{"id":655417,"date":"2013-04-30T08:30:18","date_gmt":"2013-04-30T12:30:18","guid":{"rendered":"http:\/\/www.datacenterknowledge.com\/?p=96579"},"modified":"2013-04-30T08:30:18","modified_gmt":"2013-04-30T12:30:18","slug":"dcim-inside-the-information-bubble","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/655417","title":{"rendered":"DCIM: Inside the Information Bubble"},"content":{"rendered":"<p><em>Gary Bunyan is Global DCIM Solutions Specialist at <a href=\"http:\/\/www.itracs.com\/\">iTRACS Corporation<\/a>, a Data Center Infrastructure Management (DCIM) company. This is the 11th in a series of columns by Gary about \u201cthe user experience\u201d. See Gary\u2019s most recent columns: <a href=\"http:\/\/www.datacenterknowledge.com\/archives\/2013\/02\/21\/keep-your-servers-cool-and-your-business-hot\/\">Keep Your Servers Cool \u2013 And Your Business Hot<\/a>, <a href=\"http:\/\/www.datacenterknowledge.com\/archives\/2013\/01\/10\/turning-dcims-big-data-into-actionable-insight\/\">Turning DCIM\u2019s Big Data into Actionable Insight<\/a> and <a href=\"http:\/\/www.datacenterknowledge.com\/archives\/2012\/10\/11\/unlock-your-capacity-by-unplugging-your-ghost-servers\/\">Unlock Your Capacity By Unplugging Your Ghost Servers<\/a>.<\/em><\/p>\n<div class=\"columnist-image\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-91900\" alt=\"Gary-Bunyan-sm2\" src=\"http:\/\/www.datacenterknowledge.com\/wp-content\/uploads\/2013\/02\/Gary-Bunyan-sm2.png\" width=\"88\" height=\"114\" \/>GARY BUNYAN<br \/>\niTRACS<\/div>\n<p>If you\u2019re like me, then the data center is the center of your professional universe. With tens of thousands of assets co-habitating in a vast web of inter-relationships and inter-dependencies, it\u2019s one of the most complex entities on the planet and a simply amazing environment in which to work.<\/p>\n<p>But for the millions and millions of technology users and consumers out there, they barely know that we, and our data centers, even exist. And that\u2019s the way it should be.<\/p>\n<p>Consumers can\u2019t\u00a0&#8211; nor should they &#8212; be bothered with the mind-boggling challenge of keeping all of those IT, facilities, and building management systems purring in harmony on the data center floor. All they want is the information those systems deliver in milliseconds so they can pursue their professional and personal lives with maximum freedom, choice, and success.<\/p>\n<p>And I don\u2019t blame them.<\/p>\n<p>In fact, I\u2019m very much like them.<\/p>\n<h3>Immediate and Valuable Information<\/h3>\n<p>I, too, want holistic information at my fingertips. But the information that I want, instantly and effortlessly, is a different kind of information. My colleagues and I want context-rich information about all of the assets, systems, applications, and workflows that feed into the operation of the data center so we can manage the physical infrastructure smarter.<\/p>\n<p>I don\u2019t want to be buried in massive amounts of unrelated and indecipherable spreadsheets. I don&#8217;t want to be overwhelmed with tons of infrastructure-level minutia, literally trying to \u201cconnect the dots.\u201d<\/p>\n<p>Instead, I want holistic management information \u2013 instantly \u2013 at my fingertips. Information that is already \u201cconnected\u201d and is contextually-rich, meaningful, and actionable so I can clearly see the disposition of the entire physical ecosystem and how to optimize it.<\/p>\n<p>I want to be in what I call, the \u201cInformation Bubble.\u201d<\/p>\n<h3>The Information Bubble<\/h3>\n<p>DCIM with interactive 3D visualization creates what I describe as an \u201cinformation bubble\u201d \u2013 a holistic, intuitive, real-time management environment, which, both literally and figuratively, immerses you in analytics, dashboards, and management tools giving you complete command-and-control over the physical ecosystem.<\/p>\n<p>I call it a \u201cbubble\u201d because all of the information you need is right at your fingertips \u2013 and all of underlying data that got you there is beyond the bubble, outside of your periphery. So you\u2019re neither distracted nor confused.<\/p>\n<p>Inside the bubble:<\/p>\n<ul>\n<li>You are navigating within a living, breathing 3D model of your infrastructure so you can see, understand, and manage it with unparalleled clarity.<\/li>\n<li>You are immersed in deep-dive reports, dashboards, and analytics.<\/li>\n<li>Information comes to you intuitively and holistically \u2013 you don\u2019t have to go get it<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-96587\" alt=\"itracs-2\" src=\"http:\/\/www.datacenterknowledge.com\/wp-content\/uploads\/2013\/04\/itracs-2.png\" width=\"470\" height=\"325\" \/><em>The \u201cinformation bubble\u201d is like your own private operations center. Everything you need at your fingertips. Image courtesy of iTRACS software.<\/em><\/p>\n<h3>The Value of Interconnected Data<\/h3>\n<p>So how does DCIM take all of the underlying data about the infrastructure and present it contextually and holistically inside the \u201cbubble?\u201d<\/p>\n<p><em>By collecting, aggregating and analyzing data about both individual assets and the interconnected environment in which they are operating.<\/em><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-96590\" alt=\"itracs-chart\" src=\"http:\/\/www.datacenterknowledge.com\/wp-content\/uploads\/2013\/04\/itracs-chart.png\" width=\"470\" height=\"104\" \/><\/p>\n<p>Think of it this way:<\/p>\n<p>The amount of data collected from today\u2019s physical infrastructure is increasing exponentially. This includes data about power, space, network connectivity, cooling, server utilization, business output, work-per-watt, facilities loads, and much more. But this data isn\u2019t information. And the proliferation of this data isn\u2019t insight. It\u2019s the interconnectedness and context of the data that creates the value.<\/p>\n<p>Data becomes information when it is presented in context, with an awareness of the interconnected whole and a complete real-time view into the environment \u00ac\u2013 not just a portion of the environment over a \u201cslice\u201d of time.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-96586\" alt=\"itracs1\" src=\"http:\/\/www.datacenterknowledge.com\/wp-content\/uploads\/2013\/04\/itracs1.png\" width=\"470\" height=\"251\" \/><em>Inside the \u201cbubble,\u201d the exact disposition of your assets, and what you need to do about it, is crystal clear. Image courtesy of iTRACS software<\/em>.<\/p>\n<p>Remember: Give someone a piece of data and you haven\u2019t changed anything. Teach them how to turn it into information and you\u2019ll change the world.<\/p>\n<p><em>Industry Perspectives is a content channel at Data Center Knowledge highlighting thought leadership in the data center arena. See our <a href=\"http:\/\/www.datacenterknowledge.com\/industry-perspectives-thought-leadership\/\">guidelines and submission process<\/a> for information on participating. View previously published Industry Perspectives in our <a href=\"http:\/\/www.datacenterknowledge.com\/archives\/category\/perspectives\/\">Knowledge Library<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gary Bunyan is Global DCIM Solutions Specialist at iTRACS Corporation, a Data Center Infrastructure Management (DCIM) company. This is the 11th in a series of columns by Gary about \u201cthe user experience\u201d. See Gary\u2019s most recent columns: Keep Your Servers Cool \u2013 And Your Business Hot, Turning DCIM\u2019s Big Data into Actionable Insight and Unlock [&hellip;]<\/p>\n","protected":false},"author":7448,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-655417","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/655417","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7448"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=655417"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/655417\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=655417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=655417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=655417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}