{"id":655187,"date":"2013-04-30T02:00:45","date_gmt":"2013-04-30T06:00:45","guid":{"rendered":"http:\/\/gigaom.com\/?p=640767"},"modified":"2013-04-30T02:00:45","modified_gmt":"2013-04-30T06:00:45","slug":"operas-tv-sdk-starts-powering-samsung-blu-ray-players","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/655187","title":{"rendered":"Opera\u2019s TV SDK starts powering Samsung Blu-ray players"},"content":{"rendered":"

Opera is continuing to make inroads in the connected device space<\/a>: Samsung is going to start shipping Blu-ray players powered by the Opera Devices SDK<\/a> soon, the company announced Monday night. Opera didn\u2019t go into details about which of Samsung\u2019s 2013 Blu-ray players are going to be powered by its SDK, but the company said that the devices will ship globally.<\/p>\n

One interesting thing about this partnership is that Samsung has its own Smart TV platform, which it has been promoting aggressively to app developers. So why get a third party to power your devices? One likely answer: Samsung\u2019s platform has been evolving from an all-purpose app platform towards a more TV-centric approach for high-end TV sets.<\/p>\n

At CES in January, Samsung unveiled a new UI for its 2013 Smart TVs<\/a> that comes with voice control, a live TV guide and a remote control with an integrated touch pad. The company is offering owners of select 2012 TVs to upgrade to the new experience for $300 with the help of its Smart TV evolution kit; but that kind of premium pricing doesn\u2019t really work for a $130 Blu-ray player.<\/p>\n

In light of that disparity, Samsung has to make a choice: Either fork its Smart TV platform to work on both high-end and low-end devices, or use a different solution for lower-priced devices. It looks like the company may be ready to go for the latter — and Opera seems to be the company to benefit.<\/p>\n

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