{"id":651596,"date":"2013-04-10T11:09:33","date_gmt":"2013-04-10T15:09:33","guid":{"rendered":"http:\/\/www.webpronews.com\/?p=224424"},"modified":"2013-04-10T11:09:33","modified_gmt":"2013-04-10T15:09:33","slug":"teens-have-lost-interest-in-facebook-over-the-past-6-months","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/651596","title":{"rendered":"Teens Have Lost Interest in Facebook Over the Past 6 Months"},"content":{"rendered":"<p>Is Facebook losing its stranglehold over young social media users? According to some data from an bi-annual survey, the answer is yes. And it&#8217;s not that social media in general is losing its cool factor, it&#8217;s that other networks like Twitter and even Instagram (owned by Facebook, of course) are stealing Facebook&#8217;s mojo.<\/p>\n<p>The data comes from Piper Jaffray&#8217;s 25th bi-annual &#8220;Taking Stock with Teens&#8221; <a href=\"http:\/\/www.piperjaffray.com\/private\/pdf\/Taking_Stock_Teach-in_Spring_2013_MV_2.pdf\">survey<\/a> that looks at everything from online shopping and fashion, to tech, social, and gaming. <\/p>\n<p>The survey looked at which social networks are the &#8220;most important&#8221; for teens. It found that Facebook still holds the top spot &#8211; but barely. And it&#8217;s been declining over the past year. <\/p>\n<p>Facebook is the most important social network for 33% of the teens surveyed, which is down 9% from 42% back in the Fall of 2012 (the last time this survey was published). <\/p>\n<p>Twitter, on the other hand, saw an increase from 27% to 30% in teens claiming it as the most important social site in their lives. Instagram, which is owned by Facebook but has stayed independent, grew in popularity from 12% to 17%. <\/p>\n<p>Watch out Facebook, Twitter is nearly as important to teens as you. <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"\" src=\"http:\/\/cdn.ientry.com\/sites\/webpronews\/article_pics\/pjteensapril2013.jpg\" class=\"aligncenter\" width=\"534\" height=\"429\" \/><\/p>\n<p>The only other significant change in social media loyalty among teens in the past few months is in the &#8220;other&#8221; category. Piper Jaffray notes that the top 5 &#8220;write-in&#8221; picks for most important social media service were Wanelo, Snapchat, 4chan, Kik, and Twitter&#8217;s just-launched six-second video app Vine. <\/p>\n<p>Another interesting find from Piper Jaffray&#8217;s survey: <a href=\"http:\/\/www.webpronews.com\/iphones-are-not-losing-popularity-among-teens-2013-04\">Teens still love their iPhones<\/a>. Nearly half (48%) of those surveyed said that they already own an iPhone (up from 40% in the Fall) and 62% said that they plan on buying the iPhone as their next device. Compare that with Android, which had 23% of teens expressing future desire. <\/p>\n<p>[Image via <a href=\"http:\/\/www.flickr.com\/photos\/toodlepip\/6167461342\/\">toodlepip, Flickr<\/a>]<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:wF9xT3WuBAs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=DM3-W5w01F0:TYt9_jnOddI:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=DM3-W5w01F0:TYt9_jnOddI:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=DM3-W5w01F0:TYt9_jnOddI:mfZ73u_VV2s\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=DM3-W5w01F0:TYt9_jnOddI:mfZ73u_VV2s\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/webpronews\/all\/~4\/DM3-W5w01F0\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is Facebook losing its stranglehold over young social media users? According to some data from an bi-annual survey, the answer is yes. And it&#8217;s not that social media in general is losing its cool factor, it&#8217;s that other networks like Twitter and even Instagram (owned by Facebook, of course) are stealing Facebook&#8217;s mojo. The data [&hellip;]<\/p>\n","protected":false},"author":7357,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-651596","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/651596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7357"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=651596"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/651596\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=651596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=651596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=651596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}