{"id":658115,"date":"2013-05-15T10:29:50","date_gmt":"2013-05-15T14:29:50","guid":{"rendered":"http:\/\/www.webpronews.com\/?p=230063"},"modified":"2013-05-15T10:29:50","modified_gmt":"2013-05-15T14:29:50","slug":"creative-slightly-disgusting-bug-spray-ad-glues-pests-to-a-billboard","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/658115","title":{"rendered":"Creative, Slightly Disgusting Bug Spray Ad Glues Pests to a Billboard"},"content":{"rendered":"<p>How do you get people talking about your new brand of bug spray? For Orphea and their ad agency, all it took was a little creative thinking, a large billboard, and a sticky surface. <\/p>\n<p>All they had to do was apply transparent glue to a designated section of the billboard, so that any bugs caught on it would appear to be trapped in the bug spray&#8217;s path. After a few days, nearly 230,000 insects gave their lives for the sake of advertising. Or, as <a href=\"https:\/\/www.google.com\/url?sa=t&#038;rct=j&#038;%23038;q=&#038;%23038;esrc=s&#038;%23038;source=web&#038;%23038;cd=1&#038;%23038;cad=rja&#038;%23038;ved=0CC8QFjAA&#038;%23038;url=http%3A%2F%2Fwww.publicis.it%2F&#038;%23038;ei=45mTUZm8C-G3yQHYtoG4DQ&#038;%23038;usg=AFQjCNEiknTey46h3cl4fQsMX_wGu9QT5g&#038;%23038;sig2=WYGjeLUABuKzFM2Uu69GXQ&#038;%23038;bvm=bv.46471029,d.aWc\">Publicis Italy<\/a> calls it, preventing 230,000 insects from bothering anyone else. <\/p>\n<p><iframe loading=\"lazy\" width=\"616\" height=\"347\" src=\"http:\/\/www.youtube.com\/embed\/xgvXZsgr9IQ\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>Cool? Imaginative? Disgusting? Yes, yes, and yes.<\/p>\n<p>[h\/t <a href=\"http:\/\/www.psfk.com\/2013\/05\/insecticide-billboard-bug-trap.html\">PSFK<\/a>]<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:wF9xT3WuBAs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=cYCb7hLWf_I:6dEmDTZyyow:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=cYCb7hLWf_I:6dEmDTZyyow:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=cYCb7hLWf_I:6dEmDTZyyow:mfZ73u_VV2s\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=cYCb7hLWf_I:6dEmDTZyyow:mfZ73u_VV2s\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/webpronews\/all\/~4\/cYCb7hLWf_I\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How do you get people talking about your new brand of bug spray? For Orphea and their ad agency, all it took was a little creative thinking, a large billboard, and a sticky surface. All they had to do was apply transparent glue to a designated section of the billboard, so that any bugs caught [&hellip;]<\/p>\n","protected":false},"author":7357,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-658115","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/658115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7357"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=658115"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/658115\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=658115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=658115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=658115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}