:45:00 EST.  Please see our <a href=\"http:\/\/www.weblogsinc.com\/feed-terms\/\">terms for use of feeds<\/a>.<\/p>\n<h6 style=\"clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;\"><\/h6>\n<p><a href=\"http:\/\/www.autoblog.com\/2010\/04\/01\/hyundai-equus-2011-new-york-auto-show-debut\/\" rel=\"bookmark\" title=\"Permanent link to this entry\">Permalink<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/forward\/19419196\/\" title=\"Send this entry to a friend via email\">Email this<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/04\/01\/hyundai-equus-2011-new-york-auto-show-debut\/#comments\" title=\"View reader comments on this entry\">Comments<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filed under: New York Auto Show, Sedan, Hyundai, Luxury 2011 Hyundai Equus &#8211; Click above for high-res image gallery When the first Hyundai Excels rolled onto American roads in the late-1980s, it was hard to image the Korean automaker getting taken seriously as a builder of budget cars. Taking on the likes of Mercedes-Benz and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-500520","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/500520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=500520"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/500520\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=500520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=500520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=500520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}