{"id":567460,"date":"2010-05-17T17:15:51","date_gmt":"2010-05-17T21:15:51","guid":{"rendered":"http:\/\/www.grist.org\/article\/2010-05-17-nestle-to-save-orangutans-tropical-forests-and-our-climate\/"},"modified":"2010-05-17T17:15:51","modified_gmt":"2010-05-17T21:15:51","slug":"nestle-to-save-orangutans-tropical-forests-and-our-climate","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/567460","title":{"rendered":"Nestle to save orangutans, tropical forests, and our climate"},"content":{"rendered":"<p>\t\t\t\tby Phil Radford <\/p>\n<p><a href=\"http:\/\/www.flickr.com\/photos\/fwp\/443489003\/\"><\/a>Photo courtesy Frank Peters via FlickrFinally &#8230; some good news! Today, Nestle, the world&#8217;s<br \/>\nbiggest food and drinks company, announced that it will cease using products<br \/>\nthat drive the tropical rainforest destruction.<\/p>\n<p><\/p>\n<p>This is great news for our environment in what has otherwise<br \/>\nbeen a bleak few weeks. President Obama continues to <a href=\"http:\/\/thehill.com\/blogs\/e2-wire\/677-e2-wire\/98029-white-house-races-to-blunt-attacks-on-offshore-drilling-oversight\">dig in (or drill in) and stand firm behind<br \/>\nhis plans to increase offshore oil drilling<\/a> despite the <a href=\"http:\/\/huff.to\/aJ76FY\">BP Deepwater oil disaster<\/a> and continues to work to <a href=\"http:\/\/www.huffingtonpost.com\/philip-radford\/president-obamas-earth-da_b_549805.html\">lift the ban on commercial whaling<\/a>.<\/p>\n<p><\/p>\n<p>In the midst of it all, Nestle&#8217;s recent act is a refreshing<br \/>\nact of leadership.<\/p>\n<p><\/p>\n<p>Here is why this matters: 17 percent of global-warming<br \/>\npollution comes from deforestation. Brazil and Indonesia are among the four<br \/>\nmost polluting countries (with China and the U.S.) because cutting trees<br \/>\nreleases carbon pollution.<\/p>\n<p><\/p>\n<p>To address the main driver of deforestation in Brazil&#8212;cattle ranching&#8212;Greenpeace worked with <a href=\"http:\/\/www.msnbc.msn.com\/id\/32104926\/ns\/world_news-world_environment\/\">Nike<\/a>,<br \/>\nWal-Mart, <a href=\"http:\/\/www.youtube.com\/watch?v=wSizpj-7seg&amp;feature=channel\">Timberland<\/a>,<br \/>\nand other companies to pressure their suppliers to stop grazing cattle on<br \/>\nrecently deforested land.<\/p>\n<p><\/p>\n<p>In Indonesia, palm oil and pulp plantations are both driving<br \/>\ndeforestation and pushing orangutans to the brink of extinction. <a href=\"http:\/\/www.greenpeace.org\/usa\/press-center\/reports4\/caught-red-handed-how-nestle\">After<br \/>\nbeing caught red-handed<\/a>, Nestle has committed to identify and exclude<br \/>\ncompanies from its supply chain that own or manage &#8220;high-risk plantations or<br \/>\nfarms linked to deforestation.&#8221; This exclusion would apply to companies such as<br \/>\nSinar Mas, Indonesia&#8217;s most notorious palm-oil and pulp-and-paper supplier, if<br \/>\nit fails to meet the criteria set out in the policy. It also has implications<br \/>\nfor palm oil traders, such as Cargill, which continue to buy from Sinar Mas.<\/p>\n<p><\/p>\n<p><strong>Palm oil:<br \/>\nCooking the planet<\/strong><\/p>\n<p><\/p>\n<p>Palm oil is used in a huge range of products&#8212;from<br \/>\nchocolate, toothpaste, and cosmetics to so-called &#8220;climate-friendly&#8221; biofuels.<br \/>\nGlobal demand for both palm oil and paper is increasing, with companies like<br \/>\nSinar Mas expanding into Indonesia&#8217;s forests and peatlands. As a result, the<br \/>\ncountry has one of the fastest rates of forest destruction on the planet and is<br \/>\nthe world&#8217;s third-largest greenhouse-gas emitter, after China and the United<br \/>\nStates.<\/p>\n<p><\/p>\n<p>A Greenpeace report, &#8220;<a href=\"http:\/\/www.greenpeace.org\/usa\/press-center\/reports4\/caught-red-handed-how-nestle\">Caught Red-Handed: How Nestle&#8217;s Use of Palm Oil is Having a<br \/>\nDevastating Impact on Rainforest, the Climate and Orangutans<\/a>,&#8221;<br \/>\nexposed how Nestle&#8217;s growing use of palm oil is linked to companies involved in<br \/>\nthe destruction of forests and peatlands in the Paradise Forest region of<br \/>\nSoutheast Asia.<\/p>\n<p><\/p>\n<p>The Paradise Forest region is one of the most important, but<br \/>\nhighly threatened, tropical forest regions on the planet. With world-renowned<br \/>\nwildlife diversity, the rainforest islands of Paradise are home to critically<br \/>\nendangered orangutans, Sumatran tigers, and spectacular birds that exist<br \/>\nnowhere else on Earth. But with a <a href=\"http:\/\/www.greenpeace.org\/seasia\/en\/news\/indonesia-fastest-forest-destroyer\">world-record-breaking deforestation rate<\/a>,<br \/>\nthere&#8217;s not much time to protect their habitat.<\/p>\n<p><\/p>\n<p><strong>An anatomy of<br \/>\na Greenpeace campaign<\/strong><\/p>\n<p><\/p>\n<p>Long past are the days when all it took were a few<br \/>\ncourageous people in a boat blocking nuclear tests or grenade-tipped harpoons<br \/>\nto pass global bans on nuclear testing or commercial whaling. But this does not<br \/>\nmean that modern campaigns, with social media, global coordination, public<br \/>\nmobilization, and deep research, don&#8217;t still depend on individuals taking<br \/>\nprincipled, peaceful, courageous action to make change that few thought was<br \/>\npossible.<\/p>\n<p><\/p>\n<p>The Nestle announcement is a step toward such significant<br \/>\nchange&#8212;the end of tropical deforestation.<\/p>\n<p><\/p>\n<p>Of course, it took quite a bit of work to provide support<br \/>\nfor the champions in Nestle who were working to make the company a force for<br \/>\ngood. The release of the <a href=\"http:\/\/www.greenpeace.org\/usa\/press-center\/reports4\/caught-red-handed-how-nestle\">&#8220;Caught Red-Handed<\/a>&#8221;<br \/>\nreport was just the beginning. Add thousands of canvassers on the street in as many<br \/>\nas 24 countries telling millions of people about Nestle and deforestation.<br \/>\nLayer on the <a href=\"http:\/\/www.dailymotion.com\/video\/xcm4ia_have-a-break-greenpeace-commercial_news\">video spoof<\/a> of Kit Kat, a Nestle brand in most countries but the U.S. (where Hershey&#8217;s<br \/>\ndistributes Kit Kat), which was seen by millions around the globe within just a<br \/>\nfew hours of its release.<\/p>\n<p><\/p>\n<p>Then imagine tens of thousands of Greenpeace&#8217;s 2.9 million<br \/>\nmembers becoming your Facebook friend, only they&#8217;re not really your friends &#8230;<br \/>\n&nbsp;So many activists flooded Nestl&eacute;&#8216;s<br \/>\nFacebook page that its overwhelmed moderator began to engage with them in some<br \/>\nvery unfriendly ways. The media took note, including The Wall Street Journal, which chronicled the firestorm in the<br \/>\narticle &#8220;<a href=\"http:\/\/online.wsj.com\/article\/SB10001424052702304434404575149883850508158.html\">Nestle Takes a Beating on Social-Media Sites<\/a>.&#8221;<\/p>\n<p><\/p>\n<p>On March 17, <a href=\"http:\/\/www.telegraph.co.uk\/earth\/earthvideo\/7464768\/Orang-utan-Greenpeace-protest-at-Kit-Kat-maker-Nestle.html\">good-humored protests<\/a> took place across Europe and <a href=\"http:\/\/ethicalcorp.blogspot.com\/2010\/04\/greenpeace-invades-nestle-agm-over-palm.html\">disrupted the Nestle shareholder<br \/>\nmeeting<\/a>, calling for an end Nestle&#8217;s &#8220;Kit Kat-astrophic<br \/>\npolicies.&#8221;<\/p>\n<p><\/p>\n<p>Today, Nestle announced that it will &#8220;focus on the<br \/>\nsystematic identification and exclusion of companies owning or managing high-risk<br \/>\nplantations or farms linked to deforestation&#8221; and &#8220;ensure that its products<br \/>\nhave no deforestation footprint.&#8221; And<br \/>\nfor today, Greenpeace will commend Nestle on its commitments. Now comes the<br \/>\nreal work&#8212;changing its practices.<\/p>\n<p><strong>Related Links:<\/strong><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/2010-05-14-american-power-act-obama-bill-international-action\/\">Tools for supporting international action on global warming: American Power Act<\/a><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/whats-in-your-food-thats-destroying-orangutans\/\">What&#8217;s in your food that&#8217;s destroying orangutans?<\/a><\/p>\n<p><a href=\"http:\/\/www.grist.org\/article\/2010-04-20-raiding-rainforest-funds-in-climate-legislation-will-turn-cost-p\/\">Raiding rainforest funds in climate legislation will turn cost projections into fantasy<\/a><\/p>\n<p>\t\t\t<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<a href=\"http:\/\/ads.pheedo.com\/click.phdo?s=ce2de3b149bc699b8a298018189d2241&#038;p=1\"><img decoding=\"async\" alt=\"\" style=\"border: 0;\" border=\"0\" src=\"http:\/\/ads.pheedo.com\/img.phdo?s=ce2de3b149bc699b8a298018189d2241&#038;p=1\"\/><\/a><br \/>\n<img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"0\" width=\"0\" border=\"0\" style=\"display:none\" src=\"http:\/\/a.triggit.com\/px?u=pheedo&#038;rtv=News&#038;rtv=p29804&#038;rtv=f18590\"\/><img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"0\" width=\"0\" border=\"0\" style=\"display:none\" src=\"http:\/\/pixel.quantserve.com\/pixel\/p-8bUhLiluj0fAw.gif?labels=pub.29804.rss.News.18590,cat.News.rss\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Phil Radford Photo courtesy Frank Peters via FlickrFinally &#8230; some good news! Today, Nestle, the world&#8217;s biggest food and drinks company, announced that it will cease using products that drive the tropical rainforest destruction. This is great news for our environment in what has otherwise been a bleak few weeks. President Obama continues to [&hellip;]<\/p>\n","protected":false},"author":765,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-567460","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/567460","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/765"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=567460"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/567460\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=567460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=567460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=567460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}