{"id":656036,"date":"2013-05-03T15:20:43","date_gmt":"2013-05-03T19:20:43","guid":{"rendered":"http:\/\/bgr.com\/?p=483000"},"modified":"2013-05-03T15:20:43","modified_gmt":"2013-05-03T19:20:43","slug":"why-apples-cheaper-iphone-might-be-mid-range-not-bargain-bin","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/656036","title":{"rendered":"Why Apple\u2019s cheaper iPhone might be mid-range, not bargain bin"},"content":{"rendered":"<p><center><a href=\"http:\/\/bgr.com\/2013\/05\/03\/apple-cheaper-iphone-analysis\/\" class=\"bgr-rss-featured-image bgr-rss-test-class\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/i2.wp.com\/boygeniusreport.files.wordpress.com\/2012\/08\/iphone-4s-white-back-34.jpeg?resize=610%2C436\" class=\"attachment-feed_normal wp-post-image\" alt=\"Apple Cheaper iPhone Analysis\" title=\"Apple Cheaper iPhone Analysis\" width=\"610\" height=\"436\" \/><\/a><\/center>We&#8217;ve been hearing rumors about <a href=\"http:\/\/bgr.com\/tag\/iphone\">Apple<\/a> releasing <a href=\"http:\/\/bgr.com\/2013\/03\/11\/apple-cheaper-iphone-analysis-368157\/\">a cheaper iPhone<\/a> for a while, but J.P. Morgan analyst\u00a0Mark Moskowitz this week has made a compelling case that a lower-cost <a href=\"http:\/\/bgr.com\/tag\/iphone\">iPhone<\/a> will likely be a mid-range device that sells in the $350 range without subsidies and not in the $150 bargain-bin range with devices like the Nokia Lumia 521. <a href=\"http:\/\/blogs.barrons.com\/techtraderdaily\/2013\/05\/02\/apple-cheaper-iphone-could-maintain-smartphone-duopoly-says-jp-morgan\">Per <em>Barron&#8217;s<\/em><\/a>,\u00a0Moskowitz writes that the <a href=\"http:\/\/bgr.com\/2013\/04\/30\/ipad-mini-shipments\/\">success Apple has enjoyed with the iPad mini<\/a> so far has shown the company that it can significantly expand its reach if it&#8217;s &#8220;willing to sacrifice near-term gross margins&#8221; in exchange for long-term dominance of the market. Although there aren&#8217;t too many well-known smartphones selling in the $350 range, Moskowitz notes that &#8220;Apple usually creates new demand when it steps into a price band&#8221; since &#8220;th<em>e<\/em> $300-400 price range for tablets did not have much demand&#8230; before the launch of the iPad mini.&#8221;<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/TheBoyGeniusReport\/~4\/pkZhLO4QsPs\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We&#8217;ve been hearing rumors about Apple releasing a cheaper iPhone for a while, but J.P. Morgan analyst\u00a0Mark Moskowitz this week has made a compelling case that a lower-cost iPhone will likely be a mid-range device that sells in the $350 range without subsidies and not in the $150 bargain-bin range with devices like the Nokia [&hellip;]<\/p>\n","protected":false},"author":7438,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,7],"tags":[],"class_list":["post-656036","post","type-post","status-publish","format-standard","hentry","category-mobile","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/656036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7438"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=656036"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/656036\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=656036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=656036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=656036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}