{"id":63093,"date":"2009-12-04T10:29:00","date_gmt":"2009-12-04T15:29:00","guid":{"rendered":"http:\/\/www.autoblog.com\/2009\/12\/04\/jay-z-vandalizing-2011-jaguar-xj-for-on-to-the-next-one-video\/"},"modified":"2009-12-04T10:29:00","modified_gmt":"2009-12-04T15:29:00","slug":"jay-z-vandalizing-2011-jaguar-xj-for-on-to-the-next-one-video","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/63093","title":{"rendered":"Jay Z vandalizing 2011 Jaguar XJ for ‘On to the Next One’ video?"},"content":{"rendered":"

Filed under: LA Auto Show<\/a>, Sedan<\/a>, Etc.<\/a>, Marketing\/Advertising<\/a>, Jaguar<\/a>, Celebrities<\/a>, Luxury<\/a><\/p>\n

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On Wednesday night, as part of the run-up to the LA Auto Show<\/a>, Jaguar<\/a> held a sizable soiree at SoCal’s Milk Studios to show off its latest wares to the public and press, with a heavy focus on its 2011 XJ flagship<\/a>.<\/p>\n

With the British automaker’s latest model taking center stage, Mike O’Driscoll, Jaguar’s managing director, discussed the finer points of the super saloon before announcing that rapper Jay Z will feature the XJ in his upcoming music video, “On to the Next One<\/span>,” a track from his new album The Blueprint 3<\/span>. The 60-second trailer we saw didn’t set our hearts on fire, but with Jaguar’s renewed focus on “making Jaguar Jaguar again” and its push to appeal to a broader swath of the world’s elite, the collaboration – although slightly awkward and mildly forced – could pay itself forward. It’s just a shame about Jay Z’s new logo being painted on the flanks of the luxury sedan.<\/p>\n

Jay Z vandalizing 2011 Jaguar XJ for ‘On to the Next One’ video?<\/a> originally appeared on Autoblog<\/a> on Fri, 04 Dec 2009 10:29:00 EST. Please see our terms for use of feeds<\/a>.<\/p>\n

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Permalink<\/a> | Email this<\/a> | Comments<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Filed under: LA Auto Show, Sedan, Etc., Marketing\/Advertising, Jaguar, Celebrities, Luxury On Wednesday night, as part of the run-up to the LA Auto Show, Jaguar held a sizable soiree at SoCal’s Milk Studios to show off its latest wares to the public and press, with a heavy focus on its 2011 XJ flagship. With the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-63093","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/63093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=63093"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/63093\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=63093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=63093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=63093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}