{"id":568685,"date":"2010-05-18T10:46:37","date_gmt":"2010-05-18T14:46:37","guid":{"rendered":"tag:typepad.com,2003:post-6a00d834519bc269e2013481093729970c"},"modified":"2010-05-18T10:46:53","modified_gmt":"2010-05-18T14:46:53","slug":"nerf-fans-offered-an-unlikely-path-to-glory-via-advertising-contest","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/568685","title":{"rendered":"Nerf fans offered an unlikely path to glory via advertising contest"},"content":{"rendered":"<p><a href=\"http:\/\/www.brandfreak.com\/2010\/05\/nerf-fans-offered-an-unlikely-path-to-glory-via-advertising-contest.html\" style=\"float: right;\"><img decoding=\"async\" alt=\"Nerf\" class=\"asset asset-image at-xid-6a00d834519bc269e20133edd7d363970b \" src=\"http:\/\/brandmediaweek.typepad.com\/.a\/6a00d834519bc269e20133edd7d363970b-200wi\" style=\"width: 194px; margin: 0px 0px 5px 5px; height: 187px;\"><\/img><\/a><\/p>\n<p>Not only is Hasbro honoring tradition by letting users provide content for its Nerf brand, they&#8217;re honoring tradition by acting like they were the first people to think of it. <a href=\"http:\/\/www.nerfbattleoftheads.com\/\" >Nerf Battle of the Ads<\/a> gives Nerf fans a chance to &quot;show off their creativity, athleticism and teamwork&quot; by making their own ads and uploading them to the contest&#8217;s special website. In their breathless enthusiasm, they stop just short of calling their fan base lifelong virgins by noting that &quot;Nerf fans are not only very passionate, but incredibly creative when it comes to showing off their growing collections, product reviews and battle styles.&quot; An unintentional slight, of course, but the Internet has attached red flags to phrases like &quot;very passionate.&quot; Also, &quot;battle styles.&quot; Still, Hasbro&#8217;s contest looks fun\u2014they supply background music, special effects and official Nerf logos to participants\u2014and the winner gets $10,000 whether the ad airs on TV or not. And most important, it&#8217;s not nearly as degrading as writing songs about a cheeseburger.<\/p>\n<p>\u2014Posted by David Kiefaber<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Not only is Hasbro honoring tradition by letting users provide content for its Nerf brand, they&#8217;re honoring tradition by acting like they were the first people to think of it. Nerf Battle of the Ads gives Nerf fans a chance to &quot;show off their creativity, athleticism and teamwork&quot; by making their own ads and uploading [&hellip;]<\/p>\n","protected":false},"author":3984,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-568685","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/568685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/3984"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=568685"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/568685\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=568685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=568685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=568685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}