CNBC: Warren Buffett (With Tats and Bandana) Reveals His Inner Axl Rose

Published: Thursday, 18 Mar 2010 | 11:01 AM ET

By: Alex Crippen
Executive Producer

Warren Buffett rocks out in a music video featuring GEICO associates singing a guitar ballad about the insurer’s “outstanding” customer service.

The professionally-produced video, posted by the Berkshire Hathaway subsidiary on YouTube, was shown at the annual employees meeting last month.

It’s now part of the company’s Social Media marketing efforts.

It features Buffett, dressed to resemble Axl Rose of Guns N’ Roses, singing, “You bring out the best in me, you can always turn to me.”

The GEICO “Gecko” also does some semi-flashy guitar work.

Time quotes Phil Ovuka, director of creative media services for GEICO, saying that he really wanted to push the envelope in this year’s video, after Buffett’s less-flashy cameo appearances in the videos of the past four years. “We thought – what’s the most ridiculous getup we could think up for Warren – and though, nah, we can’t do that.”

They could and they did. Why? Buffett says, “I’m having trouble finding an agent that will take me on.”

As they say in the biz, don’t quit your day job just yet.

Here’s the video:

Current Berkshire stock prices:

Class B: [BRK.B 82.1901 -0.3099 (-0.38%) ]

Class A: [BRK.A 123291.00 -466.1016 (-0.38%) ]

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