{"id":519564,"date":"2010-04-07T14:30:51","date_gmt":"2010-04-07T18:30:51","guid":{"rendered":"http:\/\/www.xconomy.com\/?p=72295"},"modified":"2010-04-07T14:30:51","modified_gmt":"2010-04-07T18:30:51","slug":"gemvara-grabs-5-2m","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/519564","title":{"rendered":"Gemvara Grabs $5.2M"},"content":{"rendered":"\n
deals<\/a>, funding<\/a>, Internet<\/a><\/div>\n

\t\tErin Kutz wrote:<\/strong><\/p>\n

Lexington, MA-based Gemvara<\/a>, an online jewelry customization marketplace, has raised $5.2 million in Series B funding, led by returning investors Highland Capital Partners and Canaan Partners, the company announced today. Gemvara, which changed its name from Paragon Lake in February when it revamped its jewelry store-focused business as a direct-to-consumer website<\/a>, will use the new funding for marketing and improving customer experience. CEO Deborah Besemer stepped down<\/a> last month, leaving founder Matt Lauzon in charge as the company looks for an executive with more e-commerce experience. The Series B financing brings Gemvara’s total funding pot to $11 million.<\/p>\n

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deals, funding, Internet Erin Kutz wrote: Lexington, MA-based Gemvara, an online jewelry customization marketplace, has raised $5.2 million in Series B funding, led by returning investors Highland Capital Partners and Canaan Partners, the company announced today. Gemvara, which changed its name from Paragon Lake in February when it revamped its jewelry store-focused business as a […]<\/p>\n","protected":false},"author":1661,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,7],"tags":[],"class_list":["post-519564","post","type-post","status-publish","format-standard","hentry","category-internet","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/519564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1661"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=519564"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/519564\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=519564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=519564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=519564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}