{"id":520920,"date":"2010-04-08T18:06:18","date_gmt":"2010-04-08T22:06:18","guid":{"rendered":"http:\/\/gigaom.com\/?p=111712"},"modified":"2010-04-08T18:06:18","modified_gmt":"2010-04-08T22:06:18","slug":"yes-twitter-will-drink-your-milkshake","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/520920","title":{"rendered":"Yes, Twitter Will Drink Your Milkshake"},"content":{"rendered":"<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/04\/218423773_e7e8cedc2d.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/04\/218423773_e7e8cedc2d.png?w=276&#038;h=199\" alt=\"\" title=\"218423773_e7e8cedc2d\" width=\"276\" height=\"199\"  class=\"alignleft size-full wp-image-111736\" \/><\/a><\/p>\n<p>Twitter investor Fred Wilson of Union Square Ventures may have thought he was just musing aloud about the Twitter ecosystem and whether it has reached an &#8220;inflection point&#8221; <a href=\"http:\/\/www.avc.com\/a_vc\/2010\/04\/the-twitter-platform.html\">in his recent blog post<\/a>, but it seems as though some third-party app developers took his comments about Twitter features as a thinly-veiled declaration of war. Why? Because the Twitter VC suggested that the social network should have had features such as a URL shortener, a picture-uploading service and other additional services built in, rather than relying on third-party developers to come up with these add-ons later. The implication, <a href=\"http:\/\/www.businessinsider.com\/twitter-employees-cheer-lead-fred-wilsons-bombshell-developers-freak-out-2010-4\">according to some observers<\/a>, is that Twitter is going to develop its own versions of these features and squeeze out third-party companies. Programming guru Dave Winer put some of these fears into words <a href=\"http:\/\/www.scripting.com\/stories\/2010\/04\/07\/platformVendorsInLove.html\">in a blog post<\/a>.<\/p>\n<p>In some ways, Wilson&#8217;s post seemed more like a thoughtful exploration of Twitter&#8217;s future (which is how <a href=\"http:\/\/gigaom.com\/2010\/04\/07\/has-twitter-really-reached-a-tipping-point\">I interpreted it<\/a>), but it&#8217;s clear that the tension surrounding Twitter and its eventual business model &#8212; or models &#8212; has risen to the point where even an offhand observation by a VC can cause a flash fire to erupt.<\/p>\n<p>This isn&#8217;t the first time that developers have gotten their knickers in a knot about Twitter and its intentions, however: Twitter developer Alex Payne caused a minor ruckus In February when he mentioned (in a tweet that has since been deleted from his stream), that there were some cool new features coming to the service&#8217;s web site and that once people saw them &#8220;you might not want to use a third-party client.&#8221; TechCrunch wrote a post speculating that this meant Twitter was <a href=\"http:\/\/techcrunch.com\/2010\/02\/27\/new-twitter-features\/\">going after third-party apps<\/a>, and Payne decided to stop blogging in part because he thought his comments <a href=\"http:\/\/al3x.net\/2010\/03\/02\/hiatus.html\">had been misconstrued<\/a>. Twitter staffers later tried to smooth the waters at an open house with app developers, video of which is embedded below.<\/p>\n<p><object width=\"400\" height=\"225\"><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"movie\" value=\"http:\/\/vimeo.com\/moogaloop.swf?clip_id=9868163&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1\" \/><embed src=\"http:\/\/vimeo.com\/moogaloop.swf?clip_id=9868163&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1\" type=\"application\/x-shockwave-flash\" allowfullscreen=\"true\" allowscriptaccess=\"always\" width=\"400\" height=\"225\"><\/embed><\/object><\/p>\n<div id=\"inline-related-posts-111712\" class=\"widget inline-related-posts alignleft clearfix\">\n<div class=\"widget-wrap\">\n<div class=\"widget-title-wrap clearfix\">\n<h2 class=\"widget-title\">More on <span><a class=\"category-link\" href=\"http:\/\/gigaom.com\/topic\/social-networks\" title=\"Social Networks\">Social Networks<\/a><\/span><\/h2>\n<\/p><\/div>\n<ul class=\"inline-related-posts\">\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/07\/has-twitter-really-reached-a-tipping-point\/\">Has Twitter Really Reached a Tipping&nbsp;Point?<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/07\/gizzard-anyone-twitter-offers-up-code-for-distributed-data\/\">Gizzard Anyone? Twitter Open Sources Code to Access Distributed&nbsp;Data<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/07\/after-breaking-up-with-google-apple-may-turn-to-facebook-as-its-new-bff\/\">Why Facebook &#038; Apple Will Team Up Against&nbsp;Google<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/06\/what-is-zynga-worth\/\">Say What? Yes, You Heard Right &#8211; Zynga Could Be Worth $5&nbsp;Billion<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<\/ul><\/div>\n<div class=\"widget-bottom clearfix\"><\/div>\n<\/p><\/div>\n<p>But even if Fred Wilson was firing a shot across the bow of Twitter developers (which he denies), should any of this really come as a surprise to third-party app companies? After all, we&#8217;ve seen this movie before &#8212; Microsoft&#8217;s &#8220;embrace and extend&#8221; policy was built on that kind of behavior. The bottom line is that as Twitter <a href=\"http:\/\/blog.twitter.com\/2010\/04\/growing-around-world.html\">continues to grow<\/a>, it is going to do whatever is in the best interests of the company, and if that means gutting the &#8220;ecosystem&#8221; then so be it. And it doesn&#8217;t necessarily mean that Twitter has to compete with every third-party service &#8212; it could decide to buy them, <a href=\"http:\/\/gigaom.com\/2008\/07\/07\/summize-twitter-deal\/\">as it did with Summize<\/a> (which became Twitter search). Hopefully the industry will get a better sense of the company&#8217;s strategy at the upcoming Chirp conference.<\/p>\n<p>One developer of Twitter apps told me: &#8220;Ever since I started developing applications based on Twitter, I knew about the risk that they could do some of the things I was working on themselves. So none of this should be a surprise to anybody. If anything, I think they took too long. It&#8217;s in Twitter&#8217;s best interest to incorporate some of these applications into their platform.&#8221; It&#8217;s also worth noting that just because Fred Wilson suggests something doesn&#8217;t mean Twitter will necessarily do it &#8212; something the VC <a href=\"http:\/\/www.businessinsider.com\/holy-cow-did-fred-wilson-drop-a-bombshell-on-twitter-app-makers-today-2010-4#comment-4bbceec17f8b9aab27030000\">pointed out<\/a> in a comment on a post at Business Insider, saying &#8220;That post was my work, not Twitter&#8217;s work. While I am on the board of Twitter, I don&#8217;t work there and I don&#8217;t speak for them.&#8221;<\/p>\n<p>But even if Twitter does add those features and squeeze out third-party add-ons, it will be another example of a valuable lesson: if you build your service on someone else&#8217;s platform, there is a good chance that they will wind up drinking your milkshake. Or as Twitter product manager Josh Elman <a href=\"http:\/\/twitter.com\/joshelman\/status\/11761528743\">said on Twitter<\/a>: &#8220;In the history of platforms, hole filling has always been a great place to start, but never a great place to end, right?&#8221;<\/p>\n<p><em>Post and thumbnail photos <a href=\"http:\/\/creativecommons.org\/licenses\/by-nc-nd\/2.0\/deed.en\">courtesy<\/a> of Flickr user <a href=\"http:\/\/www.flickr.com\/photos\/94848768@N00\/218423773\/\">Malu Green<\/a><\/em><\/p>\n<p><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/stats.wordpress.com\/b.gif?host=gigaom.com&#038;blog=1149864&#038;post=111712&#038;subd=gigaom&#038;ref=&#038;feed=1\" \/><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=VVtd3_wC6dE:2vbw5SD_mZA:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=VVtd3_wC6dE:2vbw5SD_mZA:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=VVtd3_wC6dE:2vbw5SD_mZA:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=VVtd3_wC6dE:2vbw5SD_mZA:F7zBnMyn0Lo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=VVtd3_wC6dE:2vbw5SD_mZA:F7zBnMyn0Lo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=VVtd3_wC6dE:2vbw5SD_mZA:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=VVtd3_wC6dE:2vbw5SD_mZA:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=VVtd3_wC6dE:2vbw5SD_mZA:D7DqB2pKExk\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/OmMalik\/~4\/VVtd3_wC6dE\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter investor Fred Wilson of Union Square Ventures may have thought he was just musing aloud about the Twitter ecosystem and whether it has reached an &#8220;inflection point&#8221; in his recent blog post, but it seems as though some third-party app developers took his comments about Twitter features as a thinly-veiled declaration of war. Why? [&hellip;]<\/p>\n","protected":false},"author":2260,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-520920","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/520920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/2260"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=520920"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/520920\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=520920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=520920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=520920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}