{"id":658288,"date":"2013-05-15T10:19:00","date_gmt":"2013-05-15T14:19:00","guid":{"rendered":"http:\/\/www.datacenterknowledge.com\/?p=97807"},"modified":"2013-05-15T10:19:00","modified_gmt":"2013-05-15T14:19:00","slug":"limelight-updates-orchestrate-digital-services-platform","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/658288","title":{"rendered":"Limelight Updates Orchestrate Digital Services Platform"},"content":{"rendered":"<p><strong>Limelight Networks<\/strong> (LLNW)\u00a0<a href=\"http:\/\/investors.limelightnetworks.com\/releasedetail.cfm?ReleaseID=764605\">announced<\/a> the next generation of its Orchestrate Digital Presence Platform, offering new features to help organizations better engage digital audiences. Orchestrate V2.0\u00a0includes a broad range of innovations that assist Limelight customers in leveraging video, rich media, web, and social content to create consistent digital experiences across channels, devices, and geographies.<\/p>\n<p>Orchestrate is Limelight&#8217;s bid to move beyond its roots as a content delivery network (CDN) and provide value-added services to help publishers manage and track their content &#8211; especially video &#8211; across a complex universe of end-user devices.<\/p>\n<p>&#8220;Whether their goal is driving revenue, increasing consumption, or influencing opinions; organizations today increasingly recognize the value of delivering an excellent digital experience,&#8221; stated Robert Lento, Limelight CEO.\u00a0&#8221;The Orchestrate Platform is the first digital presence platform to be fully integrated with a massively provisioned global network to ensure optimal user experience anywhere in the world.&#8221;<\/p>\n<p>Orchestrate is designed as a framework for vertically-focused solutions, leveraging the physical reach of the network, the CDN software, and the SaaS applications that exist in a flexible application platform.\u00a0<span style=\"font-size: 13px;\">Orchestrate services available today include content management, video, performance, content delivery, cloud storage, and insight. Version 2 enhancements include better integration across the portfolio, improved performance, customized policies controlling content around the globe &#8211; including geo-blocking, and better insight for\u00a0real-time and historical analysis for live events.<\/span><\/p>\n<p>&#8220;The Orchestrate platform offers customers the ability to leverage the power of video without compromising the essential insight necessary to deliver a personalized, optimized experience for their audience across all digital touch points,&#8221; said Scott Liewehr, president of Digital Clarity Group.\u00a0&#8221;This is a very compelling value proposition and a unique offering in the market today.&#8221;<\/p>\n<p>An early adopter is the European operation of game maker Nintendo.<\/p>\n<p>&#8220;As an international company, Nintendo of Europe touches customers in 22 countries, through a variety of consoles and games. To inform and update our customers, we need a powerful set of tools to deliver a consistent and consistently superior experience on our websites,&#8221; said Enis Sari, manager online service team, European Online &amp; CRM, Nintendo Europe. &#8220;When Nintendo began evaluating potential solutions, we chose the Limelight Orchestrate platform. Our goal is closely aligned with the Limelight vision &#8212; by integrating video with content delivery, Orchestrate 2.0 provides a seamless experience for our customers. This is exactly what we need to stay competitive long term.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Limelight Networks (LLNW)\u00a0announced the next generation of its Orchestrate Digital Presence Platform, offering new features to help organizations better engage digital audiences. Orchestrate V2.0\u00a0includes a broad range of innovations that assist Limelight customers in leveraging video, rich media, web, and social content to create consistent digital experiences across channels, devices, and geographies. Orchestrate is Limelight&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-658288","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/658288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=658288"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/658288\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=658288"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=658288"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=658288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}