{"id":659188,"date":"2013-05-21T06:00:52","date_gmt":"2013-05-21T10:00:52","guid":{"rendered":"http:\/\/gigaom.com\/?p=647497"},"modified":"2013-05-21T06:00:52","modified_gmt":"2013-05-21T10:00:52","slug":"exclusive-logmein-launches-appguru-to-help-it-wrangle-consumer-apps","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/659188","title":{"rendered":"Exclusive: LogMeIn launches AppGuru to help IT wrangle consumer apps"},"content":{"rendered":"

LogMeIn<\/a>,\u00a0 the company behind user-friendly web conferencing, screen sharing service and a Dropbox alternative, is about to add identity and application management capabilities to its menu.<\/p>\n

On Tuesday, the Boston-based company is launching a preview of AppGuru which aims to help IT \u00a0deal with the burgeoning bring-your-own-application (BYOA) craze <\/a>which forces admins to deal with cloud-delivered personal applications that employees use at work but may not be officially sanctioned.<\/p>\n

AppGuru promises a central console for managing multiple apps; an easy way to create, import or move users which works with\u00a0Active Directory if it’s installed; and tools for managing licenses. It also vows to provide an easy way to set policy management and granular controls as needed. That’s a mighty tall order.<\/p>\n

\"Michael<\/a><\/p>\n

Michael Simon, CEO of LogMeI<\/p>\n<\/div>\n

Michael Simon, CEO of the Boston-based company, said LogMeIn gets invaluable perspective from both the consumer and the IT side of the BYOA divide.<\/p>\n

“We don’t just have heavily used applications — with 55 million users — but we get visibility from consumer and IT perspectives,” Simon said.<\/p>\n

AppGuru will manage LogMeIn’s web conferencing and collaboration application; Joinme <\/a>screen sharing and Cubby, a Dropbox alternative for businesses<\/a>, as well as Google Apps and Microsoft Office 365, he said.<\/p>\n

Simon said small and medium sized businesses are the company’s sweet spot but it has some very large enterprise accounts as well. Last quarter, for example,\u00a0it announced a seven-figure deal with Hewlett-Packard<\/a>, for LogMeIn Rescue<\/a>, the company’s’ remote support offering.<\/p>\n

Simon did not disclose pricing but said AppGuru should be commercially available this fall.<\/p>\n

LogMeIn may have the chops to attack both the consumer and admin side of the equation, but it also faces formidable competition on the file-sync-and-share side of its business. Dropbox, the consumer champ, is gearing up\u00a0Dropbox for Business<\/a>\u00a0while\u00a0Google<\/a>\u00a0and Microsoft<\/a>\u00a0are pushing their respective application and storage tandems; and other competitors include Accellion, Egnyte and\u00a0OwnCloud<\/a>. They all claim to combine Dropbox-like simplicity with enterprise management perks.<\/p>\n

That’s probably why LogMeIn is adding enterprise perks that go beyond file storage and sync.<\/p>\n

\"\"<\/p>\n

<\/a><\/p>\n

Related research and analysis from GigaOM Pro:<\/strong>
Subscriber content. Sign up for a free trial<\/a>.<\/p>\n