{"id":99605,"date":"2009-12-23T18:37:22","date_gmt":"2009-12-23T23:37:22","guid":{"rendered":"tag:contentnext.com,2009-12-23:article\/419-smule-awards-5000-to-winner-of-i-am-t-pain-video-contest"},"modified":"2009-12-23T18:37:22","modified_gmt":"2009-12-23T23:37:22","slug":"smule-awards-5000-to-winner-of-i-am-t-pain-video-contest","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/99605","title":{"rendered":"Smule Awards $5,000 To Winner Of ‘I Am T-Pain’ Video Contest"},"content":{"rendered":"

\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\"Smule's
\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/p>\n

Smule has just announced the winners of its \u201cOn A Boat\u201d contest featuring its “I Am T-Pain” iPhone app. And, while the company was founded by a bunch of Stanford computer scientists, it’s now clearly making its mark in the rap industry—albeit via YouTube.<\/p>\n

If you don’t already know, the I am T-Pain app is named after the rapper who uses auto-tune technology to digitize his voice while singing. In just 10 weeks, Smule received 115 complete video entries, and awarded a $5,000 prize and a Big Ass Chain (actually worth $47) to TheMisunderstoods of New York City, who filmed “I\u2019m On A Phone.\u201d In their video, the rapping duo had such classic lines as “you can call me Steve\ufeff Jobbs cuz i got soo many apps.”\n<\/p>\n

To be sure, Smule was doing well before I am T-Pain, but it did not have the same kind of street cred as it does now, especially with previous products being called “Leaf Trombone.” Comparatively, the auto-tune app was an overnight success. Within the first three weeks, it was downloaded<\/a> 300,000 times, and the average user spent 66 minutes with the app, recording 4.1 million performances. That’s when Smule launched the \u201cOn A Boat,” contest, which was a song from an episode of Saturday Night Live skit. In the past year, Smule has raised another $8 million<\/a>, and 2 million more users have joined its network, which now has more than 50 million user-generated songs.<\/p>\n

Here’s “I’m on the phone” by TheMisunderstoods:<\/strong><\/p>\n

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A video demonstration of Leaf Trombone at an Apple (NSDQ: AAPL<\/a>) event:<\/strong><\/p>\n

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<\/p>\n","protected":false},"excerpt":{"rendered":"

Smule has just announced the winners of its \u201cOn A Boat\u201d contest featuring its “I Am T-Pain” iPhone app. And, while the company was founded by a bunch of Stanford computer scientists, it’s now clearly making its mark in the rap industry—albeit via YouTube. If you don’t already know, the I am T-Pain app is […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-99605","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/99605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=99605"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/99605\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=99605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=99605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=99605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}