{"id":576517,"date":"2010-05-24T11:03:10","date_gmt":"2010-05-24T15:03:10","guid":{"rendered":"tag:typepad.com,2003:post-6a00d834519bc269e201348180d05e970c"},"modified":"2010-05-24T11:04:00","modified_gmt":"2010-05-24T15:04:00","slug":"target-celebrates-lost-series-finale-with-spots-tied-into-the-show","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/576517","title":{"rendered":"Target celebrates &#8216;Lost&#8217; series finale with spots tied into the show"},"content":{"rendered":"<p><object height=\"340\" width=\"560\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/sWOdhB-_ATc&amp;hl=en_US&amp;fs=1&amp;ap=%2526fmt%3D18&amp;showinfo=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed allowfullscreen=\"true\" allowscriptaccess=\"always\" height=\"340\" src=\"http:\/\/www.youtube.com\/v\/sWOdhB-_ATc&amp;hl=en_US&amp;fs=1&amp;ap=%2526fmt%3D18&amp;showinfo=0\" type=\"application\/x-shockwave-flash\" width=\"560\"><\/embed><\/object><\/p>\n<p>Whatever you thought of last night&#8217;s <em>Lost<\/em> finale, there&#8217;s no denying that the Target ads that ran during the four-and-a-half-hour presentation were pretty clever. As a presumed one-time-only event, the retailer ran spots that tied in thematically to the show. A vision of the Smoke Monster, for instance, led to a plug for a smoke detector. A shot of a guy typing in the 4-8-15-16-23-42 sequence was actually an ad for computer keyboards, and so on. The spots continue the &quot;Life&#8217;s a moving target&quot; theme, introduced by Wieden + Kennedy. Meanwhile, spoofs are <a href=\"http:\/\/www.youtube.com\/watch?v=rAzPpYYSzMg\" >already<\/a> <a href=\"http:\/\/www.youtube.com\/watch?v=28V7labg4Kk\" >out<\/a> <a href=\"http:\/\/www.youtube.com\/watch?v=42fKLn2A_Do\" >there<\/a>.<\/p>\n<p>\u2014Posted by Todd Wasserman<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whatever you thought of last night&#8217;s Lost finale, there&#8217;s no denying that the Target ads that ran during the four-and-a-half-hour presentation were pretty clever. As a presumed one-time-only event, the retailer ran spots that tied in thematically to the show. A vision of the Smoke Monster, for instance, led to a plug for a smoke [&hellip;]<\/p>\n","protected":false},"author":3984,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-576517","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/576517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/3984"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=576517"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/576517\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=576517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=576517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=576517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}