Author: Laura Hazard Owen

  • Cooking site Food52 raises $2M to expand publishing, mobile and shopping initiatives

    Food52, the crowdsourced cooking website cofounded by former New York Times food writer Amanda Hesser and Merrill Stubbs, has raised $2 million in Series A funding, the company announced on its blog Wednesday.

    Food52 Ipad AppThe round was led by Bertelsmann Digital Media Investments and included participation from Vocap Ventures, Zelkova Ventures and Gary Vaynerchuk. Lerer Ventures, 15 Angels and investor Joanne Wilson, who had also participated in the company’s $750,000 seed round in 2010, contributed to this round as well.

    Betabeat actually reported the news about the funding round back in January when a Series D form was filed with the SEC.

    On the Food52 blog, Hesser and Stubbs write about their plans for the funding:

    “Over the next year, we’ll be improving our user experience for all mobile devices. We have a great new shop, unlike any other, in the works. And we’ll be expanding our publishing platform through an innovative partnership with Random House, Inc., which publishes renowned food writers Ina Garten, Alice Waters, and Yotam Ottolenghi.”

    Food52 has already published two cookbooks with HarperCollins’ William Morrow. Hesser said that the company will have more to share about its new publishing plans soon.

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    • Open Road and HarperCollins battle over ebook rights to Julie of the Wolves

      The lawsuit over the ebook rights to Jean Craighead George’s Julie of the Wolves is moving forward in court, with Open Road Media and HarperCollins filing motions on March 18. HarperCollins filed its lawsuit against Open Road in December 2011.

      In the case, HarperCollins says that its 1971 contract with George gives it the right to publish Julie of the Wolves in any format, including as an ebook. Open Road argues that HarperCollins never had ebook rights. George, who was 92 when HarperCollins first filed its lawsuit, said that she was “with Open Road all the way,” but she died in May 2012 and never gave a deposition.

      HarperCollins argues that its contract included future types of works, and  that print books and ebooks are the same. Open Road contends that it did have the right to publish Julie of the Wolves because ebooks didn’t exist in the 1970s, and because HarperCollins’ 1971 contract with George didn’t specify a royalty rate on electronic works.

      Both of the motions filed last week refer to a 2001 case in which Random House sued Rosetta for publishing ebook editions of Random House works. A federal judge ruled that ebooks and books weren’t the same thing and that Random House couldn’t block RosettaBooks from selling the titles. Random House appealed, but the decision was upheld, and Random House and RosettaBooks ultimately settled. Because of the outcome of that case, HarperCollins specifies in its motion how different the Julie of the Wolves case is from Random House v. Rosetta, and Open Road stresses the cases’ similarities.

      HarperCollins: Ebooks weren’t around in 1971, but we knew they were coming

      HarperCollins notes (here’s the PDF of the motion) that its 1971 contract grants it the right to publish Julie ”in book form,” and says that the grant “encompasses ebook publishing rights of the type Open Road has unlawfully appropriated, particularly given the virtually identical reading experience afforded by its offering to the hardcover and paperback offerings of HarperCollins, with which it directly competes.”

      HarperCollins and Open Road both focus closely on the “storage and retrieval and information systems” clause in the original contract. The contract had stated:

      “the publisher shall grant no license without the prior written constant of the Author with respect to the following rights in the work: use thereof in storage and retrieval and information systems, and/or whether through computer, computer-stored, mechanical or other electronic means now known or hereafter invented…”

      HarperCollins argues that it’s “no stretch to recognize that ‘storage and retrieval information systems’ fully encompass the display of an ebook via an ebook reading device.” In a section of its motion on “the antecedents to ebooks,” it mentions, for instance, a 1968 article “envisioning the Dynabook, a new storage and retrieval device the size of a three-ring binder that would have a multipurpose screen that could be used for both reading and writing.” HarperCollins concludes that “without doubt, as of 1971, when the Agreement was executed, ebooks of the type offered by entities such as Open Road were foreseeable…Electronic delivery of books and other textual works was further anticipated as early as the 1950s and 1960s, when computer scientists envisioned and experimented with devices that could store books, documents and even entire libraries electronically.”

      Open Road: “Information, storage and retrieval systems” don’t mean “ebooks”

      In its motion (PDF), Open Road says that while HarperCollins takes the phrase “in book form” to include the right to publish an ebook as well, the judge in Random House  vs. Rosetta “found that this term excluded ebooks…It has been for decades the standard grant language that trade usage in the publishing industry has been understood to mean paper forms of the work.” Open Road cites HarperCollins’ own online dictionary, for instance, which defines “book” as “a number of sheets of paper, parchment, etc. with writing or printing on them” and has a separate entry for ebooks: “Hence, ‘book form’ and ‘digital form’ are clearly distinguished as separate forms of publication.”

      Open Road also looks at HarperCollins’ later contracts and finds that, unlike the 1971 contract with George, they referred more explicitly to ebooks and didn’t use ”information, storage and retrieval systems” to mean ebook rights. Open Road adds, “ebooks and information storage and retrieval systems are apples and oranges…Harper cannot reasonably argue it now believes there is no difference between ebooks and information storage and retrieval systems, in light of its own differentiation of the two technologies in its earlier contracts.”

      Open Road focuses on the fact that digital royalties were absent from the 1971 contract. It says it

      “offered to pay Ms. George a 50% royalty to publish her work as an ebook. Ms. George was intrigued by Open Road’s offer and the prospect of bringing her work to a new medium. Still, she wanted to keep her works ‘in-house’ with her print publisher. So she asked Harper to publish Julie of the Wolves as an ebook for the same royalty. Harper flatly refused. It told her it would publish the ebook, but only for a 25% royalty … even though … (1) the contract is silent as to ebook publishing rights and lacks a royalty provision in exchange for those rights, (2) Ms. George expressly reserved all rights not specifically granted, and (3) the technology for such a product did not exist until many years later and a commercially viable ebook publishing market did not take hold until just a few years ago.”

      The publisher argues that there was no nascent ebook market in 1971 “or 1981 or 1991,” saying, “the issue is not whether a few isolated academic visionaries could dream of a day when the words of an author’s work could be digitally transmitted through space.”

      HarperCollins and Open Road both declined to comment, and a court date has not yet been set.

      HarperCollins motion

      Open Road motion

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    • Penguin will offer its new ebooks to libraries again as of April 2

      In 2011, Penguin decided to stop offering new ebooks to libraries, citing “concerns about the security of digital editions.” The publisher then ended its relationship with digital library distributor OverDrive.

      Now that Penguin is running ebook trials with two new library distributors — Baker & Taylor and 3M — the publisher has decided it is safe to make new ebooks available for lending again, the AP reported Wednesday. Penguin has been tracking ebook checkouts at libraries to make sure they are not cutting into paid book sales, and found that “the effect of library downloads on commercial revenues has been acceptable.”

      “Penguin is proud to make all of our eBooks available to library patrons,” Tim McCall, Penguin’s VP of online sales and marketing, said in a statement. “After careful examination of our pilot programs, we are ready to take the next step and offer what consumers and libraries have been asking for, thus fulfilling our mission to bring new writers to readers.”

      In its library trials, Penguin allows an ebook to be lent to only one person at a time, and after a year the library has to buy a new copy of the ebook. The prices for libraries are the same as retail prices. Penguin’s library ebooks aren’t available to Kindle users, because Baker & Taylor and 3M do not yet support the format.

      Other publishers also place restrictions on ebook library lending. Random House makes all of its ebooks available to libraries, but at prices as much as three times higher than the retail price. HarperCollins allows its ebooks to be checked out 26 times before the library has to buy a new copy. Hachette only makes new ebooks available to some libraries in a pilot program, and charges more than retail price. Macmillan is running a two-year trial that makes 1,200 older ebooks available to libraries. Simon & Schuster does not make its ebooks available to libraries.

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    • Penguin’s Jeff Gomez moves to e-singles startup Byliner

      Byliner is one of a number of startups seeking to publish books in a new way, and now it’s made its first traditional book publishing hire: Jeff Gomez, who was the VP of online consumer sales and marketing at Penguin, has moved to Byliner as the head of writer marketing, a new position, Byliner announced Wednesday.

      In his new role, Gomez — who was the director of internet marketing at Holtzbrinck before he went to Penguin — will “work with the company’s team of accomplished editors to continue to grow the Byliner Writers Network,” according to the announcement. “He will be responsible for helping Byliner authors communicate more effectively with their readers and fans, and ensure that Byliner remains the premier source for the best stories by the best writers.”

      Byliner, which was founded in 2011 by former Outside magazine editor John Tayman, publishes e-singles — works of fiction and nonfiction that are shorter than a full-length book but longer than a magazine article. (To see why I like this format, click here.) The site also hosts a large library of content published elsewhere and lets users follow their favorite writers. Byliner recently launched a subscription service for its e-singles, and it is publishing the New York Times’ ebooks.

      “Our goal is to give readers the most satisfying, seamless way to discover and enjoy stories by the writers they love, and to provide Byliner writers with exceptional support and a platform that lets them grow and directly engage their fan bases,” Tayman said in a statement. “Jeff’s unique combination of publishing savvy, leadership ability, and writing background makes him a great fit for us.”

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      • European Union will reportedly approve Random House-Penguin merger

        The European Union will reportedly follow the U.S., Australia and New Zealand in approving Random House and Penguin’s merger, Reuters reported Wednesday.

        Citing two unidentified sources, Reuters said that the publishers are “set to win unconditional EU regulatory approval.”

        Random House and Penguin announced their merger last October, and the U.S. Department of Justice approved it quickly, in February, followed by Australia and New Zealand. Random House’s parent company Bertelsmann would own 53 percent of the combined company, and Penguin parent company Pearson would hold 47 percent. Penguin Random House would be the largest book publisher in the world, and the merger is designed to help the companies tackle emerging markets and invest in new digital models.

        Reuters notes that “the spokesman for competition policy at the European Commission, Antoine Colombani, declined to comment. The EU competition authority has set an April 5 deadline for its decision.”

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      • What’s next in digital publishing: New platforms and payment models

        Over 20 percent of Americans ages 16 and up read an ebook in the past 12 months, according to December data from Pew, and big U.S. publishers are now seeing over 20 percent of their revenues come from ebook sales. In other words, ebooks are no longer new: They’re a reality in the publishing industry now, which presents publishers with both challenges and opportunities.

        At paidContent Live on April 17 in New York City, we’ll be exploring how book publishers are adapting their business models for a digital age and rolling out new products designed to take advantage of e-readers, tablets and smartphones. I’ll be interviewing executives from three publishers handling the transition in particularly interesting ways: Dominique Raccah, the publisher and CEO of Sourcebooks; Rachel Chou, the chief marketing officer at Open Road Media; and Evan Ratliff, founder and CEO of Atavist. Here’s a peek at some of the issues we’ll be discussing.

        • New payment models: Last spring, Sourcebooks rolled out a romance ebook club, Discover a New Love, that gives members DRM-free ebooks, discounts and access to special events for $9.99 every six months. And Atavist is now offering in-app subscriptions to its e-singles. I’ll be asking Raccah and Ratliff what they’ve learned about their readers and pricing and tips on how other publishers can enact subscription models.
        • The enhanced ebook now: Enhanced ebooks got a bad rap a few years ago, when it was uncertain whether readers would pay more for an ebook that included a few videos and photos. But with the increased adoption of tablets and cheaper technology, publishers are finding new ways to integrate digital media into their books. I’ll be asking our panelists about their best practices in this area: How do they decide which bells and whistles to add and which to avoid, and when’s it best to just go with straight text?
        • New frontiers of marketing: “Discoverability” is the buzzword on lots of publishers’ lips, but how does it translate into practice — and is it actually a problem for readers? Raccah, Ratliff and Chou will speak about the ways that they are marketing their books online and how they’re working with retailers to promote their titles.

        Let me know what else you want to talk about! Sign up to attend the paidContent Live conference on April 17 in NYC here, and in the comments of this post, I’d love to hear your burning digital book publishing questions.

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      • How many people are actually “reading it later”? Pocket launches tool for publishers

        As web audiences increasingly shift to mobile devices and new reading platforms like Twitter and Flipboard, publishers are hungry to learn as much as possible about how consumption patterns are changing.

        Pocket, the read-it/watch-it/consume-it-later service formerly known as Read It Later, on Tuesday launched Pocket for Publishers, which aims to shed some light on that question. The free tool gives publishers a better idea of the lifespan of a story, by telling them the percentage of readers that are actually coming back to read content they’ve saved, and how long it takes them to return. Pocket is launching the tool with a handful of publishers, including GigaOM and paidContent.

        Pocket for Publishers has two parts. On the front end, publishers can install a “Save to Pocket” button on their websites, can integrate the technology into their apps, and can add a custom message to the footer of any article or video saved from their site to help promote special content, their apps, their social media accounts, or other things.

        pocket gigaom screenshotOn the back end, participating publishers access a dashboard that includes “includes top content and authors based on saves, opens and open rate, and new metrics that focus on longevity and engagement.” At left, you can see a sample of what that looks like, for Om Malik’s recent story “Google Reader lived on borrowed time: creator Chris Wetherell reflects.

        Launch partners (besides us) include The Verge, Buzzfeed, Longreads, USA Today, WordPress and The Next Web. Other publishers can sign up to request access.

        Late last year, Pocket also rolled out subscription options for publishers that charge for content. Among the publishers already using this service are the Virginia Quarterly Review, the New York Review of Books and longform journalism site Matter. The subscription options aren’t automatically included in the new Pocket for Publishers, but users can request them.

        Pocket has over 8.5 million users across the web, Mac, iOS and Android, and is also integrated into services like Flipboard and Zite. The company says that users saved content to Pocket 240 million times in 2012.

        Pocket competitors include Instapaper, a paid app with about 2 million users, and Readability. (Readability offered a payment-sharing program for publishers, but ended it last year.) Amazon, too, hopes to compete in the space with a new “Send to Kindle” button for publishers.

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      • Andrew Sullivan rolls out $1.99/month payment option for The Dish

        Saying that many readers have asked for it, Andrew Sullivan once again modified the paywall for his popular site The Dish on Monday, adding a monthly payment option. Previously, readers were asked to pay $19.99 (or more) per year); now, they will also have the option of paying $1.99 (or more) per month.

        “The point of course is to make this available to as many people at as many price points as you want and need, above a minimum baseline,” Sullivan wrote in a blog post. (He’ll be speaking more about The Dish’s payment model on April 17 at paidContent Live in New York.)

        Last week, The Dish made its paywall stricter, lowering it to five free “read-on” stories every 60 days.

        Sullivan also wrote that The Dish has now raised $653,000 of the $900,000 it needs for its first year, up from $644,000 last week.

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      • Evernote for Android gets big update: Shortcuts, photo features and doc search

        On Monday, the same day that it announced a strategic partnership with Germany’s Deutsche Telekom, Evernote rolled out a big update for its Android version, including enhanced photo features, shortcuts and document search for premium users.

        evernote camera modeAmong the new features, outlined in a blog post:

        • Multi-shot camera mode “lets you take multiple photos in one sitting, then save them all into the note. If a particular photo didn’t turn out the way you like, then delete it before saving.”
        • Page Camera mode is a scanning feature: Take a photo of a document or paper, and “the app will then find the edges of the page, remove any shadows and improve the contrast, so you’ll have the perfect photo in Evernote.”
        • Shortcuts: Shortcuts, which let users “quickly jump to notes, notebooks and tags that you access frequently,” were already available on Evernote for Mac and are now on mobile for the first time.
        • Enhanced document search for premium users: Search now includes documents, presentations and spreadsheets attached to notes, including “files created in Microsoft Office, iWork and Open Office.” (This feature is available for all versions of Evernote, not just Android.)
        • The Android app now works with the Evernote Smart Notebook by Moleskine, which was introduced for iOS in August.

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      • SF Chronicle puts premium content, including columnists, behind a paywall

        The San Francisco Chronicle announced over the weekend that it’s launched a new subscription site, SFChronicle.com. Much of the newspaper’s premium content — including columnists, editorials and op-eds, and arts and leisure coverage — will now only be available to paying subscribers. SFGate.com, which focuses on “what’s happening today,” will remain free.

        Subscribers to the print edition of the Chronicle will get access to SFChronicle.com for free. Otherwise, an “Ultimate Access” digital subscription — which also includes access to the Chronicle iPad app and Kindle edition — is $12 per month. SFChronicle.com is built using responsive design, meaning it can be read on any device.

        Chronicle president Mark Adkins listed the content going behind the paywall:

        Subscribers also will have full access to The Chronicle’s most enduring legacy – its columnists. The list of premium content goes on, including The Chronicle’s award-winning coverage of sports and the outdoors, arts and cultural events, pop music and entertainment, architecture and urban design, the environment and climate change, business and technology, food and wine, health and fitness, politics and government, and editorials and opinion pieces.

        The announcement of the paywall itself was originally behind the paywall, Jim Romenesko noted, but it can now be read for free.

        The Chronicle is owned by Hearst. Last November, the Houston Chronicle became the first Hearst-owned paper to enact a paywall.

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      • Yahoo acquires news reading iPhone app Summly

        Yahoo is the new owner of news-reading iPhone app Summly, the companies announced Monday. Founder Nick D’Aloisio and his team will join Yahoo, and the company will close the app.

        In its official announcement of the acquisition, Yahoo says that ”Nick and the Summly team are joining Yahoo! in the coming weeks. While the Summly app will close, you will see the technology come to life throughout Yahoo!’s mobile experiences soon.”

        Summly, which was founded by D’Aloisio at the age of 15 (he’s now 17), was an iOS app that offered up short summaries of news stories for reading on the go. Reviewing the app last year, Om Malik wrote that it was “simple, initiative, fast, clean and extremely well designed” — though he wasn’t sure it provided enough “constant craving and gratification” to entice him to return to it several times a day.

        In an announcement posted at Summly, D’Aloisio writes, “We will be removing Summly from the App Store today but expect our summarization technology will soon return to multiple Yahoo! products — see this as a ‘power nap’ so to speak. With over 90 million summaries read in just a few short months, this is just the beginning for our technology.”

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      • Hey, people who really like Barnes & Noble: Buy a Nook tablet, get a Nook e-reader free

        Barnes & Noble is seemingly trying to get some stock off its hands with a new, week-long promotion: Anybody who buys a Nook HD+ tablet between March 24 and 31 will get a Nook Simple Touch e-reader (the non-front-lit version) for free.

        The offer applies at Barnes & Noble retail and college stores, online, and third-party retailers Walmart, Best Buy and Target. The Nook HD+ tablet, which has a 9-inch screen and is Barnes & Noble’s answer to Amazon’s Kindle Fire HD, is $269 for the 16 GB model and $299 for the 32 GB model. The Nook Simple Touch is normally $79.

        Jamie Iannone, president of digital products at Nook Media (the spinoff of Barnes & Noble’s digital and college businesses, which was completed in October and includes investments from Microsoft and Pearson), said in a statement that the two-for-one deal lets customers “fully experience all that the expansive Nook Store of more than 3 million titles has to offer.” The idea is that tablet users who are coming to the Nook HD+ for its “movies, apps, magazines and more” — though it’s unclear how many people actually want these things from Nook, especially following the launch of the iPad Mini) — might stick around and buy some ebooks if they have a device to do so. (Of course, they can also read ebooks on a Nook Tablet.)

        The deal might just be intended to get rid of Nook e-readers — it’s possible that Barnes & Noble wants to focus on the Nook Simple Touch with GlowLight going forward. It may also be Barnes & Noble’s effort to compete with Amazon, which recently slashed the price of the 8.9-inch Kindle Fire HD, bringing the WiFi versions price in line with the Nook HD+.

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      • Storytelling site Storybird adds poetry app, similar to Magnetic Poetry kits of yore

        Storybird, the Toronto-based website that lets users add text to professionally created art to tell a story, launched a poetry HTML5 app this week.

        The idea is somewhat similar to those Magnetic Poetry Kits: Users slide preselected words on top of artwork to create a poem. “The whole process takes less than a minute on your phone or tablet,” Storybird posted on its blog Thursday.

        When I spoke with Storybird CEO Mark Ury in January, he told me that many users had requested a poetry feature. On the blog, he outlined the reasons that the company is excited about launching a poetry option:

        “1. Fits on a phone, so that our members can use it anywhere. We want visual storytelling everywhere, because people and their stories are everywhere.

        2. An even simpler storytelling format. Stories are hard to write and take time! Poetry is short and sweet. We used the same creative constraints for Poetry as we did with books: you can do only one thing, but that one thing is fantastic.

        3. Poems are hyper social and look great on Facebook, Tumblr, and Pinterest. Your friends, family, and fans can easily read, share, and embed them.

        4. They’re stunning. Poetry scales from the phone to the desktop (an AMAZING engineering and aesthetic feat from the team) to ensure the art looks great. It uses the same colour algorithms as our book covers and includes a light transparency on the word vessels, which makes the final compositions elegant and rich.

        5. As with books and artwork comments, Poetry is designed to be family friendly. The word sets are fixed and were developed by a seasoned book editor from one of the Big Six publishing houses to enable creative expression without creative maligning.”

        Storybird, which launched in 2010, has over two million members. The company has raised $850,000 in seed funding and is advised by former Tumblr exec John Maloney. The site operates on a freemium model, selling memberships to teachers and individuals, and also lets users pay to download stories as PDFs or order print versions of their creations.

        Many Storybird customers are schools. The poetry option isn’t rolled out for school accounts yet, but will be available to them soon.

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        • Simon & Schuster will give authors direct access to piracy data for their books

          Simon & Schuster will offer authors data on how and when their books are being pirated online, CEO Carolyn Reidy said Thursday.

          Simon & Schuster, like many other publishers, works with a company called Attributor “to track and remove infringing copies of digital, audio and print titles published by Simon & Schuster from online sites.” Authors will now have access to Attributor’s data through the Simon & Schuster Author Portal, which also lets them track their book sales. Literary agents will have access to the data as well.

          Reidy laid out the piracy info that authors will receive:

          “The reports that you will see provide information about the number of infringements identified and takedown notices sent to infringing sites, success rates in removing infringements, the types of sites where infringement is occurring, the specific urls and geographic distribution of sites where unauthorized copies are offered and more.  (We expect that in the future we will expand upon the information currently available.)”

          A screenshot of the type of data that authors will get is below.

          Simon & Schuster’s move could lead the other publishers that work with Attributor to make piracy data available to publishers as well. Attributor was acquired by digital watermark company Digimarc in December.

          attributor screen

          Photo courtesy of Shutterstock / Ilona Baha

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        • Children’s ebook iPad app Bookboard adds publishers, subscription model

          Bookboard, the iPad app from former Adobe executives that offers streaming access to a library of children’s ebooks, announced Thursday that it’s added new publishers to its lineup. The service, which has been free in public beta until now, also rolled out new pricing plans.

          Bookboard announced new publishing partnerships with Peachtree Press and Open Road — which means that titles like the Berenstain Bears and the Boxcar Children are now available. Bookboard was already working with Charlesbridge, Orca, Twin Sisters, Illumination Arts and Bubblegum Books.

          The company also announced pricing. A six-month subscription is $29.94, which works out to $4.99 per month, and includes access to all Bookboard’s content for up to four readers per iPad. A month-by-month subscription is also available for $8.99 per month.

          As I wrote in January, publishers receive royalties based on number of pages read and on how well their content does within the platform. Some publishers are also receiving advances, and the licensing agreements appear to vary by publisher.

          Bookboard competes with other paid children’s ebook apps like Ruckus Reader, Scholastic’s Storia and Amazon’s Kindle FreeTime Unlimited.

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        • Google launches Google Keep, an app to help you remember things

          Google on Wednesday launched Google Keep, an Android and web app designed to help users remember things and jot down ideas.

          Keep appears to be Google’s answer to Apple’s Notes feature, which rolled out a web version last year. It could also serve as a basic, mobile to-do-list service for people who generally make notes on more complex services like Evernote and Workflowy.

          According to a post on the Google blog:

          With Keep you can quickly jot ideas down when you think of them and even include checklists and photos to keep track of what’s important to you. Your notes are safely stored in Google Drive and synced to all your devices so you can always have them at hand.

          Users can also record voice memos. Those who don’t have Android phones can “access, edit and create new notes on the web at http://drive.google.com/keep and in the coming weeks you’ll be able to do the same directly from Google Drive.”

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        • Kleiner Perkins’ Michael Abbott: It takes two (teams) to build a successful app

          When it comes to creating a successful app, human interface designers and lead engineers have to work closely together from the beginning, Kleiner Perkins Caufield & Byers partner Michael Abbott said at the Structure Data conference Wednesday. That can mean thinking about apps in a new way.

          “More and more products are being built by having great pairings of those two players,” Abbott, the former VP of engineering at Twitter, told GigaOM founder Om Malik. Engineers need to understand a user’s experience with the app, Abbott said, but designers also have to “understand the limitations of the environment they’re building. It shouldn’t just be a great experience in one small segment,” but an app should work “whether you’re offline or have a bad connection.”

          Abbott often sees a “lack of real empathy” between designers and engineers. “The tension on the design side is that it’s never good enough,” he said, “and on the engineering side he or she wants to ship…How do you get that balance? Because you still need to ship.”

          Malik raised other issues about apps and empathy: “Uber managed to piss off people every single time they did something interesting — surge pricing, or charging more at the time of Hurricane Sandy…I keep saying, if we are going to build this future driven by data, how do we bring this empathy and humanity into the data?”

          “We might be forced into it by some of the reactions we’re seeing to Uber,” Abbott answered. But he pointed out that, when it comes to services like Uber, the way that a user rates a driver is also unique to that user — and that brings up empathy on the user’s end. For example, Uber could infer from data on what a driver’s rating should be, based perhaps on the start and end times of a trip. “Your rating of that driver,” he said, “also ends up building an implicit rating on you, and your ability to rate.”

          Check out the rest of our Structure:Data 2013 coverage here, and a video embed of the entire session follows below:


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        • Amazon launches “Send to Kindle” button for web publishers and WordPress blogs

          Amazon is now allowing publishers to add “Send to Kindle” buttons to their websites and WordPress blogs, the company announced on the Kindle blog Tuesday. It can be integrated into WordPress blogs as well. The Washington Post, Time magazine and the blog Boing Boing area already using the button.

          Amazon presents “Send to Kindle” as an alternative to read-it-later services like Pocket and Instapaper:

          “The Send to Kindle Button lets you easily send that content to your Kindle to read later, at your convenience. Just send once and read everywhere on any of your Kindle devices or free Kindle reading apps for iPhone, iPad and Android phones or tablets. No more hunting around for that website or blog that caught your eye — just open your Kindle and all the content you sent is right there. The Send to Kindle Button is also great for those who want to collect content from the web to use in work projects, school assignments, or hobbies.”

          The new feature for websites is the most recent in a line of read-it-later services Amazon has launched. Last year, the company announced a “Send to Kindle” button for Google Chrome, and later added support for Firefox. And users can already email files to their Kindles or transmit them using desktop apps. But the browser extensions — and now the web app for publishers — are Amazon’s effort to make the Kindle and Kindle apps an easy way to read all types of content, not just ebooks.

          Developers who want to add the button can do so here, and the WordPress plugin is here.

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        • Evernote Food adds OpenTable integration and recipe sharing

          Evernote Food announced a few updates Tuesday that integrate it with foodie services and let users share recipes to Twitter and Facebook.

          OpenTable is now built into Evernote Food so that users can book reservations directly from the app, the company announced on its blog. They can share recipes on Facebook, Twitter and via email. And people who already used Evernote to store recipes, but weren’t using Evernote Food, can import those recipes from Evernote into the Evernote Food app.

          Evernote Food has also made some content deals in Asia: “Evernote Food lovers in China and Japan will also now be able to search recipes from top regional publishers,” the company noted.

          Evernote Food relaunched as an iOS and Android app last December, beefing up its discovery features like an “Explore Recipes” tab and Foursquare integration. In that way, the app aims to compete with other food discovery apps like Urbanspoon. The recipe storage and sharing features are its answer to recipe-focused apps like Say Mmm, Paprika and Gojee, and aim to take advantage of the fact that a lot of people already use Evernote to store recipes.

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        • Airport bookstore chain Hudson starts selling print and ebooks online

          Hudson Booksellers, the airport bookstore chain, has launched an online bookstore where it will sell both print and ebooks. The move is intended to induce readers who discover books while traveling to buy them through Hudson once they get home.

          HudsonBooksellers.com is run through the American Booksellers Association’s IndieBound program and sells ebooks through the ABA’s partnership with Kobo. Hudson has 66 bookstores at airports and train stations throughout North America, and sells books at an additional 365 newsstands as well.

          The website focuses on curation — “no impersonal algorithms here” — and features staff picks, an “Ask a Bookseller” feature, a “Rediscover” section for “books you might have missed” and a deal of the day.

          via Shelf Awareness

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