Google has launched two new tools for webmasters to provide the search engine with structured data from their sites. <\/p>\n
For one, Google’s Data Highlighter<\/a> now supports eight types of structured data, including: events, products, local businesses, articles, software applications, movies, restaurants, and TV episodes.<\/p>\n “With Data Highlighter, webmasters don\u2019t even need to change their site\u2019s HTML,” explains <\/a>product manager Justin Boyan. “Instead, they can just point and click with their mouse to ‘tag’ the key fields on a few sample pages of their site. Google learns the pattern of the fields and applies it to similar pages on the site, so all their information can be understood.”<\/p>\n