{"id":581783,"date":"2010-05-27T16:01:00","date_gmt":"2010-05-27T20:01:00","guid":{"rendered":"http:\/\/37signals.com\/svn\/posts\/2361-this-shipping-notification-email-from-waterfield"},"modified":"2010-05-27T16:01:00","modified_gmt":"2010-05-27T20:01:00","slug":"photo-this-shipping-notification-email-from-waterfield","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/581783","title":{"rendered":"PHOTO: This shipping notification email from &#8220;Waterfield"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" alt=\"waterfield-shipping-notification.png\" height=\"450\" src=\"http:\/\/s3.amazonaws.com\/37assets\/svn\/thumb-waterfield-shipping-notification-05ea708d8d22610781a70a6b744062dd.png\" width=\"520\" \/><\/p>\n<p>This shipping notification email from <a href=\"http:\/\/sfbags.com\/\">Waterfield<\/a> succeeds at conveying a personal and sincere tone even though I suspect it&#8217;s automated. The subject invites you to open it and the &#8220;thanks for tracking us down&#8230;&#8221; paragraph feels genuine. (Nice subtle dig at the <span class=\"caps\">USPS<\/span>&#8217;s &#8220;tracking&#8221; service, too.)<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/37signals\/beMH?a=5jWhBnVEggU:_FYx4A8tcXg:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/37signals\/beMH?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/37signals\/beMH?a=5jWhBnVEggU:_FYx4A8tcXg:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/37signals\/beMH?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This shipping notification email from Waterfield succeeds at conveying a personal and sincere tone even though I suspect it&#8217;s automated. The subject invites you to open it and the &#8220;thanks for tracking us down&#8230;&#8221; paragraph feels genuine. (Nice subtle dig at the USPS&#8217;s &#8220;tracking&#8221; service, too.)<\/p>\n","protected":false},"author":7177,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-581783","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/581783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7177"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=581783"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/581783\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=581783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=581783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=581783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}