{"id":647305,"date":"2013-03-18T12:36:45","date_gmt":"2013-03-18T16:36:45","guid":{"rendered":"http:\/\/gigaom.com\/?p=621521"},"modified":"2013-03-18T12:36:45","modified_gmt":"2013-03-18T16:36:45","slug":"twilios-new-sip-service-links-developers-to-enterprise-phone-networks","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/647305","title":{"rendered":"Twilio\u2019s new SIP service links developers to enterprise phone networks"},"content":{"rendered":"<p>Cloud communications outfit <a href=\"http:\/\/gigaom.com\/2011\/12\/07\/twilio-raises-17m-to-expand-communications-platform-worldwide\/\">Twilio<\/a> can already <a href=\"http:\/\/gigaom.com\/2012\/09\/26\/with-twilios-help-att-opens-up-sms-voice-to-developers\/\">connect any application to most any carrier\u2019s voice or SMS networks<\/a>. Now it wants to do the same with\u00a0enterprise communications. On Monday, it announced the general availability of SIP from Twilio, which can connect enterprise private branch exchange (PBX) IP voice systems (think of all those Cisco phones in office cubicles) to <a href=\"http:\/\/gigaom.com\/2012\/07\/12\/twilio-turns-on-global-sms-service\/\">its cloud communications platform<\/a>.<\/p>\n<p><a href=\"http:\/\/gigaom.com\/2009\/11\/01\/could-sip-really-save-skype\/\">Session initiation protocol<\/a> (SIP) is the signaling system used to manage IP-based voice and video calls and messaging capabilities in many carrier and enterprise networks, but it\u2019s a protocol foreign to most developers. &#8220;What&#8217;s exciting about this news to the common geek\u00a0is that Twilio is\u00a0further establishing itself as the bridge between disparate forms of\u00a0communication,\u201d Twilio director of product management Thomas Schiavone told GigaOM.<\/p>\n<p>Schiavone readily admits that no developer currently unfamiliar with the arcane ways of SIP is likely to pursue the protocol, but there are plenty of enterprises and enterprise developers that do, and they\u2019re looking for easy ways to\u00a0link their insular business networks to A broader range of public and private communications tools.<\/p>\n<p><a href=\"http:\/\/gigaom.com\/2013\/03\/18\/twilios-new-sip-service-links-developers-to-enterprise-phone-networks\/sip-from-twilio_final-copy\/\" rel=\"attachment wp-att-621531\"><img decoding=\"async\" alt=\"SIP from Twilio graphic\" src=\"http:\/\/gigaom2.files.wordpress.com\/2013\/03\/sip-from-twilio_final-copy.png?w=708\" class=\"aligncenter size-full wp-image-621531\" \/><\/a><\/p>\n<p>The idea is that Twilio can perform the complex translation of different kind of calls or\u00a0messages in the cloud. A regular phone call from a landline, a VoIP call from softphone client or <a href=\"http:\/\/gigaom.com\/2012\/09\/19\/everything-you-ever-wanted-to-know-about-webrtc\/\">a WebRTC call from a browser<\/a> could all pass through Twilio\u2019s application programming interfaces (APIs) and connect as a SIP-based call on an office extension. \u201cTwilio sits in the\u00a0middle, allowing you to mix and match all these forms of communication,\u201d Schiavone said.<\/p>\n<p>Twilio\u2019s SIP service, which <a href=\"http:\/\/www.twilio.com\/blog\/2012\/10\/sip-is-here-sign-up-for-the-beta.html\">launched as beta in October<\/a>, aims to become more than just a translation service. Twilio claims that by connecting its cloud platform directly to legacy PBXs, companies can move the application logic of their communications platform into the cloud, where they can build new features without having to upgrade or reconfigure their hardware.<\/p>\n<p><em>Feature image <a href=\"http:\/\/www.flickr.com\/photos\/24681250@N07\/3638535025\/\">courtesy of<\/a> Flickr user 2 Much Caffeine<\/em><\/p>\n<p> <img loading=\"lazy\" decoding=\"async\" alt=\"\" border=\"0\" src=\"http:\/\/stats.wordpress.com\/b.gif?host=gigaom.com&#038;blog=14960843&#038;%23038;post=621521&#038;%23038;subd=gigaom2&#038;%23038;ref=&#038;%23038;feed=1\" width=\"1\" height=\"1\" \/><\/p>\n<p><a href=\"http:\/\/pubads.g.doubleclick.net\/gampad\/jump?iu=\/1008864\/GigaOM_RSS_300x250&#038;sz=300x250&#038;%23038;c=577466\"><img decoding=\"async\" src=\"http:\/\/pubads.g.doubleclick.net\/gampad\/ad?iu=\/1008864\/GigaOM_RSS_300x250&#038;sz=300x250&#038;%23038;c=577466\" \/><\/a><\/p>\n<p><strong>Related research and analysis from GigaOM Pro:<\/strong><br \/>Subscriber content. <a href=\"http:\/\/pro.gigaom.com\/?utm_source=cloud&#038;utm_medium=editorial&#038;utm_campaign=auto3&#038;utm_term=621521+twilios-new-sip-service-links-developers-to-enterprise-phone-networks&#038;utm_content=kfitchard\">Sign up for a free trial<\/a>.<\/p>\n<ul>\n<li><a href=\"http:\/\/pro.gigaom.com\/2012\/04\/infrastructure-q1-cloud-and-big-data-woo-the-enterprise\/?utm_source=cloud&#038;utm_medium=editorial&#038;utm_campaign=auto3&#038;utm_term=621521+twilios-new-sip-service-links-developers-to-enterprise-phone-networks&#038;utm_content=kfitchard\">Infrastructure Q1: Cloud and big data woo enterprises<\/a><\/li>\n<li><a href=\"http:\/\/pro.gigaom.com\/2012\/03\/a-near-term-outlook-for-big-data\/?utm_source=cloud&#038;utm_medium=editorial&#038;utm_campaign=auto3&#038;utm_term=621521+twilios-new-sip-service-links-developers-to-enterprise-phone-networks&#038;utm_content=kfitchard\">A near-term outlook for big data<\/a><\/li>\n<li><a href=\"http:\/\/pro.gigaom.com\/2012\/01\/infrastructure-q4-big-data-gets-bigger-and-saas-startups-shine\/?utm_source=cloud&#038;utm_medium=editorial&#038;utm_campaign=auto3&#038;utm_term=621521+twilios-new-sip-service-links-developers-to-enterprise-phone-networks&#038;utm_content=kfitchard\">Infrastructure Q4: Big data gets bigger and SaaS startups shine<\/a><\/li>\n<\/ul>\n<p><img width='1' height='1' src='http:\/\/gigaom.feedsportal.com\/c\/34996\/f\/646446\/s\/29b4c245\/mf.gif' border='0'\/><\/p>\n<div class='mf-viral'>\n<table border='0'>\n<tr>\n<td valign='middle'><a href=\"http:\/\/share.feedsportal.com\/viral\/sendEmail.cfm?lang=en&#038;title=Twilio%E2%80%99s+new+SIP+service+links+developers+to+enterprise+phone+networks&#038;link=http%3A%2F%2Fgigaom.com%2F2013%2F03%2F18%2Ftwilios-new-sip-service-links-developers-to-enterprise-phone-networks%2F\" ><img decoding=\"async\" src=\"http:\/\/res3.feedsportal.com\/images\/emailthis2.gif\" border=\"0\" \/><\/a><\/td>\n<td valign='middle'><a href=\"http:\/\/res.feedsportal.com\/viral\/bookmark.cfm?title=Twilio%E2%80%99s+new+SIP+service+links+developers+to+enterprise+phone+networks&#038;link=http%3A%2F%2Fgigaom.com%2F2013%2F03%2F18%2Ftwilios-new-sip-service-links-developers-to-enterprise-phone-networks%2F\" ><img decoding=\"async\" src=\"http:\/\/res3.feedsportal.com\/images\/bookmark.gif\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p><a href=\"http:\/\/da.feedsportal.com\/r\/159490964116\/u\/49\/f\/646446\/c\/34996\/s\/29b4c245\/a2.htm\"><img decoding=\"async\" src=\"http:\/\/da.feedsportal.com\/r\/159490964116\/u\/49\/f\/646446\/c\/34996\/s\/29b4c245\/a2.img\" border=\"0\"\/><\/a><img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"http:\/\/pi.feedsportal.com\/r\/159490964116\/u\/49\/f\/646446\/c\/34996\/s\/29b4c245\/a2t.img\" border=\"0\"\/><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=iO0SCLq4eF0:F7K1qoC6ub4:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/OmMalik\/~4\/iO0SCLq4eF0\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cloud communications outfit Twilio can already connect any application to most any carrier\u2019s voice or SMS networks. Now it wants to do the same with\u00a0enterprise communications. On Monday, it announced the general availability of SIP from Twilio, which can connect enterprise private branch exchange (PBX) IP voice systems (think of all those Cisco phones in [&hellip;]<\/p>\n","protected":false},"author":7415,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-647305","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/647305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7415"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=647305"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/647305\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=647305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=647305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=647305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}