As publishers, we get our share of feedback and we love it. Negative feedback is great because it allows us to improve, while positive is nice as it reinforces what you are doing right. As you might expect, most of our feedback comes from people either buying or selling technology products or services, the typical readers of our publications. Occasionally, you receive feedback from someone so well-known and respected that you do a quadruple-take.
Such was the case yesterday when I was shown a letter to Tracey Schelmetic, the Editorial Director of Customer Interaction Solutions Magazine, from none other than Warren Buffett. Mr. Buffett is a personal hero of mine; unlike others, he amassed a huge fortune for himself and shareholders by investing in a deliberate and steady manner while steering clear of the volatile technology sector. And unlike others, he didn’t bet the farm on Amazon or Yahoo and bail four months later.
He has a portfolio of companies that have outperformed virtually all others, but that portfolio is practically devoid of technology holdings. He may be one of the most-imitated investors around.
Getting back to the letter. Tracey wrote an excellent article on Geico recently and received the following from Mr. Buffett himself:
Tracey Schelmetic
Editorial Director
Customer Interaction Solutions Magazine
One
Norwalk,
Dear Tracey,
I’ve just read your July 27th (2004) commentary about GEICO on TMCnet.
Naturally, I love both your conclusions and your writing style. In fact, I’m Tempted to have you write the
Thanks for all the kind words. You are definitely our policyholder of the year. Sincerely,
Warren Buffet
Here is the actual letter:

So I would like to publicly praise Tracey for an article well done and thank Mr. Buffett for taking the time to read TMCnet.com and send us this most-appreciated letter.
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