{"id":537791,"date":"2010-04-21T16:20:56","date_gmt":"2010-04-21T20:20:56","guid":{"rendered":"http:\/\/gigaom.com\/?p=114894"},"modified":"2010-04-21T16:20:56","modified_gmt":"2010-04-21T20:20:56","slug":"morphlabs-launches-services-to-help-msps-ride-the-cloud-wave","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/537791","title":{"rendered":"MorphLabs Launches Services to Help MSPs Ride the Cloud Wave"},"content":{"rendered":"<p><a href=\"http:\/\/gigaom.files.wordpress.com\/2010\/04\/banner_mclouds.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/gigaom.files.wordpress.com\/2010\/04\/banner_mclouds.png?w=210&#038;h=83\" alt=\"\" title=\"banner_mclouds\" width=\"210\" height=\"83\"  class=\"alignleft size-thumbnail wp-image-114964\" \/><\/a><a href=\"http:\/\/mor.ph\/\">MorphLabs<\/a> made available in the U.S. today its cloud computing solutions, a series dubbed mCloud, which are designed to let managed service providers (MSPs) enter the cloud provider market. The company, which has offices in El Segundo, Calif., Japan and the Philippines, has been testing its solutions pre-release within eight Japanese service providers and already has two U.S. customers lined up. Transforming MSPs into cloud providers is becoming more common as traditional service providers try to fend off cloud-based competition from the likes of Amazon Web Services, Rackspace Cloud, GoGrid and others.<\/p>\n<p>The mCloud series consists of two things: mCloud Controller and mCloud Server. The former is an appliance \u201cused to convert commodity hardware into a cloud\u201d for customers already running virtualized environments, while the latter is a holistic solution (which includes mCloud Controller) in the form of a preconfigured IBM BladeCenter S. The appliance-based approach is novel among cloud solutions, but according to MorphLabs CEO Winston Damarillo, it eases the transition into a cloud environment and, in this case, houses the solution\u2019s hardware-based failover mechanism. In the same way that VMware partners can offer vCloud Express-branded offerings, MorphLabs customers can brand their cloud offerings as mCloud On Demand.<\/p>\n<p>MorphLabs also hopes to capitalize on its compatibility with Amazon Web Services. Not only can end users port applications from a MorphLabs-powered offering to AWS, but smaller MSPs can complement AWS\u2019s impersonal service with offerings such as personalized SLAs, server sizes and other such touches. For large enterprises that implement MorphLabs in-house, AWS compatibility means a smoother path to a hybrid-cloud environment. Letting its MSP customers work with AWS rather than necessarily against it aligns MorphLabs\u2019 own experience as a cloud provider itself. Damarillo says it\u2019s no use trying to compete with AWS when you can leverage its popularity to bolster your own offerings.<\/p>\n<div id=\"inline-related-posts-114894\" class=\"widget inline-related-posts alignleft clearfix\">\n<div class=\"widget-wrap\">\n<div class=\"widget-title-wrap clearfix\">\n<h2 class=\"widget-title\">More on <span><a class=\"category-link\" href=\"http:\/\/gigaom.com\/topic\/the-cloud\/\" title=\"The Cloud\">The Cloud<\/a><\/span><\/h2>\n<\/p><\/div>\n<ul class=\"inline-related-posts\">\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/18\/the-cloud-in-the-enterprise-big-switch-or-little-niche\/\">The Cloud in the Enterprise: Big Switch or Little&nbsp;Niche?<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/15\/q1-in-the-cloud-it-was-all-about-big-vendors\/\">Q1 in the Cloud: It Was All About Big&nbsp;Vendors<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/12\/google-rewrites-docs-to-make-them-quicker-and-richer\/\">Google Rewrites Docs, Makes Them Quicker &#038;&nbsp;Richer<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<span class=\"inline-related-posts-article\"><a href=\"http:\/\/gigaom.com\/2010\/04\/10\/open-the-clouds-with-portable-stacks\/\">Open the Clouds With Portable&nbsp;Stacks<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"brand-icon gigaom\"><a href=\"http:\/\/gigaom.com\" title=\"Visit: GigaOM - This is a description.\">Tech Insider<\/a><\/span>\n\t\t\t\t\t<\/li>\n<\/ul><\/div>\n<div class=\"widget-bottom clearfix\"><\/div>\n<\/p><\/div>\n<p>The company could face a tough road trying to sell against established vendors like 3Tera &#8212; which is <a href=\"http:\/\/gigaom.com\/2010\/02\/24\/ca-buys-3tera\/\">now part of CA<\/a> and which Damarillo says was a regular MorphLabs competitor in Japan &#8212; and cloud pundit Reuven Cohen\u2019s company, <a href=\"http:\/\/gigaom.com\/2008\/10\/05\/enomaly-an-open-source-cloud-for-the-enterprise\/\">Enomaly<\/a>. Likewise, vendors such as <a href=\"http:\/\/gigaom.com\/2010\/03\/23\/eucalyptus-100-million\/\">Eucalyptus<\/a> and <a href=\"http:\/\/gigaom.com\/2010\/02\/18\/vmops\/\">VMOps<\/a> have strong internal cloud products that could be part of MSP cloud transition efforts, too. What\u2019s certain, however, is that small MSPs and traditional hosters <a href=\"http:\/\/www.facebook.com\/note.php?note_id=366221732793&amp;comments&amp;ref=mf\">won\u2019t have to vanish<\/a> when there are so many tools available to let them ride the cloud computing hype while continuing to sell personalized offerings that the big boys <a href=\"http:\/\/en.wikipedia.org\/wiki\/The_Long_Tail\">aren\u2019t really equipped to sell<\/a>.<\/p>\n<p><strong>For more on cloud computing, join the GigaOM Network at its annual <a href=\"http:\/\/events.gigaom.com\/structure\/10\/\">Structure conference on June 23 &amp; 24 in San Francisco.<\/a><\/strong><\/p>\n<p><em>Images courtesy of Morph Labs<\/em><\/p>\n<p><img decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/stats.wordpress.com\/b.gif?host=gigaom.com&#038;blog=1149864&#038;post=114894&#038;subd=gigaom&#038;ref=&#038;feed=1\" \/><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=OQUPaS8tM5Q:ZrNx5541k94:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=OQUPaS8tM5Q:ZrNx5541k94:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=OQUPaS8tM5Q:ZrNx5541k94:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=OQUPaS8tM5Q:ZrNx5541k94:F7zBnMyn0Lo\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=OQUPaS8tM5Q:ZrNx5541k94:F7zBnMyn0Lo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=OQUPaS8tM5Q:ZrNx5541k94:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=OQUPaS8tM5Q:ZrNx5541k94:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?i=OQUPaS8tM5Q:ZrNx5541k94:D7DqB2pKExk\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/OmMalik\/~4\/OQUPaS8tM5Q\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>MorphLabs made available in the U.S. today its cloud computing solutions, a series dubbed mCloud, which are designed to let managed service providers (MSPs) enter the cloud provider market. The company, which has offices in El Segundo, Calif., Japan and the Philippines, has been testing its solutions pre-release within eight Japanese service providers and already [&hellip;]<\/p>\n","protected":false},"author":2663,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-537791","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/537791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/2663"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=537791"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/537791\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=537791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=537791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=537791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}