{"id":648004,"date":"2013-03-21T10:03:27","date_gmt":"2013-03-21T14:03:27","guid":{"rendered":"http:\/\/gigaom.com\/?p=622770"},"modified":"2013-03-21T10:03:27","modified_gmt":"2013-03-21T14:03:27","slug":"why-nuance-sees-the-semantic-web-as-a-key-to-smarter-natural-language-interfaces","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/648004","title":{"rendered":"Why Nuance sees the semantic web as a key to smarter natural language interfaces"},"content":{"rendered":"<p>Natural language user interfaces \u2013 think Siri \u2013 promise to revolutionize everything from call-centers to hospitals, but what about their data sources? How do the companies and organizations deploying them ensure real choice, rather than just assuming a certain one or two sources will do the job? These are questions that came up today at GigaOM\u2019s <a href=\"http:\/\/event.gigaom.com\/structuredata\/?utm_source=data&#38;utm_medium=editorial&#038;%2338;utm_campaign=intext&#038;%2338;utm_term=622770+why-nuance-sees-the-semantic-web-as-a-key-to-smarter-natural-language-interfaces&#038;%2338;utm_content=superglaze\">Structure:Data<\/a> conference in New York and, according to Nuance Communications CTO Vlad Sejnoha, the answer may lie in the semantic web.<\/p>\n<p>The semantic web, a term coined by Tim Berners-Lee, is an initiative being developed under the auspices of the World Wide Web Consortium (W3C). It aims, through the use of standardized tags and formats, to build a framework where content on the web has machine-understandable meaning, rather than simply being searchable by keyword.<\/p>\n<p>Asked by GigaOM Research analyst George Gilbert how best to tap a variety of information repositories without having to \u201chardwire\u201d the language interface into each one separately, Sejnoha said the answer lies in an open approach:<\/p>\n<blockquote id=\"quote-the-conversation-sta\">\n<p>\u201cThe conversation stack\u2026 has to interact with content sources, other services, applications and devices. Today, integrating those interfaces into those resources is a one-off job. Some applications on the market make choices on behalf of the user, and this brings important questions about openness. I do think the promise of the semantic web remains very important there.<\/p>\n<p>\u201cI hope we get to the point where people who have important services or content on the web publish them in standard formats that we can connect to and [use] almost automatically\u2026 I am hopeful that this will gain greater support in the industry as these folks realize without something like this the interface might become opaque to new entrants.\u201d<\/p>\n<\/blockquote>\n<p>However, Gilbert demurred, suggesting that incumbents have \u201cno incentive to make a common interface.\u201d<\/p>\n<p>Check out\u00a0<a href=\"http:\/\/gigaom.com\/2013\/03\/20\/structuredata-2013-live-coverage\/\">the rest of our Structure:Data 2013 coverage here<\/a>, and a video embed of the session follows below:<\/p>\n<p> <iframe loading=\"lazy\" src=\"http:\/\/new.livestream.com\/accounts\/74987\/events\/1927733\/videos\/14366290\/player?autoPlay=false&#38;height=360&#038;%2338;mute=false&#038;%2338;width=640\" 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How do the companies and organizations deploying them ensure real choice, rather than just assuming a certain one or two sources will do the job? These are questions that came up today at [&hellip;]<\/p>\n","protected":false},"author":7450,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-648004","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/648004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7450"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=648004"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/648004\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=648004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=648004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=648004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}