{"id":581979,"date":"2010-05-27T18:04:28","date_gmt":"2010-05-27T22:04:28","guid":{"rendered":"http:\/\/www.egmcartech.com\/?p=57731"},"modified":"2010-05-27T18:04:28","modified_gmt":"2010-05-27T22:04:28","slug":"mercedes-benz-dealerships-to-start-using-apple-ipad-to-kick-of-sales-process","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/581979","title":{"rendered":"Mercedes-Benz dealerships to start using Apple iPad to kick of sales process"},"content":{"rendered":"
\"\"<\/p>\n

egmCarTech Videos on Apple iPad<\/p>\n<\/div>\n

The Apple iPad is taking over the world, okay we’re just kidding. However, soon it will be taking over Mercedes-Benz dealerships. The automaker will be putting iPads in 40 of its dealerships with the company’s MB Advantage application that will allow dealers to answer a customer’s financial questions and kick of the purchasing process.<\/p>\n

\u201cWe wanted to bring the mobile revolution into the dealership,\u201d Andreas Hinrichs, vice president of marketing, told The Wall Street Journal<\/em>. \u201cThe iPad is consumer centric but there is a business side to it as well.\u201d<\/p>\n

Using the MB Advantage app, the sales staff will be able to start the loan application right from the iPad. Mercedes-Benz says that employees may also use the iPad to help customers return a leased vehicle by entering the condition of the car.<\/p>\n

Hey, it beats sitting in a boring chair and desk.<\/p>\n

– By: Kap Shah<\/em><\/p>\n

Source: WSJ<\/a><\/p>\n

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egmCarTech Videos on Apple iPad The Apple iPad is taking over the world, okay we’re just kidding. However, soon it will be taking over Mercedes-Benz dealerships. The automaker will be putting iPads in 40 of its dealerships with the company’s MB Advantage application that will allow dealers to answer a customer’s financial questions and kick […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-581979","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/581979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=581979"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/581979\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=581979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=581979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=581979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}