{"id":653556,"date":"2013-04-21T13:30:52","date_gmt":"2013-04-21T17:30:52","guid":{"rendered":"http:\/\/gigaom.com\/?p=632538"},"modified":"2013-04-21T13:30:52","modified_gmt":"2013-04-21T17:30:52","slug":"forecast-for-the-cloud-it-will-come-in-a-million-varieties","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/653556","title":{"rendered":"Forecast for the cloud: it will come in a million varieties"},"content":{"rendered":"

It became popular a few years back to claim that the cloud would finally redeem the oft-mocked prediction famously (and likely apocryphally) attributed to legendary CEO of IBM Thomas Watson, Sr.: that ultimately there would be worldwide demand “for maybe five computers.” Some pundits asserted that with the emergence of super-scale computing offers from the likes of Amazon, Google and my company. Rackspace, all computing would inevitably move to these companies\u2019 public clouds.<\/p>\n

Well, don\u2019t let the momentum of these super-clouds confuse you. Despite the imposing presence (and market share) of such giants, I believe that there is plenty of space \u2013 and more importantly demand \u2013 for not a few, or 1o or 20 or even a hundred of clouds, but millions.\u00a0The future is a multi-cloud, hybrid-cloud world. Customers will use, alone and in combination, public clouds, private clouds, customized clouds, specialized clouds, local clouds, high-performance clouds, low-cost clouds, high-reliability clouds, technology-specific clouds, application-specific clouds \u2014 any type of cloud you can imagine. The cloud will come in millions of flavors and locations.<\/p>\n

Amazon will be huge, but surrounded<\/h2>\n

Amazon deserves a lot of credit for unleashing the potential of the cloud. It showed how instantly provisioned, low-unit-cost, pay-for-what-you-use computing could ignite a new wave of innovation. Amazon\u2019s cloud was originally built to run amazon.com, and the company exposed that technology\u2019s power to the world. There is no doubt the ideas they exposed will dominate the future of computing.<\/p>\n

Still, the cloud ultimately will be much bigger than any one company or any one cloud \u2014 or any five.<\/p>\n

Does that imply that big public clouds go away?\u00a0 Of course not. They will be bigger than ever and serve enormous needs.\u00a0 But the variety of requirements will grow much faster than their capability to serve them. Users will turn to hybrid-cloud architectures \u2013 using the right cloud for the right job \u2013 and as a result lower costs while improving reliability and performance.<\/p>\n

The hybrid-cloud era will be open<\/h2>\n

The hybrid-cloud era is going to be powered by the open source cloud operating system \u2014 OpenStack. (Disclosure: My company, Rackspace, co-founded \u00a0OpenStack with NASA.) It will drive ubiquitous innovation and unlimited deployments far beyond the abilities of any one cloud provider. And it will spawn an entire open cloud ecosystem \u2014 from Open Compute hardware to open source services and capabilities like Hadoop and Cassandra.\u00a0 This is the power of the open cloud, a world where you have the ability to run exactly the cloud you need, where you need it, how you need it.<\/p>\n

LET’S CUT \/\/\/The open cloud era is just emerging. Since Rackspace and NASA started OpenStack more than two years ago, the movement has been building from a tiny core of developers and companies. Since then the independent OpenStack Foundation has signed up 165 corporate sponsors and more than 8,200 registered community members in more than 100 countries. Clearly a wave is building.\/\/\/LET’S CUT<\/p>\n

The use-cases are endless<\/h2>\n

The cloud has put computing at the center of every business and non-profit institution \u2014 and even every individual\u2019s life. In the business world, not just internet companies, but those in healthcare, manufacturing, education, you name it, companies use computing to generate the next level of customer engagement.\u00a0Amazon runs the most dominant cloud today and is innovating at a rapid pace, launching new features and new locations. But can it possibly meet all the world\u2019s needs \u2013 can it be, in a word, everything to everyone? Well, let’s see:<\/p>\n