{"id":575667,"date":"2010-05-22T12:18:15","date_gmt":"2010-05-22T16:18:15","guid":{"rendered":"tag:consumerist.com,2010:\/\/1.10006947"},"modified":"2010-05-22T12:50:22","modified_gmt":"2010-05-22T16:50:22","slug":"apple-finally-drops-im-a-mac-ads","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/575667","title":{"rendered":"Apple Finally Drops &#8220;I&#8217;m A Mac&#8221; Ads"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/consumerist.com\/assets_c\/2010\/05\/macvspc-thumb-310x348-40584.jpg\">         <\/p>\n<p>Apple has finally caught on to something many of us have known for years: John Hodgman&#8217;s befuddled &#8220;PC&#8221; is far more appealing than Justin Long&#8217;s smug &#8220;Mac,&#8221; so the &#8220;I&#8217;m a Mac&#8221; ads aren&#8217;t really very effective at converting PC-users to Mac fans. Well. maybe that&#8217;s not the <em>official <\/em>reason, but the company is still killing the long-running campaign<\/p>\n<p>The ads have already been removed from Apple&#8217;s site, and have been replaced by the company&#8217;s &#8220;Why you&#8217;ll love a Mac&#8221; promos. The &#8220;I&#8217;m a Mac&#8221; campaign launched in 2006, and has been one of the company&#8217;s most successful marketing efforts (at least when it comes to raising its brand recognition). Last month, Justin Long signaled the end when he told an interviewer: &#8220;You know, I think they might be done. In fact, I heard from John, I think they&#8217;re going to move on.&#8221;<\/p>\n<p>Fortunately, nothing really disappears on the internets, so go ahead and get your Hodg on with this collection of the ads:<\/p>\n<p><object width=\"480\" height=\"385\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/siSHJfPWxs8&#038;hl=en_US&#038;fs=1&#038;\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/siSHJfPWxs8&#038;hl=en_US&#038;fs=1&#038;\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"480\" height=\"385\"><\/embed><\/object><\/p>\n<div style=\"clear:both; margin-top:8px;\"><\/div>\n<p>\n<a href=\"http:\/\/www.macrumors.com\/2010\/05\/21\/apple-officially-ends-get-a-mac-campaign-revamps-why-youll-love-a-mac-feature\/\" >Apple Officially Ends &#8216;Get a Mac&#8217; Campaign, Revamps &#8216;Why You&#8217;ll Love a Mac&#8217; Feature<\/a> [Mac Rumors]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple has finally caught on to something many of us have known for years: John Hodgman&#8217;s befuddled &#8220;PC&#8221; is far more appealing than Justin Long&#8217;s smug &#8220;Mac,&#8221; so the &#8220;I&#8217;m a Mac&#8221; ads aren&#8217;t really very effective at converting PC-users to Mac fans. Well. maybe that&#8217;s not the official reason, but the company is still [&hellip;]<\/p>\n","protected":false},"author":4311,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-575667","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/575667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/4311"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=575667"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/575667\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=575667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=575667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=575667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}