{"id":640081,"date":"2012-12-31T07:00:18","date_gmt":"2012-12-31T12:00:18","guid":{"rendered":"http:\/\/www.tundraheadquarters.com\/blog\/?p=9372"},"modified":"2012-12-31T07:00:18","modified_gmt":"2012-12-31T12:00:18","slug":"toyota-settles-1-1-billion-class-action-lawsuit-not-a-big-deal","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/640081","title":{"rendered":"Toyota Settles $1.1 Billion Class-Action Lawsuit \u2013 Not a Big Deal"},"content":{"rendered":"

The media has been swarming lately with Toyota’s tentative settlement of a class-action lawsuit around the unintended acceleration hub-bub a few years ago. Frankly, it really isn’t that big of a deal.<\/strong> Here’s why.<\/p>\n

<\/p>\nToyota’s announced settlement of a $1.1 Billion class-action lawsuit isn’t that big of a deal. It is a smart public relations move, that’s all.<\/p>\n<\/div>\n

<\/span>Before we begin, we have to reiterate that the unintended acceleration claim has largely turned out to be bogus. Despite NASA and several National Highway Traffic Safety Administration tests and experiments, no one has been able to replicate the issue. About the only thing that has come out of this issue is that a floor mat might<\/em> have been to blame.<\/p>\n

Now yes, there are plenty of people who say they had an issue with Toyota’s accelerating out of control, we just haven’t had any proof.<\/p>\n

Why would Toyota then settle this class-action suit? It is a\u00a0brilliant\u00a0Public Relations move.\u00a0<\/strong>Follow along here, Toyota could argue all day and night that the unintended acceleration issue is a hoax. There is no proof and it is simply driver error. Great, yet, that would mean Toyota is going to piss off a lot of potential customers. Rather, why not settle in a smart way. This way, hopefully those same customers will someday change their mind and come back to Toyota. The settlement really benefits Toyota then.<\/p>\n

Look at the details of the settlement for proof of Toyota winning:<\/p>\n