Category: News

  • Sea Change for Salmon Husbandry

    This is extremely promising for the aquaculture industry.  Fundamentally, everyone has assumed that salmon need to spend their life in the ocean.  Now it turns out that that is not true at all.  The consequences are huge.

     

    We still have the issue of feed.  I am aware of work on replacing part of the feed with grains and I assume that will continue.  They are suggesting here that they can approach 1.1 to 1, except I heard that tale two decades ago.

     

    I think though that we may have a far better option available.  It is expensive to raise fish in tanks.  So raise them in the lakes of the boreal forest.  These lakes have often been fished out and are forced through a serious die off every winter that decimates populations.  These salmon can in fact live in these lakes.  The lakes themselves are easily closed off to restrain migration if the fish are released only after they are properly sized.

     

    The fish can be initially raised and fed in lakeside pens until they are so sized.

     

    Far more important, small lakes are covered during the summer with mosquito and black fly larvae which should augment the feeding regime and perhaps keep the local environment somewhat more livable.  The reason this food supply is so substantial is that the winter die off has wiped out their predators.  Thus introducing a huge supply of active predators into the lake means that the natural food supply can be used.

     

    The fish population will still need to be fed over the next winter, but that can be planned for and perhaps may be a mostly grain based diet.  After all we are simply carrying them over the winter until spring brings back the insect larvae again.

     

    Winter feeding through the ice should not be difficult since we presently do ice fishing anyway.  In fact I suspect that the fishermen will help since it helps their sport.

     

    I am sure these methods can be applied to other fish species, but we are most experienced with Coho at present since it happens to be ready for harvest inside of two years.

     

    Sea Change: Environmental Group Gives First-Time Nod to Sustainable Salmon-Farming Method

     

    An aquaculture company devises a new, sustainable process that raises Pacific Coho salmon in freshwater

     

    SALMON SOLUTION: A new farming technique for Pacific coho salmon has received approval from a consumer education group that advocates for sustainable fisheries
    Farm-raised salmon has long been the poster child of unsustainable aquaculture practices. Issues of escape, pollution and inefficiency have plunged it deeply into the “avoid” territory of environmental groups—until now.

    In a report released January 14, the Monterey Bay Aquarium’s Seafood Watch program is taking the unprecedented step of approving a particular method for farming Pacific coho salmon that is currently employed exclusively by the Rochester, Wash.–based AquaSeed Corp. The sustainability nod from the consumer education group means that these salmon also will be assigned a green “Best Choice” rating on Seafood Watch’s Web site. The approval follows several months of intensive site visits by Seafood Watch scientists and reviews of the company’s production facility, feed ratios, fish contaminant and pollution discharge levels, and more.

    The salmon, to be sold under the SweetSpring label, have also been shown to contain high levels of omega-3 fatty acids, placing the salmon on Seafood Watch’s newly created Super Green List, which denotes that the fish is good for human health without causing harm to the ocean. To appear on the Super Green List, the salmon must provide the daily minimum of omega-3s (at least 250 milligrams per day) based on 28 grams of fish, and have PCB (polychlorinated biphenyl) levels under 11 parts per billion (ppb). AquaSeed came in at 335 milligrams per day of omega-3s and had a PCB level of 10.4 ppb.

    “This is the first farmed salmon we’ve ever talked about as a good source [for food, since the program’s inception in 1999],” said Geoffrey Shester, senior science manager for Seafood Watch. “This is extremely exciting. It’s not an experimental science project. It is mature to the point where there is real potential to scale it up.”

    The farming method

    The AquaSeed Pacific coho salmon are raised in a freshwater, closed containment system, which is not how salmon are conventionally farmed. Salmon in the wild live primarily in saltwater but swim to freshwater every year to spawn. Traditionally raised farm salmon are grown in open-net ocean pens. This has led to problems such as nonnative species escaping into the wild and pollution as well as sea lice infestation and disease, because there is no barrier between captive salmon and the wild version in surrounding waters. Plus, traditionally raised farmed salmon require as much as five pounds (2.3 kilograms) of meal made from smaller fish caught in the wild for every pound (half kilogram) of salmon meat, a level that is considered unsustainable by environmental groups.

    AquaSeed’s salmon are grown in land-based, freshwater tanks ranging in size from 60 centimeters to 15 meters wide depending on the salmon’s developmental stage. Containment tanks prevent escapes and problems with sea lice infestation that have plagued open-net ocean pen operations. Also, a high-end salmon feed and selective breeding has helped minimize fishmeal use, reducing the ratio of pounds of wild feed fish to produce pounds of farmed fish to 1.1 to one—a number AquaSeed owner Per Heggelund says he expects to whittle further.

    “What’s interesting about this is this is they’ve taken salmon back millions of years evolutionarily, to the point where they’re freshwater again,” Shester says.

    Now on their 17th generation of pedigree breeding, the egg-to-plate operation is in the process of providing the salmon with a DNA fingerprint to help thwart any unauthorized breeding. AquaSeed’s core business is selling “eyed” salmon eggs (eggs that have developed to the point that their eyes are visible) under the Domsea label to salmon farms in Japan, China and other countries. They’ve also been working to conserve endangered wild Pacific salmon stocks by maintaining an isolation and breeding facility operation, protecting 40 distinct families of salmon.

    “We didn’t set out to be in a food fish program in a land-based facility,” Heggelund says. “That wasn’t our goal. We were more focused on the genetics—the livestock breeding of salmon for the normal traits of survival at certain stages of the life cycle, productive growth and feed conversion, and egg production.”

    Producing 90,700 kilograms of salmon a year, Heggelund is preparing to rapidly expand production on his 20-hectare farm, and is already working closely with large purchasers such as Compass Group and Whole Foods as well as Mashiko, a Seattle-based sustainable sushi restaurant.
  • China May Re-Open Up .Cn Registrations for Individuals

    China’s web isn’t getting more open any time soon, even with Google’s ultimatum, but the officials are now backing off on a restrictive measure implemented last month, which prevented individuals inside China from registering .cn domains. Regulators are now saying they will open up registrations once again as the alternative, people registe… (read more)

  • Internet Explorer: Should You Stay or Should You Go? [Voices]

    By Nick Wingfield, Reporter, The Wall Street Journal

    French and German government agencies have told people they should ditch Microsoft’s (MSFT) Internet Explorer browser, at least temporarily, because of a security hole that hackers are thought to have exploited on recent cyberattacks against Google and other companies. What should you do?

    Switching to an alternative Web browser like Firefox or Google (GOOG) Chrome is one possibility. For now, security companies like McAfee have only identified the latest security exploit as an Internet Explorer issue, but there’s no guarantee that they won’t find vulnerabilities in other browsers that were involved in the broad attack on Google and others.

    Generally speaking, a browser switch is going to be a lot easier for an individual than it will be for corporate users, where IT policies often dictate which browser people use on their computers. Graham Cluley, a senior technology consultant and security firm Sophos, said in a blog post Monday that companies may cause “more problems than it’s worth by summarily switching browsers” because of the potential for employee confusion and Web site compatibility problems caused by the new software.

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  • Twitter Joke Led to Terror Act Arrest and Airport Life Ban [Voices]

    By Mark Hughes and Jason Walsh, Contributors, Independent UK

    When heavy snowfall threatened to scupper Paul Chambers’s travel plans, he decided to vent his frustrations on Twitter by tapping out a comment to amuse his friends. “Robin Hood airport is closed,” he wrote. “You’ve got a week and a bit to get your shit together, otherwise I’m blowing the airport sky high!!”

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  • Forget Gum. Walking and Using Phone Is Risky. [Voices]

    By Matt Richtel, Reporter, New York Times

    On the day of the collision last month, visibility was good. The sidewalk was not under repair. As she walked, Tiffany Briggs, 25, was talking to her grandmother on her cellphone, lost in conversation.

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  • What Would Martin Luther King Make of Twitter? [Voices]

    By Baratunde Thurston, Contributor, Vanity Fair

    At this time every year, commentators across the United States engage in an exercise I’ll call Hypothetical King, in which we try to imagine what Dr. Martin Luther King Jr. would say about the war in Afghanistan, the bank bailouts, or Mo’Nique winning best supporting actress for Precious at the Golden Globes. We extrapolate from his words and deeds and hope we’re right but can never be sure.

    I’d like to engage in an exercise that’s almost the reverse of that.

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  • Is Gawker’s “Apple Tablet Scavenger Hunt” Illegal? [Voices]

    By Ben Sheffner, Contributor, Slate.com

    Gawker—whose founder, Nick Denton, recently chided his minions for thinking “way too much before publishing,” and which is fighting off a copyright lawsuit after posting extended excerpts of a celebrity trio’s “naked threesome” video—is once again testing the limits of journalistic ethics and the law.

    The fun started Tuesday, when Gawker’s Silicon Valley gossip site, Valleywag, announced what it called the “Apple Tablet Scavenger Hunt,” offering cash prizes for information about the much-anticipated new Apple (AAPL) device, reportedly set for public unveiling Jan. 27. Valleywag said it had “had enough of trying to follow all the speculation” about the product and set out a “menu” describing what it would pay for info, ranging from $10,000 for “bona fide pictures” to $100,000 for anyone who could physically deliver the tablet to the editors and “let us play with one for an hour.”

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  • Other People’s Privacy [Voices]

    By Nick Carr, Blogger, Rough Type

    In the wake of Google’s (GOOG) revelation last week of a concerted, sophisticated cyber attack on many corporate networks, including its own Gmail service, Eric Schmidt’s recent comments about privacy become even more troubling. As you’ll recall, in a December 3 CNBC interview, Schmidt said, “If you have something that you don’t want anyone to know, maybe you shouldn’t be doing it in the first place. But if you really need that kind of privacy, the reality is that search engines – including Google – do retain this information for some time and it’s important, for example, that we are all subject in the United States to the Patriot Act and it is possible that all that information could be made available to the authorities.”

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  • Alligator Breathing

    I am somewhat surprised that we only now understand this.  Since I have posted extensively on dawn age reptiles I recognize that there is a great deal we do not understand.  That alligators and I presume crocodiles developed this innovation during the rise of dawn age reptiles, one has to wonder why?

     

    We have been addressing the fact that lungs were not overly important to some of these creatures.  Here we are looking at the plesiosaur and the large sea serpent that evolved to operate beneath the thermo cline in the deep ocean.  They collect oxygen through what are plausibly external comb like gills or fleshy surfaces.

     

    That made the croc a transition animal between aquatic and fully land capable.  In a way we know little yet about what actually arose in the so called age of amphibians.  The sea serpent could easily be a survivor of that age.

     

    It is possible that both air flow strategies arose at the same time for different reason we do not yet understand.

     

    Breathtaking: Alligators breathe like birds, underscoring an ancient link–and possibly a survival strategy

     


    Avian dinosaurs—aka birds—have a streamlined way ofbreathing. Instead of sending air in and out of tiny sacs in the lungs like some other animals do, their breath flows in a single direction through a series of tubes. A new study reveals that birds are not alone in this adaptation: alligators also rely on this one-way inhale/exhale, suggesting that this form of respiration emerged a lot earlier in evolutionary time than had been previously thought.

    These findings, published online January 14 in Science, indicate that this method of breathing likely emerged more than 246 million years ago, during the Triassic period, before the lineage that gave rise to alligators and birds split—rather than in later bird relatives.

    “Our data provide evidence that unidirectional flow predates the origins of pterosaurs, dinosaurs and birds and evolved in the common ancestor of the crocodilian and bird lineages,” Collen Farmer, an assistant professor of biology at the University of Utah in Salt Lake City and principal researcher, said in a prepared statement. (The precise common ancestor of birds and crocodilians, an archosaur, remains unknown, but Farmer speculates that it might have been “a small, relatively agile, insect-eating animal.”)


    Today, having this unidirectional airflow helps birds soar to heights that Farmer said would “render mammals comatose.” But could this little breathing trick have helped both the bird’s flightless ancestors and the ancient crocodilians outlast others? 

    “The real importance of this air-flow discovery in gators is it may explain the turnover in faunabetween the Permian and the Triassic,” said Farmer. 

    “Many archosaurs, such as pterosaurs, apparently were capable of sustaining vigorous exercise” despite a relatively oxygen-poor atmosphere, Farmer said. At that point in time, the planet was hot and dry, containing about 12 percent oxygen (compared to current levels of 21 percent) in the atmosphere, and a unidirectional flow might have meant better oxygen-intake efficiency in this harsher environment. “Lung design may have played a key role in this capacity because the lung is the first step in the cascade of oxygen from the atmosphere to the animal’s tissues.” 

    The researchers were tipped off to this deep link by some anatomical similarities among bird and alligator lungs. Living members of the Crocodilia order, which includes today’s crocs and gators, have long been a useful reference for evolutionary study because they have changed little in the millions of years they’ve been around. To confirm the respiration suspicions, Farmer and her colleague Kent Sanders, of the University of Utah Health Sciences Center, examined air flow through the lungs of live (though sedated) and dead (donated) alligators. They also removed some lungs and filled them with saline that contained small fluorescent beads to better understand how the fluid would move inside the lungs. Examining the fluid flow through all of these lungs, Farmer and Sanders concluded that substances were moving “in a strikingly bird-like pattern.” 

    Previous research has suggested that dinosaurs breathed like birds, but these new findings seem to indicate that even before the dinos came along, the lungs of early archosaurs weren’t waiting to exhale.
  • Opel CEO Backs GM: Don’t Attack It!

    Opel and Vauxhall CEO Nick Reilly announced a few days ago the new management team to revive the two companies, with some members coming from the US to represent GM when making critical decisions. In a letter submitted to Opel employees last week, Reilly defended General Motors and emphasized that the US-based manufacturer must not be blamed for corporate problems.

    "I am not of the opinion that we can make GM responsible for all of our problems. That is only a poor excuse to avoid assumi… (read more)

  • VW Commercial Unit Still Struggling

    VW Group’s light commercial vehicles (LCV) state that the automotive market’s recovery is not as close as some might think. The company warns that the market has not yet overcome last year’s difficulties.

    "We know that 2010 will be another challenging year. The bottom has been reached in but not yet traversed," Volkswagen Commercial Vehicles Chief Executive Stephan Schaller was quoted as saying by Reuters.

    In 2009 Volkswagen LCV sales dropped 20.7 percent to 354,770 vehicles, mai… (read more)

  • Raikkonen Gives Rally Car to His Brother for Arctic Lapland Rally

    Kimi Raikkonen already signed a deal with Citroen World Rally Team to run for their Junior outfit, meaning that he’d have no use of his former rally car Fiat Abarth Grande Punto S2000 from now on. Consequently, instead of having 2 rally cars, he decided to hand over the aforementioned machine to his older brother Rami.

    Yes, you’ve got it right! Rami Raikkonen was practically gifted the Fiat rally car a few days ago, and the first thing he’ll do with it is to contest in the upcoming Arctic Lap… (read more)

  • 11 year old writes iPhone app, donates proceeds to charity

    iSketchSo we always hear about how hard it is to get an iPhone app approved by Apple, but here’s an interesting case; an 11-year old boy managed to not just write an app, but get it approved, and now he’s donating some of the proceeds from the sale of that app to a children’s hospital.

    This kid didn’t just teach himself how to program, but he also managed to get the app approved, something that many adults can’t seem to manage. The app is called iSketch and it’s a drawing and painting program with your choice of brushes, and colors, along with the ability to send your drawings via email. Now 11 year old Cameron has committed to donating a portion of the proceeds from the sale of his app to the Mattel Children’s Hospital UCLA in Westwood and Santa Monica. That’s something you have to respect no matter how old you are. Normally we find it hard to get excited about iPhone apps (well, except for Button) but this is something worth passing on, if only to help Cameron with his donations. If you want to know more, here’s a link to his blog as well.

    Here’s the letter we got today from Cameron’s father:

    Hi.

    My son Cameron is 11 years old and, last year, he had a medical problem that prevented him from participating in the physical activities he otherwise enjoys. (He is nearly fully recovered.) During that time, Cameron became interested in computers, and he began to read anything he could get his hands on. He watched Stanford University professors on iTunes, scoured the web for articles on programming and taught himself several different programming languages. (Neither my wife nor I have any idea how to program.) Cameron began to focus on the iPhone and iPod Touch devices as the “apps” offered for sale for use on those devices seemed really cool to him. He began to work on a few different apps. After completing some summer camps on programming and continuing to read and learn, Cameron finalized an app, which he calls iSketch, and submit it to Apple. The app, which is a painting/drawing program, was approved by Apple for sale on its App Store in December. (He has since updated it several times..)

    Inspired by the care he received at Santa Monica-UCLA Medical Center and Orthopaedic Hospital, Cameron has dedicated a substantial portion of the proceeds from his sales to purchase entertainment and electronic items for Mattel Children’s Hospital UCLA’s Child Life/Child Development programs in Westwood and Santa Monica so that pre-teens and teens will have additional age-appropriate options available to them during their Hospital stays. Cameron’s sales so far have been good, but he hopes to accelerate them so that he can donate even more to the Hospital.


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  • App Store accounts for 99.4% of mobile apps in 2009?

    Filed under: , , ,

    Ars Technica has reported that a recent study from market research firm Gartner shows Apple’s App Store is responsible for a staggering 99.4% of all mobile app sales in 2009. However, as Daring Fireball’s John Gruber points out, Apple didn’t say it sold 2.5 billion apps in 2009; users downloaded 2.5 billion apps in 2009, including free apps.

    Even with that distinction between sales and downloads in mind, it’s not difficult to see that Apple has a huge hold on the mobile app market, although it’s probably not as huge as Gartner’s numbers would lead us to believe. According to the Gartner study, all other mobile manufacturers’ platforms combined accounted for a mere 16 million apps downloaded in 2009.

    Note, however, that Gartner’s analysis appears to focus on manufacturer-based stores (RIM, Microsoft, Google, etc.) rather than carrier-based stores (Verizon, Vodafone, etc.). It’s likely that mobile phone service providers’ stores account for a higher number of downloaded apps than the 16 million cited in Gartner’s research; the study also doesn’t appear to account for third-party stores for jailbroken iPhones, such as Cydia. This means Gartner’s 99.4% number for Apple’s mobile application marketshare is likely to be fairly wide of the mark.

    Regardless of the possible inaccuracy of Gartner’s figure, it’s still clear that when it comes to mobile applications, the App Store has very effectively set the standard for the market.

    TUAWApp Store accounts for 99.4% of mobile apps in 2009? originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 19 Jan 2010 03:00:00 EST. Please see our terms for use of feeds.

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  • Is Twitter’s First Conference Coming April 14th? Twitter’s #1 User Says So

    If you’re hoping to go to Twitter’s first-ever developers conference, Chirp, you might like to know when it’s scheduled for, right? Twitter hasn’t publicly announced the date, but we wanted to know so that we didn’t schedule our next public event on the same date. So I just asked on Quora, the new Q&A service just launched by Facebook’s first CTO, Adam D’Angelo.

    Within a few hours I got an answer, from Ashton Kutcher, the most-followed person in the world on Twitter. Ashton says the event is going to happen on April 14th. So our event will not be on April 14th.

    Sponsor

    It’s possible that the Twitter event is not actually going to be held on April 14th, but I strongly suspect that is in fact the plan. As Twitter’s #1 guy, as the founder of a high-profile social media marketing company hanging out on a reputation-based site, as someone whose answer got a thumbs up from Quora engineer Kevin Der (who has a strong interest in the site being filled with accurate info) – it seems highly likely that Kutcher knows and is telling the truth.

    Quora is a very compelling site, disproportionately filled with Silicon Valley engineering and investing elites talking comfortably among themselves for now. That’s unlikely to last (especially if people start blogging about what gets talked about there!) but the site’s user experience and design are more than good enough to hold their own long after the cool kids aren’t alone there anymore.

    Quora is subject of another article, still forthcoming. (Here’s screenshots if you don’t have an invite.)

    For now, just make a note: Twitter’s first public event is probably going to be held on April 14th. That’s what Ashton Kutcher says, anyway.

    Discuss


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  • INFOGRAPHIC: With New Mobile Rates, There Are Now 10 Million Ways to Pay for a Cell Phone

    After AT&T and Verizon announced new mobile rates this past weekend, many users were happy to hear that the cost of voice calls would be reduced for two major American carriers.

    Today, the restructured mobile plans and packages went into effect, but the costs, benefits and corporate revenues aren’t as simple as a few saved dollars for cell phone calls. In a word, what all gadget geeks, tech-heads and mobile users know is that data is one of the more costly – and ever more popular – aspects of any user’s mobile plan.
    As smartphone adoption increases, how do major carriers’ plans stack up to one another?

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    Our good friend (and startup BillShrink rep) Tony Adam wrote today in a blog post, “The real truth behind the story is that the profits are in the data: Verizon’s revenue is now up 24% (they reported $15.8 billion in Q309), with 17% coming from data services.”

    To put it bluntly, we’re all texting, emailing, tweeting and updating constantly – who even has time for a phone call these days? The laws of supply and demand state that as demand for voice services wanes and the public consumption of mobile data services rises, corporations will realize that it’s worth their while to create a false economic incentive for voice packages while maintaining and increasing rates for data packages.

    The tricky part, then, becomes stripping away the marketing-ese, the convoluted packaging structures and the hard-pitch sales routines that go along with them to determine how users can get the best, most fitting data and voice plans.

    Thanks to BillShrink’s unwavering focus (and they said the process behind this achievement was “painful… the carriers didn’t make it easy”), we have a concise, clear infographic on how mobile plans and rates from Verizon, AT&T, Sprint and T-Mobile all measure up to one another. Or at least we have a start: Based on data they collected, the BillShrink folks estimate there are now 10 million ways to structure a cell phone plan.


    To see the full-size, fully detailed infographic, check out BillShrink’s large version.

    For example, Verizon and Sprint are currently asking $119 for unlimited voice, text and smartphone data plans, while T-Mobile and Sprint’s equivalents ring in at $20 less per month. In fact, just about all the plans frmo these four carriers are identical until you start to factor in text messaging and mobile web browsing, at which point Verizon and AT&T start to charge more than their competitors.

    As smartphones and “superphones” take over the market, do you think we’ll see more network-agnostic devices? And with more network-agnostic smartphones sucking up more mobile 3G bandwidth, do you think all carriers will raise their pricing for data and text packages?

    Let us know what you think in the comments.

    Discuss


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  • JLR Appoints New Financial Services Director

    David Betteley, former Vice President with responsibility for financial services in the UK, Europe and Africa for Japanese carmaker Toyota has moved to Jaguar Land Rover, as the British manufacturer appointed him director of financial services. From his new post, Betteley will handle Jaguar and Land Rover financial service activities worldwide.

    "I am delighted to be joining Jaguar Land Rover at this time," Betteley said when appointed. "Offering optimum financial services oppor… (read more)

  • Dendreon’s New Operations Man, Hans Bishop, Aims to Keep Provenge Trains Running on Time

    Dendreon logo
    Luke Timmerman wrote:

    Dendreon has a new man on the spot, and his name is Hans Bishop. The Seattle biotech company (NASDAQ: DNDN) settled the raging debate last year about whether its immune booster can help men with prostate cancer live longer without serious side effects. Now the company has graduated to a less glamorous, but equally important phase in which it must show that it can effectively manufacture and market its first-of-a-kind drug, sipuleucel-T (Provenge).

    That responsibility falls to Bishop, its new chief operating officer. Bishop, 45, is a native of the U.K. who most recently worked as president of the specialty medicine business at Bayer Healthcare. He officially started at Dendreon on Jan. 4. He and his wife—who oversees communications at the Bill & Melinda Gates Foundation—have already moved into a new place in downtown Seattle which is about a 15 to 20-minute walk from Dendreon’s Belltown office.

    I met Bishop and Dendreon’s vice president of communications, Katherine Stueland, while they were attending the JP Morgan Healthcare Conference last week at San Francisco’s Union Square. Before diving too deep, it’s worth noting that Bishop’s first name is correctly pronounced as “Hahnce,” not the Germanic-sounding “Hahnz.” He’s heard it both ways, and told me he doesn’t care when people get it wrong, but there you have it.

    Like most of our interviews, I sought to get to know the person as well as the situation he is stepping into at an important local biotech company. Here are the highlights of the conversation.

    Xconomy: Where are you from, and how did you get started in the pharmaceutical business?

    Hans Bishop: I’m from New York, in the sense that’s where I was living last. My last job was as president of specialty medicine at Bayer. That was a 3 billion Euro business comprised of oncology, hemostasis, urology, and ophthalmology. It’s all of the specialty medicine parts of the Bayer business.

    Hans Bishop

    Hans Bishop

    But I was born and raised in the U.K., trained as an organic chemist. I’ve spent pretty much all of my career, not all, but pretty much all, in healthcare and pharmaceuticals.

    X: How did you find out about the Dendreon position?

    HB: I met [CEO] Mitch [Gold] and the team during a business development discussion. I’m embarrassed to tell you that I wasn’t that aware of Dendreon in my prior job. I met them through business development talks, and I was really amazed. I learned about the product for the first time when I met with them, and the clinical data they had generated. I was really impressed with the product, all the technology they had built around the product, and the management team. So I came away really impressed. I was really delighted two weeks later when the phone rang and I was asked if I was interested in meeting with them about this position.

    X: So Mitch Gold recruited you, after he met you when you were on the other side of the bargaining table?

    HB: You should get the quote from Mitch, but Mitch clearly came away impressed with me. While it was unclear if he wanted Bayer as a partner, it was clear that he wanted …Next Page »







  • Is Twitter’s First Conference Coming April 14th? Twitter’s #1 User Says So

    If you’re hoping to go to Twitter’s first-ever developers conference, Chirp, you might like to know when it’s scheduled for, right? Twitter hasn’t publicly announced the date, but we wanted to know so that we didn’t schedule our next public event on the same date. So I just asked on Quora, the new Q&A service just launched by Facebook’s first CTO, Adam D’Angelo.

    Within a few hours I got an answer, from Ashton Kutcher, the most-followed person in the world on Twitter. Ashton says the event is going to happen on April 14. So our event will not be on April 14.

    Sponsor

    It’s possible that the Twitter event is not actually going to be held on April 14, but I strongly suspect that is in fact the plan. As Twitter’s number one guy, as the founder of a high-profile social media marketing company hanging out on a reputation-based site, as someone whose answer got a thumbs up from Quora engineer Kevin Der (who has a strong interest in the site being filled with accurate info) – it seems highly likely that Kutcher knows and is telling the truth.

    Quora is a very compelling site, disproportionately filled with Silicon Valley engineering and investing elites talking comfortably among themselves for now. That’s unlikely to last (especially if people start blogging about what gets talked about there!) but the site’s user experience and design are more than good enough to hold their own long after the cool kids aren’t alone there anymore.

    Quora is subject of another article, still forthcoming. (Here’s screenshots if you don’t have an invite.)

    For now, just make a note: Twitter’s first public event is probably going to be held on April 14. That’s what Ashton Kutcher says, anyway.

    Discuss


  • Jivox video ads get social and interactive

    jivox logoVideo ad network Jivox is the latest online ad companies t0 look beyond run-of-the-mill video commercials to offer something a little more interactive. The startup says it’s adding social and interactive features to its do-it-yourself ad creator.

    There’s growing interest in creating web ads that don’t just replicate the television experience, and not just on PCs — last fall, AdMob launched the first interactive video ad unit for the iPhone. These kinds of ads will hopefully do a better job of grabbing viewers’ attention, spurring them to action, and collecting data about how viewers are interacting. Here’s one piece of evidence that this interactivity pays off: ScanScout is experimenting with interactive ads that run before videos, and it says those ads are getting 350 percent more clickthroughs than standard ads in the same network.

    jivox expressNow Jivox is offering these features to its customers. When someone is watching an ad created with Jivox, they might see a button giving them options for further interaction, including sharing on social networks. You can view sample ads for Round Table Pizza and for Express Clothing. Here are some other examples of the interactivity that the San Mateo, Calif. company supports:

    • Taking a virtual home tour
    • Seeing a Flash tour of a car interior and requesting a test-drive
    • Displaying a map to find the closest store location
    • Showing a series of video clips for a concert tour
    • Participating in a trivia contest or quiz to win a discount
    • Requesting a quote for an insurance policy or home loan.

    In addition to adding the new features, Jivox announced that it’s being used by more than 30 media groups, including Gannett, McClatchy, and Media News Group, reaching a total of 85 million unique viewers each month. After launching its network in 2008, the company’s revenue grew 600 percent over the course of 2009.

    Jivox has raised $10.7 million from Opus Capital and India-based Helion Venture Partners.


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