{"id":580963,"date":"2010-05-27T11:16:33","date_gmt":"2010-05-27T15:16:33","guid":{"rendered":"http:\/\/gigaom.com\/?p=122713"},"modified":"2010-05-27T11:16:33","modified_gmt":"2010-05-27T15:16:33","slug":"why-e-book-reader-sales-are-seen-heading-south","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/580963","title":{"rendered":"Why e-Book Reader Sales Are Seen Heading South"},"content":{"rendered":"

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Is the window of opportunity for e-book readers with embedded broadband going to close not long after it just opened? That’s the forecast being made by UK research firm Informa Telecoms & Media — it believes device sales will peak in 2013 and then decline by 7 percent the following year<\/a> because instead of purchasing dedicated e-book readers, consumers will shift towards other\u00a0multifunction\u00a0devices with mobile broadband, such as Apple’s iPad or an anticipated Android tablet, to read e-book content.<\/p>\n

Indeed, one of the key reasons for the recent success of readers like Amazon’s Kindle or the Barnes & Noble Nook is also a limiting factor in terms of multipurpose functionality — today’s \u00a0E Ink displays that make such devices attractive aren’t as effective for activities like browsing the web or viewing video. New display technologies are needed to support those use cases. Two that come to mind:\u00a0Qualcomm’s Mirasol low-powered color panel<\/a> and Pixel Qi’s innovative dual-mode screen<\/a>, which can use ambient light instead of a power-hungry backlight as needed. With its next-generation “E Ink mode” you can watch a fast-frame movie on the Pixel Qi screen — skip to the 9:30 mark of my CES video to see how well this display works.<\/p>\n