{"id":661028,"date":"2013-05-30T10:18:52","date_gmt":"2013-05-30T14:18:52","guid":{"rendered":"http:\/\/www.webpronews.com\/?p=233047"},"modified":"2013-05-30T10:18:52","modified_gmt":"2013-05-30T14:18:52","slug":"movie-theaters-want-to-cut-lengthy-spoiler-filled-trailers","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/661028","title":{"rendered":"Movie Theaters Want to Cut Lengthy, Spoiler-Filled Trailers"},"content":{"rendered":"<p>Despite the fact that I&#8217;ve seen every movie trailer online way before I see them inside the movie theater nowadays &#8211; I still kind of like watching trailers at the cinema. Maybe it&#8217;s nostalgia &#8211; <em>it&#8217;s always been like that<\/em>. The lights go dark, you watch a few trailers, and finally your movie comes on. That&#8217;s the experience. <\/p>\n<p>But there&#8217;s a problem. Are movie trailers too long and thus too revealing? It&#8217;s not uncommon to spend 20 minutes watching previews during the average theatergoing experience. And by the end of that 20 minutes, I usually have a pretty good idea about the entire plot of at least 4 or 5 movies that are set to come out in the near future. <\/p>\n<p>Spoilers. Spoilers. Spoilers. <\/p>\n<p>Apparently, theater owners aren&#8217;t too happy about this part of the moviegoing experience. They think that trailers are too long and too revealing, and they are looking to change that. <\/p>\n<p><a href=\"http:\/\/www.hollywoodreporter.com\/news\/theater-owners-seek-new-rules-559164\">The Hollywood Reporter<\/a> says that the National Association of Theater Owners (NATO) are making a push to cap trailers at 2 minutes &#8211; 30 seconds shorter than the current norm. Hollywood studios, as you might imagine, aren&#8217;t too happy about this. <\/p>\n<p>THR&#8217;s sources says that studios execs are a little sour about NATO&#8217;s proposals, which are being pushed by its executive board. <\/p>\n<p>&#8220;My trailers are 2.5 minutes because that&#8217;s what we need to send the right message. This could be a paradigm shift. Thirty seconds is a long time,&#8221; one anonymous studio exec told THR. <\/p>\n<p>Although the idea is barely in its nascent stage, studios are concerned that the <em>voluntary<\/em> guidelines proposed by NATO could lead to theaters strong-arming longer trailers out of rotation. <\/p>\n<p>What do you think? While you think, enjoy my favorite spolier-filled trailer. Want to watch the movie <em>The Island<\/em> in 2 minuteas and 20 seconds &#8211; I mean, the entire thin? Well, thankfully you can. <\/p>\n<p><iframe loading=\"lazy\" width=\"616\" height=\"347\" src=\"http:\/\/www.youtube.com\/embed\/B5hRQwewcUY\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:wF9xT3WuBAs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=9YUxAAxSkb0:Rz2t7QNFFT8:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=9YUxAAxSkb0:Rz2t7QNFFT8:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=9YUxAAxSkb0:Rz2t7QNFFT8:mfZ73u_VV2s\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=9YUxAAxSkb0:Rz2t7QNFFT8:mfZ73u_VV2s\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/webpronews\/all\/~4\/9YUxAAxSkb0\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Despite the fact that I&#8217;ve seen every movie trailer online way before I see them inside the movie theater nowadays &#8211; I still kind of like watching trailers at the cinema. Maybe it&#8217;s nostalgia &#8211; it&#8217;s always been like that. The lights go dark, you watch a few trailers, and finally your movie comes on. [&hellip;]<\/p>\n","protected":false},"author":7357,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-661028","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/661028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/7357"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=661028"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/661028\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=661028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=661028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=661028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}