Author: Serkadis

  • What crisis? Toyota has powerful friends in Washington D.C.

    With the current PR crisis facing Toyota, their potential troubles in Washington only add insult to injury. Thankfully for them they have friends in high places, including Senators and Congressmen who not only represent thousands of Toyota workers, but have actually lobbied to lure Toyota to their states.

    Some of these lawmakers also happen to be part of the groups currently investigating the carmaker, and one company official is even a former employee of the federal agency that is set to conduct investigations.

    Toyota has developed many connections as they worked through the years to build goodwill with regard to their American audience, but the question remains; will those connections payoff?

    Sen. Jay Rockefeller, D-WV, has personal ties to the Toyoda family that run back to the 1960’s, and often boasts about his role in lobbying Toyota to establish a plant in his home state. His committee is set to investigate as to whether the National Highway Traffic Safety Administration acted with enough aggression toward Toyota. He sees no reason to step aside from his committee’s investigation.

    Rep. Jane Harman, D-CA, serves on the House Energy and Commerce Committee, which will be investigating the recalls. Not only are Toyota’s U.S. operations based in her district, but as of their most recent financial disclosure report her and her husband owned at least $115,000 in Toyota stock. The company founded by her husband Sydney sells vehicle audio and entertainment systems to Toyota, and the two companies have also teamed in the past on a charitable education project.

    Sen. Rockefeller and Rep. Harman are not the only lawmakers who represent those with interests in Toyota. Kentucky, Missouri, Texas, Mississippi, Michigan, and Indiana also all have factories in their states. The company says that it employs nearly 36,000 people in the U.S. and indirectly employs about 166,000 through its dealer and supplier networks.

    Toyota however still has a ways to go in order to garner the wholesale affection of those in congress, as Democrats stand in criticism on the company’s practice of using non-union shops, and many hint at an unfair competitive advantage as the result of Japanese trade policies, at the expense of the American manufacturers.

    That being said, Toyota has worked tremendously to bring itself into America’s car culture, with Rusty Wallace announcing that his NASCAR team will be racing Toyota vehicles for the 2010 season, and its lobbying team commands respect.

    Christopher Tinto, who worked for several years in the NHTSA’s Office of Defects Investigation and in its Office of Vehicle Safety Standards, is the company’s main liaison to the federal government. Lobbyist Josephine Cooper is a former EPA employee and former congressional aide to Dick Cheney, Tom Lehner served as an aide to five senators and served as the Democratic Senatorial Campaign Committee’s treasurer, and Robert Chiappetta was a delegate for President Obama at the 2008 Virginia Democratic Party Convention. The company has also retained the services of the well-connected, bipartisan lobbying and public affairs firm Quinn Gillespie & Associates and a Democratic public affairs-lobbying firm to work on crisis management.

    There are a significant number of other company officials with strong U.S. political ties that stretch back to the Clinton administration, including top-executive Tom Stricker, who serves on the EPA’s Clea Air Act Advisory Committee, and former executive Thomas Zawacki serves as commissioner of Kentucky’s Vehicle Regulation Department.

    Despite all of its political connections, Toyota has no PAC as does Ford and GM, to dole out campaign contributions.

    – By: Stephen Calogera

    Source: MSNBC


  • Gran Turismo 5 gets Data Logger Visualization, imports track day video [w/VIDEO]

    Filed under:

    Click above to view the video after the jump

    One day we’re going to finally get our hands on Gran Turismo 5. And when we sample Polyphony Digital’s long-awaited sequel we’d be amazed (and delighted) if the game lives up to its constantly growing hype. While we still have absolutely no idea when GT5 will hit the shelves, when it does arrive it will come strong with a raft of new features gamers have been clamoring for.

    Beyond damage rendering and a cornucopia of racing styles, GT5 will reportedly also come with Data Logger Visualization. DLV will enable gamers to go to a track in the real world and shoot in-car video, upload that clip to the PlayStation 3 and then compare that footage side by side against a virtual run in GT5. The folks at Polyphony Digital tested the functionality for themselves, and the resulting video after the jump is pretty impressive. Amazingly, the only difference between the live and game footage is that the real-world camera was shaky and uncrisp while the GT5 video is expectantly perfect. Very cool. Now if we can only get a copy for ourselves before Forza 4 arrives for the XBOX 360…

    [Source: GranTurismo via Cold Track Days]

    Continue reading Gran Turismo 5 gets Data Logger Visualization, imports track day video [w/VIDEO]

    Gran Turismo 5 gets Data Logger Visualization, imports track day video [w/VIDEO] originally appeared on Autoblog on Mon, 08 Feb 2010 19:26:00 EST. Please see our terms for use of feeds.

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  • Video: Porsche doesn’t want us to know how the 911 Turbo S sounds

    Earlier this morning, Porsche unveiled its new 2011 Porsche 911 Turbo S; however, it seems like Porsche doesn’t want us to know how the S on the end of the turbo sounds. We just received a video from Porsche with no sound, so if you’re bored, have fun and make your own noises.

    Click through to see the video.

    Click here for our original post on the 2011 Porsche 911 Turbo S for more details.

    Refresher: Building on the 3.8L inline 6-clyinder, the 2011 Porsche 911 Turbo S adds two exhaust gas turbochargers for a total power increase of 30-hp to 530-hp and a torque of 516 lb-ft. 0-62 mph in 3.3 seconds and 0-124 mph in 10.8 seconds. Top speed comes in at 195 mph.

    2011 Porsche 911 Turbo S:

    2011 Porsche 911 Turbo S in Action:

    2011 Porsche 911 Turbo S:

    – By: Omar Rana


  • Daily U-Turn: What you missed on 2.8.10

    2011 Ford Shelby GT500 finally gets aluminum engine, loses 120 pounds

    The all-new GT500 is here, and not only does the super snake pack more horsepower and torque, it’s gone on a much needed diet. Bow down.

    Poll: What was the best Super Bowl car commercial of 2010?

    Some people watch the Super Bowl for the game, others watch it for the ads. If you stepped out for a beer during one of the breaks, we’ve got the best of the best automotive spots for your perusal and a poll to determine the top ad from the game.

    Daily U-Turn: What you missed on 2.8.10 originally appeared on Autoblog on Mon, 08 Feb 2010 19:20:00 EST. Please see our terms for use of feeds.

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  • Fields of the Woods

    North Carolina, US | Unusual Monuments

    Most people have heard of Joseph Smith, the founder of Mormonism, but far fewer are familiar with Ambrose Jessup Tomlinson, the Smokey Mountains very own (non-Mormon) ‘latter day saint.’

    Tomlinson went to the Smokey Mountains of North Carolina to hand out Christian tracts to the mountain people, hoping to convert them. Instead Tomlinson, was himself changed after he said he experienced a vision on a mountain. He then took over the fledgling Church of God of Prophecy, which today claims more than 700,000 members.

    Among the beliefs of the Church of God of Prophecy are that this particular brand of Christianity was created by Jesus and restored only in modern times through the likes of Martin Luther and later, Ambrose Jessup Tomlinson. The Church believes in strict literalism, and take the word of the bible as infallible. They also practice immersion baptism, feet washing, and all members must profess to be being born again before being made official members.

    Curiously, Ambrose Jessup Tomlinson, to commemorate his vision of the Church of God of Prophecy, he marked the spot of his revelation by founding the successful religious theme park, Fields of the Woods close nearby. It s one of the oldest such theme parks in the country, and one of North Carolina’s most successful tourist attractions.

    The main draw of the park is no doubt the massive Ten Commandments, the world’s largest, written on a hillside with concrete letters 5 feet tall and 4 feet wide. Among the other attractions are “the world’s largest altar, a concrete structure 80 feet long erected where Tomlinson prayed, and the world’s largest New Testament, an open concrete Bible 30 feet tall and 50 feet wide.”

    Besides just enormous religious symbols, the park also boasts a Baptismal Pool available to be used for Summer baptisms, a re-creation of Golgatha “the place of a skull” where Jesus was said to be crucified, and a re-creation of Jesus’ Tomb.

    In case all this hiking up huge religious monuments, and exploring replicas of sacred burial sites gets the visitor peckish, nearby the tomb is the “Burger Mountain Cafe” where you can snack on home made fudge, all while never having leave the location of modern religious revelation.

  • PHOTO: There’s quality control for you. This is

    app-store-quality-control.png

    There’s quality control for you. This is the latest entries in the Entertainment category on iTunes.

  • Fiat: Alfa Romeo Giulietta will be better than the VW Golf and Ford Focus

    According to Fiat, the new Alfa Romeo Giulietta will be quieter and will offer a better ride than the Volkswagen Golf. The Italian automaker says that it will also be more agile than the Ford Focus. The Giulietta will be the first Alfa to use a new compact chassis that Alfa says is supreme in terms of handling, steering feel, performance to weight ratio, ride and comfort.

    During testing against the Golf and Focus, Alfa engineers used a Giulietta equipped with a 170-hp turbocharged MultiAir 1.4L engine mated to a twin-clutch paddle-shift gearbox.

    The new Alfa Romeo Giulietta will make its debut at the 2010 Geneva Motor Show next month. Prices of the model will similar to the Volkswagen Golf.

    Fiat and Chrysler CEO Sergio Marchionne says that the Alfa brand has the possibility of being launched in the U.S. only if the Giulietta achieves its European targets.

    2011 Alfa Romeo Giulietta:

    2011 Alfa Romeo Giulietta 2011 Alfa Romeo Giulietta 2011 Alfa Romeo Giulietta

    – By: Kap Shah

    Source: AutoCar


  • Video: 2011 Ford Shelby GT500 plays its new aluminum soundtrack

    Filed under: , , ,

    2011 Ford Shelby GT500 – Click above to watch video after the jump

    You’ve no doubt read by now everything we’ve had to say about the 2011 Ford Shelby GT500 with its new aluminum engine. But what does it sound like? Glad you asked. We’ve got two clips of B-roll after the jump showing both the GT500 coupe and convertible out running on what appears to be a frigid Michigan afternoon (feel sorry for the guy driving the drop top). Fortunately, lots of time is spent mashing both their throttles so we can hear that new 5.4-liter supercharged aluminum engine howl. Question: Can a car look lighter? If so, the GT500 definitely does, especially at WOT as the car transfers its weight to the rear wheels with haste and boogies off. Follow the jump and twist the dial to 11 before you hit play.

    [Source: Ford]

    Continue reading Video: 2011 Ford Shelby GT500 plays its new aluminum soundtrack

    Video: 2011 Ford Shelby GT500 plays its new aluminum soundtrack originally appeared on Autoblog on Mon, 08 Feb 2010 18:58:00 EST. Please see our terms for use of feeds.

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  • You Could Not Make It Up: Siberian cold likely to bring sub-zero temperatures and snow by Paul Simons: Updated by Piers Corbyn & Stephen Wilde

    Article Tags: Comment, Headline Story, Met Office, Piers Corbyn, Stephen Wilde, UK Winter Forecast 2009/10, You could not make it up

    Image AttachmentThe following extract COULD run into trouble for the MET OFFICE, they are quoted as saying that they can predict weather months in advance, and yet they DID NOT MENTION THIS FORECAST LAST WEEK!!!

    Unlike the earlier part of winter, though, this next freeze was forecast by the Met Office months ago, thanks to an extraordinary chain reaction in the atmosphere across the globe.

    The story begins with El Niño, the big warming of tropical seas under way in the Pacific. So much hot air soared up from the Pacific it punched through into the stratosphere and dislocated winds 20-50km high.

    On January 20 this colossal jolt sent unusually warm air flooding into the stratosphere over the Arctic, where temperatures in the stratosphere soared by 40C in just a few days. The intensely cold stratosphere air normally over the Arctic was shunted over Europe instead. Eventually that cold stratosphere rippled down into the lower atmosphere, flipping our winds from west to east — and easterly winds in winter usually give us our coldest weather.

    Updated below in comments section by Piers Corbyn & Stephen Wilde

    Click source to read more

    Source: timesonline.co.uk

    Read in full with comments »   


  • An Animated Infographic Annual Report

    dan_meyer_infographics.jpg
    Dan Meyer’s infographically translated statistics about the year 2009 shows an original and animated view on the now popular practice of publishing one’s life as data. The data contains several dozen statistics about the pop culture he consumed, the people he talked to, the (Belgian…) beer he drank, the places he visited, the vehicles he took to those places, and the amount of sleep he enjoyed each day. These statistics was spread across several thousand cells of a spreadsheet, which were then condensed and animated into the 2.5-minute video clip.

    As one commenter smartly puts it, animating one’s statistics might become a potential new feature for services like Daytum, Mycrocosm, Nebul.us, EyeBrowse, Personas, and the like.

    Watch the movie below.

    More information at the author’s blog post. Via @datavis.


  • Dear Mark: I Hate Running

    Treadmill RunningHey Mark,

    I’m in the Army National Guard. I would really like to follow your workout guidelines, especially with regard to cardio (I actually hate running and I’m not very good at long distance), but with regard to the Army Physical Fitness test, which I have to pass, I have to run 2 miles in a set amount of time, less than 16 minutes essentially. I feel like the only way I can maintain this is to do sustained running sessions about 3 times a week for about 20 minutes a shot (Again, I hate running, haha). Do you think if I follow all of the workout advice in the Primal Blueprint, I can still pass this test?

    Great question, and I’m glad you asked. The endurance training question presents a conundrum that plagues many of my readers, I’m sure, no matter how often I sound the drum against Chronic Cardio. Conventional Wisdom can be a nagging, persistent shrew, after all. So, how can avoiding long distance moderate-high intensity cardio in favor of slow moving (walking, hiking, etc) and sprinting possibly increase one’s aerobic capacity? On the surface, it defies logic. Train long to race long; train short to race short and fast, just like you lift heavy things if you want to move heavy things and get strong… right? Not quite. Or, rather, not necessarily. Read on.

    I recall a little over a year ago, a somewhat similar question from a reader popped up. She wanted advice on training for a cross-country run (literally – she wanted to run across the entire United States) while sticking to the Primal laws. I had to be frank with her and withhold my blessing. Running a few thousand miles simply isn’t something we’re meant to do. Walking? Trekking? Hiking a thousand miles? Sure, Grok ranged far and wide. How else did human populations span the globe? But our ancestors did not make like Forrest Gump and run simply for the sake of running. It may have been bad news to her, but it was the right advice.

    I’ve got some good news for you, though: the Primal Blueprint Fitness program is tailor-made for situations like yours. See, I was in a similar boat when I embarked on my initial Primal journey (You think running for 20 minutes is bad? Try running 1-3 hours straight, day after day for a decade!). Like you, I eventually decided I wanted to maintain a basic level of overall fitness, one that’d allow me to run a 10k (in the rare case that I actually felt like running one) without much trouble. I wanted to have a good strength-to-body weight ratio, and I was insistent on sparing my joints from overuse injuries and basic wear-and-tear (which should be anything but “basic”!). I wanted to be able to play fast, fun sports or to snowboard all weekend and be able to bounce out of bed on Monday without debilitating soreness. I did not, however, want to devote fifteen hours a week to the gym or the track. I was interested in shortcuts, in research-based fitness hacks that would keep me strong, fast, and fit without massive time commitments. I suppose I wanted it all, physically – who doesn’t, though? It’s completely natural, totally healthy, and – in my opinion – absolutely required for optimum health and happiness. The physical side of life needn’t be fraught with hesitance and plodding progress. You want to bound up the stairs, not hold on to the guardrails for dear life (or take the escalator).

    You, reader, want to have the ability to run for moderately long distances without actually having to run moderately long distances. In short, you want to have your cake and eat it, too. This is entirely possible (ironically, you’ll probably have to give up sweetened, cereal grain-based baked goods for best results), even (or especially) within the confines of the relatively minimalist Primal Fitness regimen. You don’t actually have to engage in a hated activity to get better at performing said activity. You hate running, so don’t run much. It’s a pretty simple concept, but it’s one that too many fitness gurus ignore in favor of mantras like “No pain, no gain.” There’s some validity to that line of thinking – you do have to push yourself and keep up the intensity to get the most benefits from certain kinds of training, namely strength and sprinting – but to apply it blindly to all aspects of fitness is folly. For one, not everything (like sustained, low-level walking or hiking) should be performed at maximum intensity, and secondly, a fitness program has to be sustainable for it to be successful. If you make a trainee hate his or her life every workout session, chances are high that he or she will eventually stop coming.

    But enough pontificating. Exactly how do Lifting Heavy Things, Moving Frequently at a Slow Pace, and Running Really Fast Once in Awhile positively impact your “long distance” endurance capacity? How do you get better at something without actually doing it often?

    You’re probably familiar with Dr. Tabata’s famous experiment; I’ve mentioned it before. Tabata had subjects cycle in what has become known as Tabata intervals – eight sets of 20-second intervals of maximum intensity followed by 10 seconds of rest – every weekday for six weeks (abstract). Compared to the subjects’ modest aerobic gains on a traditional 6-week moderate intensity endurance program, the Tabata subjects saw gains in both anaerobic and aerobic capacity. They got better at endurance training without performing classical endurance training, whereas the guys doing moderate intensity endurance training only improved their aerobic capacities.

    In a more recent study by Kirsten Burgomaster, two weeks of sprint interval training, for a total of six sessions, were enough to increase muscle oxidative potential (resting muscle glycogen content) and aerobic endurance capacity in trainees. Subjects performed four to seven 30 second “all out” cycling reps, each separated by four minutes of recovery time. VO2 max was not increased, but this strangely didn’t impact or impair their aerobic capacity, which “increased by 100%.” That’s right – just fifteen minutes of actual sprint training was enough to double endurance capacity within two weeks’ time.

    Burgomaster wasn’t through, though; in a 2007 study, she discovered that the metabolic adaptations produced by low-volume sprint training are remarkably similar to those produced by traditional endurance training. Two groups of “active but untrained” (that’s a fairly representative demographic, wouldn’t you say?) men and women were given six weeks of either sprint training or endurance training. Sprint training consisted of thrice weekly, four to six rep sessions of 30 second sprints/4.5 minute rests; endurance training consisted of 45-60 minute continuous cycling sessions, five times a week. The sprinters spent about one and a half hours each week (with most of that time spent resting) on the bikes, while the endurance subjects gave up four and a half hours each week (with most of that time spent pedaling). Huge time commitment discrepancy, and yet there was no discernible difference in metabolic outcomes. In fact, the authors conclude that sprint interval training is the more “time-efficient strategy” to obtain the benefits of endurance training. You don’t say.

    How about arterial stiffness? Long distance Chronic Cardio has always been touted as the most “heart healthy” exercise regimen, but another study showed that sprint interval training is just as effective at improving arterial stiffness and flow-mediated dilation (FMD analysis is useful for early detection of atherosclerosis).

    And how about actual performance outcomes? Another study found that low volume sprint interval training conferred rapid adaptations in skeletal muscle and exercise capacity – similar to those obtained via high volume endurance training.

    Plus, there are other benefits entirely unrelated to increased endurance capacity that accompany sprint training. Sprinting increases anabolic hormones, including GH and testosterone (while keeping cortisol constant). It also improves insulin sensitivity quickly and efficiently, an especially relevant benefit for an otherwise sedentary or time-strapped populace. Simply put, it’s a quick way to get a fantastic workout without disrupting your strength training progress or your endurance training. In fact, weekly sprints are the perfect accompaniment to any regimen, which is why I include them in my Primal Blueprint Fitness program. It’s most likely the reason Grok was always fit enough to run long distances when he had to – without ever training specifically (i.e. Chronic Cardio) for that ability.

    Bottom line: You don’t have to jog for half an hour every day to improve your aerobic endurance. You don’t have to waste your time doing something you hate. You can – and should – seek out fitness shortcuts whenever possible. They make staying fit more manageable and more sustainable, and they free up time for more leisurely, pleasurable pursuits. In the end, physical fitness is a tool; it serves us. We should never become slaves to the iron, to the track, or to the stopwatch. Work hard, yeah, but work fast and make it as short and as sweet as possible.

    You’ll definitely pass the test. Increase the sprints to twice or thrice weekly, just to be safe (if you’re really worried). Then, maybe once every few weeks, test yourself in that two-mile to measure your progress. Let us know how it goes!

    Get Free Health Tips, Recipes and Workouts Delivered to Your Inbox

    Related posts:

    1. Dear Mark: Running Across the U.S.
    2. Dear Mark: Chronic Cardio

  • Audi to increase sales of larges sedans to boost image in the U.S.

    In hopes to move its brand further upscale, Audi is going to aim at selling its high-end sedans in the United States. At the launch of the 2011 Audi A8, Audi of America’s President Johan de Nysschen said that he expects the A8 sedan, A6 sedan and the upcoming A7 four-door coupe to account for 25 percent of U.S. sales within 5 years.

    Last year, the A8 and A6 accounted for 10 percent of Audi’s volume last year.

    “The A4 is now our center of gravity and half of our sales,” said de Nysschen. “If you have a higher presence in the high end, your brand will be perceived as more powerful, and it drives your profile.”

    de Nysschen wants the compact A4 to represent about 40 percent of Audi’s sales. Last year, Audi sold 82,716 vehicles in the United States.

    Click here to check your Auto Credit Score.

    2011 Audi A8:

    2011 Audi A8 2011 Audi A8 2011 Audi A8 2011 Audi A8

    – By: Stephen Calogera

    Source: Automotive News (Subscription Required)


  • Spy Shots: Hyundai HED-5 leaves show stand for snow mound

    Filed under: , , , , ,

    Hyundai HED-5 – Click above for high-res image gallery

    It’s been nearly two years since the Hyundai HED-5 concept bowed at the Geneva Motor Show, but in late 2008, the Korean automaker announced that a production version of the compact crossover would arrive in 2010. And here it is.

    Spied while testing in Northern Scandinavia, Hyundai’s unnamed answer to the Opel Zafira gets substantially toned down from its conceptual predecessor, although shades of Hyundai’s new “Fluidic Sculpture” design language are peering through the camo.

    The hood’s squat proportions are balanced by the acres of windshield, and if there wasn’t enough glass up front, Hyundai has seen fit to add a set of small windows aft of the A-pillars. Even with the camouflage covering much of the rear hatch, it’s obvious that the mini-‘ute is destined to provide plenty of cargo space, and judging by the size of the rear doors, back seat passengers won’t be wanting for legroom.

    Although the original HED-5 concept was powered by a 2.2-liter diesel putting out 212 horsepower and 340 lb.-ft. of torque, when Hyundai announced production plans for the crossover, it mentioned a new 286-hp, 2.0-liter Theta Turbo GDI engine. When it eventually makes it to markets abroad, expect either the 115-hp 1.7-liter diesel from the ix35 concept or a 136-hp 2.0-liter oilburner to be available, along with a few choice gasoline powerplants. No word on U.S. availability, but we wouldn’t be surprised to see the production version on the show stand in Geneva next month.

    Spy Shots: Hyundai HED-5 leaves show stand for snow mound originally appeared on Autoblog on Mon, 08 Feb 2010 18:39:00 EST. Please see our terms for use of feeds.

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  • The New Middleclass Musicians: I Fight Dragons

    Obviously, we’ve been covering various stories of content creators who are making use of new methods and new ideas to build a successful business model in a very changed world. We get lots of content creators contacting us about what they’re doing — but so many are doing cool things these days that just what they’re doing is becoming less interesting than the details of how well they’re working. So it’s great to see Ariel Hyatt, over at Music Think Tank, provide a fascinating interview with Brian Mazzaferri, of the band I Fight Dragons. While I think the interview leans a little too much towards the concept of 1,000 True Fans (which I believe gets people way too focused on the “number” rather than the concept of true fans and how to build them), there is plenty of interesting information provided.

    I also find it a little disconcerting that in what appears to be a clear success story, Mazzaferri seems to keep acting as if it hasn’t been a success. He talks, repeatedly, about how difficult it is to build up enough true fans to be successful — especially with a larger band (I Fight Dragons has six members). And yet, then he admits that the band is making enough money so that it’s his full-time job. So clearly, the band has built up a strong enough fan base, combined with creative enough business models that it works. And they did this in less than a year! To me, that’s really impressive, and it suggests the band has gotten off to a fantastic start. Yet, Mazzaferri keeps insisting that the 1,000 True Fan idea (and, again, I think it’s a mistake to focus on the number) only works for a solo artist or a duo, while also admitting that as a band, they’ve probably only got closer to 500 true fans. It just feels like something is missing. Why is he so down on the concept when it appears to be working?

    It’s also interesting to see how the band has been making its money. He admits that for them, a lot of it has come from CD sales — often CD sales done at live shows. He notes that because of the venue choices they’ve made, they don’t make that much on live shows, but it has helped sell more CDs. But it does seem like the band realizes the benefit of offering really valuable scarcities like what we’ve seen work with other musicians as well — and, of course, working hard to connect with fans through things like email and Twitter. When asked to break down where the money comes from, Mazzaferri highlights one unique offering that was a huge success for the band:


    Making limited-edition, very high-value stuff is awesome. We sold 100 Lifetime Membership USB drives for $100 each (lifetime admission to any IFD show, free digital content for life), and that was a huge $10,000 boon for us.

    All that said, it appears that he still thinks the only way to become a success today is to do a deal with a label — and preferably a major one. I’ve always said that if bands don’t want to really do what’s necessary on the business side, there’s nothing wrong with working with a label, though I think most musicians who end up signing a standard record deal may end up regretting it. It may speed up the ability to get attention, but it may make it more difficult to actually build a sustainable career. Oddly, he seems to suggest the opposite, noting:


    My last big concern about the 1,000 true fans model is longevity. Most of the people using it work through the internet, and everything on the internet has an exponentially shorter shelf-life than it’s Real Life corollary.



    I just think there’s very little data right now on how long an internet music career can last. Most traditional music careers, even people with a hit record, are lucky to last more than a decade, and so traditional music business literature says to make as much as you can while you’re hot and save it up for when your career’s over.

    What’s the new model for that? Is the expectation that an internet music career is longer than a traditional one? I suppose one could argue that, but it’s a tough sell for me. The internet is fickle, and tastes change. I guess we’ll see the truth of that as time goes on too.

    The problem is that on a typical record label deal, things don’t really work that way for most musicians, either. It may work for the top of the top — the ones that catch on quickly and become big. But for the majority of bands that sign with a major record label, they fail to really get big enough to matter, and the labels very quickly drop all support and the band becomes yet another unrecouped wonder. That’s not a sustainable model at all, and it’s certainly not a model of “making as much as you can while you’re hot,” since many signed bands never actually get hot enough to really make that much money anyway. It seems like a bottom-up approach that relies on building a strong relationship with the fans has a lot more chance of being long-term sustainable than a career fueled by a sudden rush of major label hype, followed by being dropped into the obscurity bin.

    While Mazzaferri may not be entirely happy with where the band is today and its prospects as an unsigned act, it still seems like this represents a pretty good example of the new sort of middle class of musician that couldn’t have really existed in the same format not so long ago. In the past, the only way you could really get to the point where the band was your full time job was to get a label deal first and have them give you an advance. But by doing creative things like the “lifetime subscription” offering, I Fight Dragons has been able to reach that stage without having to sign a label deal. Now, it may, in fact, make sense for the band to now switch to a major label track, but I can’t see anything in the band’s experience that suggests that embracing a newer model of connecting with fans directly, and offering unique scarce reasons to buy, can’t lead to a sustainable living.

    Update: As is pointed out in the comments, just a few days ago, the band did, in fact sign with a major record label. This isn’t surprising, given what Mazzaferri was saying in the interview, since he seemed to conclude he needed to do that, despite the evidence to the contrary. I wish them luck, but I’ve seen so many bands make similar statements when they first sign with a label:


    “They were really interested in us from the get-go,” singer Brian Mazzaferri tells The A.V. Club. “They’re really interested in us keeping our creative control, as opposed to some other people, who were like, ‘We really like what you’re doing, but how ’bout we take out the chip tune?’”

    I hope that’s true, and I hope the were “really interested” in letting the band keep creative control, but so many of these stories end up poorly, with the band realizing that, once its signed, it loses pretty much all leverage on these issues. The article also suggests that this will mean the end of the band emailing out free tracks. This would be unfortunate, as it would be a mistake to go against what helped build your fan base.

    Permalink | Comments | Email This Story





  • Mortgage Related: Credit Cards First, Millstone, Cash-Ins, Reverse Originations, GMAC Slims Down, Fifth Third Mods

    bill-coppedge-dec09-1 original content selection by MortgageNewsClips.com

     

    fox-business1

    Study Shows Credit Card Debt Getting Paid Before Mortgages – By Robin Cassella – A recent trend of consumers paying off their credit card bills before their mortgages is gaining steam, according to a study released by TransUnion.  The phenomenon first appeared in early 2008. The reversal is representative of the change in conventional thought surrounding the payment hierarchy, or which debt consumers decide to pay off first. – FOXBusiness

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    sandp1 resrecap

    S&P: US banks back from the brink but mortgages still a problem – …“We believe that smaller and regional banks–those most exposed to depressed local economies–will be most likely to succumb eventually to these conditions. Regulators might ultimately nudge many of them into the corporate arms of stronger competitors, as happened to approximately 140 such banks in 2009. But we think it’s unlikely that any major bank (with more than $100 billion in assets) will fail this year.” … – Research Recap

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    daily-herald

    When refinancing, people now often cash-in rather than cash-out – Ken Harney – … Now the pendulum in consumer psychology appears to be swinging toward reduction of household debt – whether credit cards or mortgages. In Freddie Mac’s latest quarterly survey of refinancings, 33 percent of homeowners put cash into the deal to lower their mortgage balances, which was the highest ever. By contrast, only 27 percent of refinancers took cash out – the lowest percentage on record. … – Chicago Daily Herald

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    rmdlogo

    Reverse Mortgage Origination Volume Grows to $30.2 Billion in 2009, Up 25% – … Despite only a slight increase in units endorsed in FY 2009, max claim volume grew 25% compared to the prior FY total of $24.2 billion.  According to data from Reverse Market Insight, 22% of the increase in volume comes from the lending limit increase and the remaining 3% stems from the additional units in FY 2009.  In addition, the shift to the fixed rate product has also been a factor. … – Reverse Mortgage Daily

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    the-atlantic

    GMAC Continues To Pare Down Loan Portfolio – by Daniel Indiviglio – Troubled U.S.-owned lender GMAC continues to shrink its investment holdings, preparing to sell another $6.5 billion in mortgage assets. – The Atlantic

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    bizjournals-charlotte

    Fifth Third targets mortgage modifications – Fifth Third Mortgage Co. says it has achieved four times the national average in mortgage modifications.  Of the 89 percent of the company’s portfolio eligible for Home Affordable Modification Program consideration, nearly 35 percent of trial modifications have been converted to permanent modifications. -   Charlotte Business Journal

  • Markets Related : Dow 2.0, Securitization, Wells Shuns Carry Trade, Default Risk CDS, Goldman Guide, Bill Gross, NPL in China, Taleb on Shorting USTs

    bill-coppedge-dec09-1 original content selection by MortgageNewsClips.com

     

    ourbroker

    Do We Need A Dow 2.0? – By Peter G. Miller – It’s likely true that home values have stayed level for 20 years at a time. However, the context is that real estate is not alone. Securities values have also stayed level for 20 years at a time. As to what will happen in the future, no one knows — not even Suze Orman…. – hattip   Peter Miller  -   Our Broker
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    nyt1

    on securitization – In the Packaging of Loans, a Bust With Precedent – By FLOYD NORRIS – NY Times
    and
    Seeking a Safer Way to Securitization – By FLOYD NORRIS – … There are several essential elements to any fix. The underlying loans have to be of better quality. The investors have to believe that is the case and that they are being compensated for risks that were much higher than they previously believed. Another 30 percent collapse in home prices is unlikely, but it will be a while before anyone’s models deem such a thing impossible.  There are two ways being suggested to deal with the quality issue. Mr. Dugan favors using government edicts to set lending standards. Other officials want to find ways to use the market system to promote better lending. … – NY Times

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    business-week

    Wells Fargo Shuns Carry-Trade, Braces for Risk of Higher Rates – By Dakin Campbell -  Wells Fargo & Co., unlike its three biggest competitors, is so convinced interest rates will rise that it sacrificed as much as $1 billion last year cutting back on fixed-income investments. – BusinessWeek

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    bigcds129 bespoke

    Default Risk For Financials Shoots UpBespoke Investment Group

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    bi1 business-insider-money-game

    The Goldman Sachs Guide To Surviving 2010 – Vincent Fernando – Here’s a cut of key slides we pulled from Goldman’s massive February ‘Global Themes and Risks’ presentation pack – Money Game at Business Insider

    Bill Gross: The Sovereign Debt Crisis Is "Subprime" All Over Again – Joe Weisenthal – … As for the question of magnitude, in a way it’s not about the size of the defaults. Subprime loans were never that big. Lehman wasn’t that big. Greece and Portugal aren’t huge countries. But it’s about nervousness and contagion. Who owns what, and what will they sell to raise cash? … text and video – – Money Game at Business Insider

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    mish-logo

    Nonperforming Loans in China Rise to "Trillions of Renminbi"MISH’S Global Economic Trend Analysis   
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    bloomberg 

    Taleb Says ‘Every Human’ Should Short U.S. Treasuries – By Michael Patterson and Cordell Eddings – … “Deficits are like putting dynamite in the hands of children,” Taleb said in an interview with Bloomberg Television. “They can get out of control very quickly.” … –
    Bloomberg

  • MUST LISTEN: Sun Talk Radio show with Piers Corbyn of WeatherAction.com

    Article Tags: Piers Corbyn

    Image Attachment

    Is the weather to take another turn for the worst? Piers Corbyn of Weather Action has the forecast as reports suggest Britain may be hit by another wave of snow

    Piers Corbyn was on SUN TALK RADIO on the 12th January 2010 [LINK] and said to John Gaunt that more snow would follow in the UK come February, John asked him to come back on the show, and here he is with the snow…

    Piers Corbyn gives his UK February winter forecast to Sun Talk Radio and mentions “plenty of more snow to come”, take a note of the dates and see how close he is. Piers also has a dig at the Met Office for not using his service at WeatherAction.com as by doing so they would have to acknowledge that our climate is driven by the Sun and NOT Man.

    CLICK to go to ArcticSnap.com for NEW SUN TALK radio link for February.

    Read in full with comments »   


  • Porsche planning hybrid 911 to race in Nurburgring 24 Hour race

    A hybrid Porsche sports car? Well, it definitely is possible as long as it doesn’t compromise performance – that’s Porsche philosophy. According to sources, Porsche will be putting that philosophy to the test at the Nurburgring 24 Hours race later this year with a hybrid Porsche 911. Reports suggest that the Porsche 911 GT3-RSR is being prepared by engineers to run as a gasoline-electric hybrid using an F1-style KERS system.

    Porsche had no comment on the report.

    “It is not a question of yes or no, but a question of how and when,” said Porsche motorsport boss Hartmut Kristen when AutoCar asked about the company’s hybrid intentions.

    “We believe that the future of motorsport is not only with the conventional internal-combustion engine,” he said. “We have to think about the alternatives. When you see the red-hot discs on a racing car, you have to think about all the energy being wasted.”

    Porsche is preparing to launch a hybrid version of the Cayenne and Panamera later this year.

    – By: Kap Shah

    Source: AutoCar


  • Modular wall-mounted MIC control cabinets

    LOHMEIER’s MIC series of modular wall-mounted control cabinets provides a wide range of mounting options. They can be flexibly combined, and, since the enclosures are open on the side, allow for wiring across cabinets. For instance, they can be employed as machine-integrated control cabinets: in this case, they are installed directly inside production facilities, thus fully replacing con-ventional central cabinet installations. This option saves cable material and lowers installation costs, since at least one clamping point is no longer required.
    Standard sizes measure 600 mm in height and 400 mm in depth and vary in width with four sizes between 600 mm and 1,200 mm. On request, LOHMEIER implements individual enclosure measurements. The one-door or two-door, powder-coated sheet steel cabinets have hidden hinges which can be opened up to 140°. The door hinge can be easily changed from left to right. The cabi-nets can be locked with a 3 mm double bit lock. Thanks to a PU foam door sealing, the one-door models provide IP55 and the two-door models IP54 protection. Optionally, the control cabinets are available as stainless steel models.
    Mounting plates, slotted rails for door-mounting, roof and floor guide rails as well as front profiles for attaching rails are included in delivery. Optional accessories include side panels, floor frame profiles with two-piece floor panels (comfort kit) or covers, system mounting rails for attaching components to the inner side of the enclosure, and profile rails for door-mounting components. LOHMEIER’s extensive accessories program additionally includes a wide range of compatible climate control, lighting, and potential equalization components.

  • Framo® PushPull chain LinearChain

    The LinearChain is able to move loads horizontally and vertically.
    The LinearChain is made of specially formed links, whose geometry prevents the chain from buckling under load.

    This allows the LinearChain to work like a conventional linear actuator.

    Framo® LinearChains are made from precision manufactured chain links of a special design which enables the chain to push as well as pull heavy loads. The chain links have a special profile with interlocking fingers at one end enabling the chain to roll or fold-up in one direction only.
    When unfolded, the fingers latch together to form a rigid thrust device.

    The close tolerance manufacture of the chain links and other components means that both push and pull linear motion with low backlash and high repeatability is achieved. When retracted the Push-Pull Chain folds up to occupy minimum space in relation to the required stroke.

    This feature is especially of benefit where long stroke push-pull movement is required; stroke lengths of 5 metres or more are not uncommon.

    The Framo® LinearChain is an alternative to standard solutions using rack and pinion, screw-jacks, hydraulic and
    pneumatic cylinders or hoist mechanisms and can often present a unique solution where space is severely
    limited.

    The Push-Pull Chain can be selected for thrust loads from a few kilogrammes to several tonnes – even where longer strokes are required. A Push-Pull Chain drive system can be configured with standard Chain Guide Rails where there is a danger of bending movement occuring.

    It is also possible to configure systems using several chains in a parallel drive geometry where higher thrust loads are required.

    Benefits at a glance:
    Ideal for realizing long strokes, especially for applications where space is limited
    Compact storage, also in multi-axis applications
    Constant, shock-free motion
    Synchronous operation for horizontal or vertical motion