{"id":656812,"date":"2013-05-08T13:53:38","date_gmt":"2013-05-08T17:53:38","guid":{"rendered":"http:\/\/gigaom.com\/?p=643385"},"modified":"2013-05-08T13:53:38","modified_gmt":"2013-05-08T17:53:38","slug":"10-milestones-tesla-hopes-will-make-it-a-43-billion-company","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/656812","title":{"rendered":"10 milestones Tesla hopes will make it a $43 billion company"},"content":{"rendered":"

The stock of electric car maker Tesla Motors hit an all time high of over $60 per share this week. Partly that’s because later this afternoon the company, led by entrepreneur Elon Musk, plans to announce what it says will be its first profitable quarterly earnings<\/a> in Tesla’s history . While Tesla is enjoying the brightest time in its decade-old lifetime, Musk, and the company’s board, actually have far grander ambitions than the current already impressive $6.4 billion marketcap.<\/p>\n

According to documents<\/a> prepared for Tesla’s upcoming annual meeting, Musk has an equity and stock grant package — called “2012 CEO Grant” — which was granted last summer, and which would deliver him another 5 percent of Tesla’s total shares if Tesla meets certain milestones and certain marketcaps. Musk is already a fabulously wealthy person, but it’s the operational company milestones, and accompanying soaring marketcap, which underscore Tesla’s ambitions.<\/p>\n

\"Tesla<\/a><\/p>\n

The first tranche of the grant becomes available if Tesla’s marketcap hits $7.2 billion, and one of its operational goals is met. The remaining parts of the grant become available for every $4 billion added to the marketcap, along with an additional operational milestone, until the market cap reaches $43.2 billion and all ten of the operational milestones are met (see the milestones below).<\/p>\n

As of April, when the documents were filed for the annual meeting, none of the milestones had yet been met, and Ford and GM had marketcaps of $53 billion and $40 billion respectively. For comparison’s sake, Apple — which Tesla has often times been compared to in its approach, brand and leader — has a marketcap of $430.52 billion.<\/p>\n